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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Demandbase One

    Score7.7 out of 10
    Small Businesses (1-50 employees)
    Demandbase is presented as a pipeline AI platform used by GTM teams to automate growth. It creates a unified view of data, insights, actions, and outcomes, so B2B enterprises can align and execute their account-based GTM strategies.N/A

    Oracle Sales

    Score8.9 out of 10
    N/AOracle Sales guides sellers with intelligent recommendations to help them focus on the most valuable prospects at the right time. These machine learning-based CRM selling tools center around clean, complete customer data from internal and external sources.

    $65

    Per User Per Month

    Pricing
    Demandbase OneOracle Sales
    Editions & Modules
    No answers on this topic
    Professional
    $65.00
    Per User Per Month
    Standard
    $100.00
    Per User Per Month
    Enterprise
    $200.00
    Per User Per Month
    Premium
    $300.00
    Per User Per Month
    Offerings
    Pricing Offerings
    Demandbase OneOracle Sales
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsThe Demandbase One for Sales and Marketing platform fee covers the essential software and services. In addition, there’s a flat fee per user.—
    More Pricing Information
    Community Pulse
    Demandbase OneOracle Sales
    Considered Both Products
    Demandbase
    No answer on this topic
    Oracle
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    115 Answers
    83%
    Would buy again
    10 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    83 Answers
    91%
    Delivers good value for the price
    10 Answers
    Happy with the feature set
    96%
    Happy with the feature set
    118 Answers
    83%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    74 Answers
    89%
    Lived up to sales and marketing promises
    8 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    69 Answers
    100%
    Implementation went as expected
    7 Answers
    Features
    Demandbase OneOracle Sales
    Engagement
    Comparison of Engagement features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    6.0
    47 Ratings
    19% below category average
    Oracle Sales
    -
    Ratings
    Automated routing and prioritization6.439 Ratings00 Ratings
    Customer interaction histories6.443 Ratings00 Ratings
    Syndicated content4.03 Ratings00 Ratings
    Personalization6.240 Ratings00 Ratings
    Engagement data tracking6.847 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    6.5
    34 Ratings
    10% below category average
    Oracle Sales
    -
    Ratings
    Ad campaign creation6.732 Ratings00 Ratings
    Display advertising7.132 Ratings00 Ratings
    Contextual advertising6.525 Ratings00 Ratings
    Social advertising5.726 Ratings00 Ratings
    Ad reporting and analytics6.433 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    6.7
    50 Ratings
    6% below category average
    Oracle Sales
    -
    Ratings
    Standard visitor segmentation6.949 Ratings00 Ratings
    Behavioral visitor segmentation6.746 Ratings00 Ratings
    ABM sales intelligence6.548 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    6.6
    51 Ratings
    5% below category average
    Oracle Sales
    -
    Ratings
    3rd party intent signals6.547 Ratings00 Ratings
    Downstream intent signals6.546 Ratings00 Ratings
    Account identification6.851 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    6.9
    44 Ratings
    8% below category average
    Oracle Sales
    -
    Ratings
    Automated workflow & orchestration6.944 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    -
    Ratings
    Oracle Sales
    7.6
    17 Ratings
    3% below category average
    Customer data management / contact management00 Ratings7.017 Ratings
    Workflow management00 Ratings8.016 Ratings
    Territory management00 Ratings7.716 Ratings
    Opportunity management00 Ratings7.815 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings9.014 Ratings
    Contract management00 Ratings7.914 Ratings
    Quote & order management00 Ratings6.116 Ratings
    Interaction tracking00 Ratings7.014 Ratings
    Channel / partner relationship management00 Ratings8.013 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    -
    Ratings
    Oracle Sales
    5.8
    15 Ratings
    28% below category average
    Case management00 Ratings5.615 Ratings
    Call center management00 Ratings6.412 Ratings
    Help desk management00 Ratings5.313 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    -
    Ratings
    Oracle Sales
    8.5
    13 Ratings
    9% above category average
    Lead management00 Ratings9.013 Ratings
    Email marketing00 Ratings8.012 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    -
    Ratings
    Oracle Sales
    7.6
    14 Ratings
    1% below category average
    Task management00 Ratings6.513 Ratings
    Billing and invoicing management00 Ratings8.02 Ratings
    Reporting00 Ratings8.414 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    -
    Ratings
    Oracle Sales
    8.1
    16 Ratings
    6% above category average
    Forecasting00 Ratings7.715 Ratings
    Pipeline visualization00 Ratings7.515 Ratings
    Customizable reports00 Ratings9.116 Ratings
    Customization
    Comparison of Customization features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    -
    Ratings
    Oracle Sales
    5.6
    17 Ratings
    31% below category average
    Custom fields00 Ratings5.617 Ratings
    Custom objects00 Ratings5.617 Ratings
    Scripting environment00 Ratings6.315 Ratings
    API for custom integration00 Ratings5.016 Ratings
    Security
    Comparison of Security features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    -
    Ratings
    Oracle Sales
    8.7
    18 Ratings
    4% above category average
    Single sign-on capability00 Ratings8.017 Ratings
    Role-based user permissions00 Ratings9.317 Ratings
    Social CRM
    Comparison of Social CRM features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    -
    Ratings
    Oracle Sales
    10.0
    11 Ratings
    28% above category average
    Social data00 Ratings10.011 Ratings
    Social engagement00 Ratings10.011 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    -
    Ratings
    Oracle Sales
    7.8
    14 Ratings
    3% above category average
    Marketing automation00 Ratings8.013 Ratings
    Compensation management00 Ratings7.612 Ratings
    Platform
    Comparison of Platform features of Demandbase One and Oracle Sales
    Feature
    Demandbase One
    -
    Ratings
    Oracle Sales
    7.5
    16 Ratings
    2% below category average
    Mobile access00 Ratings7.516 Ratings
    Best Alternatives
    Demandbase OneOracle Sales
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    6sense
    Score8.3 out of 10
    Agentforce Sales
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Demandbase OneOracle Sales
    Likelihood to Recommend
    6.7
    (225 ratings)
    8.4
    (40 ratings)
    Likelihood to Renew
    4.7
    (30 ratings)
    -
    (0 ratings)
    Usability
    6.6
    (94 ratings)
    5.7
    (13 ratings)
    Availability
    7.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (2 ratings)
    8.0
    (1 ratings)
    Support Rating
    10.0
    (50 ratings)
    7.3
    (10 ratings)
    In-Person Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.9
    (2 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    10.0
    (11 ratings)
    7.0
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    7.0
    (1 ratings)
    Ease of integration
    10.0
    (1 ratings)
    5.0
    (16 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    8.0
    (1 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    8.0
    (1 ratings)
    User Testimonials
    Demandbase OneOracle Sales
    Likelihood to Recommend
    Demandbase
    Demandbase One is well-suited for ABM Marketing, providing intent-based account details, account scoring methods, and understanding account intent. It also enables creating a list of accounts and individuals for retargeting based on specific filters. Easy to integrate with Salesforce, LinkedIn, Google Ads, and multiple other channels. Advertising through the Demandbase channel is more effective for advertisers who use retargeting with the intent list.
    Incentivized
    Read full review
    Oracle
    Excellent as a customer relationship management tool, sales forecasting, building better sales plan for the entire deal lifecycle using critical and complex data, a 360-degree comprehensive view of vendors, partners, customers. Ensuring high standards and consistency is maintained in pricing so that quotes are competitive for prospective customers. At the end of the day, this is an excellent tool for selling and closing deals while being able to access needed information in one place.
    Incentivized
    Read full review
    Pros
    Demandbase
    • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
    • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
    • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
    Read full review
    Oracle
    • Easy to sell products[.]
    • Build customers and make customer hub[.]
    • Tracking the sales cycle from marketing to sell the product[.]
    • Build Reports and Anayltics related to opportunities, leads, and service requests[.]
    • Getting customers issues after and before selling[.]
    • High ability to integrate with Oracles other products and 3rd products using Rest and Soap APIs[.]
    • Restrict users using RBAC role based access[.]
    Incentivized
    Read full review
    Cons
    Demandbase
    • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
    • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
    • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
    • Overall happy with the product
    Incentivized
    Read full review
    Oracle
    • I would like to see more integration with other CRMs such as Salesforce.
    • We have each business unit built into Salesforce and it can track the amount of gross profit that flows through our Oracle database. It then further it trickles to each sales rep and what they've closed during their time at the company. These figures are not always accurate.
    • It be difficult navigating to accounts and drilling down into each specific customer to understand details.
    Incentivized
    Read full review
    Likelihood to Renew
    Demandbase
    Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
    Read full review
    Oracle
    No answers on this topic
    Usability
    Demandbase
    InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
    Read full review
    Oracle
    Overall our organization has completely moved to Oracle CX Sales and now is able to utilize the latest technology backed by AI to provide a much better experience to customers and saving money at the same time. So it's a Win-Win situation. I believe there is a slight learning curve to derive [the] full value out of this but once you are there, you can delight your customers.
    Incentivized
    Read full review
    Reliability and Availability
    Demandbase
    Seems to always work.
    Read full review
    Oracle
    No answers on this topic
    Performance
    Demandbase
    It's pretty fast.
    Read full review
    Oracle
    Some of the more complex customer reports we have created are slow to run at times.
    Incentivized
    Read full review
    Support Rating
    Demandbase
    We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
    Read full review
    Oracle
    The support the Oracle team gives is generally very good. They are patient, willing to help, and their training methods are collaborative and inclusive. They have conducted multiple support sessions and it’s always been a great user experience. The stellar team [is] always on hand to lend support when the right time comes and their helpdesk is always on hand to help.
    Incentivized
    Read full review
    In-Person Training
    Demandbase
    She was fine, but we only had one session
    Read full review
    Oracle
    No answers on this topic
    Online Training
    Demandbase
    Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
    Read full review
    Oracle
    Excellent online training material. On-demand always helps to access anytime, anywhere. Also, it is essential that in this day and age, video tutorials with actual product screenshots make the learning more useful and fun at the same time. Certifications help test knowledge gained during these tutorial sessions. This was a blessing for fresh users.
    Incentivized
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    Implementation Rating
    Demandbase
    We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
    Incentivized
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    Oracle
    If you have never used a CRM program is is hard to know exactly what you need. We had lots of changes during implementation and even more afterward once the users started working in it everyday. Also the partner we used didn't inform us about Allotments and not being able to Batch delete custom objects (you can now in recent releases). There were so many unknowns, that if I had it to do over, I would educate myself more and ask more questions of the partner that we used for implementation.
    Incentivized
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    Alternatives Considered
    Demandbase
    We selected Demandbase based on their premium B2B DSP, their integrations with third party ad sites and our CRM and tech stack. Their intent signals and ability to integrate the data we have in Demandbase to GCP through their DataStream product to build our own models and leverage in our own dashboards has been extremely beneficial
    Incentivized
    Read full review
    Oracle
    As compared to other CRM, this happens to be one of the best and most affordable as there are some cons, but the pros are great, and I have seen an increase in sales by using this platform. It works great for the sales process from start to end, like lead generation to closure.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Demandbase
    No answers on this topic
    Oracle
    When we purchased this system it was one of the more expensive options in the market. However, with an adjustment in service and a relative price structure, this has become a lot more cost-effective over the past few years. It’s now more of a middle-ranking in the pricing structure and I would definitely say this is value for money.
    Incentivized
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    Return on Investment
    Demandbase
    • Save me time doing company research from an average of 25 mins to an average of 7 mins for large ICP accounts.
    • Save me time by integrating the contact research without jumping out of InsideView to do it in a separate app.
    • A morning 10 mins scan of the target company news feed gave me a high level view of the most important news that I need to know regarding my prospect accounts and their respective industries.
    Read full review
    Oracle
    • We can very easily pull up a customer's order and provide any detail they need. The time this saves compared to manually tracking customer orders and accounts is incredible.
    • Knowing exactly who is contacting customer service and what their orders status is before answering the calls makes the customer service reps job much easier than before.
    Incentivized
    Read full review
    ScreenShots

    Demandbase One Screenshots

    Screenshot of Demandbase's B2B DSP, used to optimize for B2B outcomes with Self-Serve and Managed options that allow for complete control over who, how, and where ad impressions are targeted and delivered to accounts.Screenshot of Demandbase One™'s account-based GTM command center, powering the revenue stack. Its AI-driven engine unifies first and third-party data, streamlines cross-channel execution, and connects all marketing tools with the same data, insights, and workflows.Screenshot of the sales intelligence interface. Account executives and SDRs/BDRs can be more timely and more relevant with sales intelligence, engagement insights, and accurate company and contact data.Product screenshotScreenshot of where AI can be used to find and prioritize accounts looking to buy products and solutions. The AI helps to identify accounts that fit an ideal customer profile (ICP) with a Qualification Score. It then displays which accounts are showing patterns of buying behavior with a Pipeline Predictive Score. And lastly, it displays accounts showing interest in products and competitors using intent data derived from more than 1 trillion B2B signals a month.Product screenshot

    Oracle Sales Screenshots

    Screenshot of Task Based Home PageScreenshot of MobileScreenshot of Sales AssistantScreenshot of Sales ForecastingScreenshot of Win Probability