Overview
ProductRatingMost Used ByProduct SummaryStarting Price
DemandTools
Score 9.8 out of 10
N/A
DemandTools for AppExchange is a data quality toolset for Salesforce.com CRM centric customers. The product comprises 11 individual modules to control, standardize, verify, deduplicate, import and manipulate Salesforce and/or Force.com data.N/A
Informatica Cloud Data Integration
Score 8.4 out of 10
N/A
Informatica Cloud Data Integration, for Cloud ETL and ELT, enables users to ingest, integrate and cleanse data within Informatica's cloud-native ETL and ELT solution. Users can link source and target data with thousands of connectors that recognize metadata, to make it easier to run complex integrations.N/A
SalesIntel
Score 8.4 out of 10
N/A
SalesIntel is a revenue intelligence platform that helps marketing, sales, and revenue operations teams improve pipeline efficiency. SalesIntel attempts to do this in four steps: Identify ideal customers (ICP) from among 22 million accounts profiled by 300 million unique technology install data points. Second, surface accounts that are actively in-market for the user's product or service by using best-in-breed intent, company news, and web-visitor data.…N/A
Pricing
DemandToolsInformatica Cloud Data IntegrationSalesIntel
Editions & Modules
No answers on this topic
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
DemandToolsInformatica Cloud Data IntegrationSalesIntel
Free Trial
YesYesYes
Free/Freemium Version
NoNoNo
Premium Consulting/Integration Services
NoNoNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
DemandToolsInformatica Cloud Data IntegrationSalesIntel
Considered Multiple Products
DemandTools

No answer on this topic

Informatica Cloud Data Integration
Chose Informatica Cloud Data Integration
We also use Demand Tools from Validity. Demand Tools is a simpler tool and is easier for business users to comprehend. It has less of a learning curve. However, it is not nearly as powerful or feature - rich as Informatica. Also, the scheduled job functionality of …
SalesIntel

No answer on this topic

Features
DemandToolsInformatica Cloud Data IntegrationSalesIntel
Data Source Connection
Comparison of Data Source Connection features of Product A and Product B
DemandTools
-
Ratings
Informatica Cloud Data Integration
10.0
2 Ratings
19% above category average
SalesIntel
-
Ratings
Connect to traditional data sources00 Ratings10.02 Ratings00 Ratings
Connecto to Big Data and NoSQL00 Ratings10.02 Ratings00 Ratings
Data Transformations
Comparison of Data Transformations features of Product A and Product B
DemandTools
-
Ratings
Informatica Cloud Data Integration
8.5
2 Ratings
5% above category average
SalesIntel
-
Ratings
Simple transformations00 Ratings10.02 Ratings00 Ratings
Complex transformations00 Ratings7.02 Ratings00 Ratings
Data Modeling
Comparison of Data Modeling features of Product A and Product B
DemandTools
-
Ratings
Informatica Cloud Data Integration
8.3
2 Ratings
6% above category average
SalesIntel
-
Ratings
Data model creation00 Ratings9.01 Ratings00 Ratings
Metadata management00 Ratings9.01 Ratings00 Ratings
Business rules and workflow00 Ratings9.01 Ratings00 Ratings
Collaboration00 Ratings7.02 Ratings00 Ratings
Testing and debugging00 Ratings7.02 Ratings00 Ratings
Data Governance
Comparison of Data Governance features of Product A and Product B
DemandTools
-
Ratings
Informatica Cloud Data Integration
9.0
1 Ratings
12% above category average
SalesIntel
-
Ratings
Integration with data quality tools00 Ratings9.01 Ratings00 Ratings
Integration with MDM tools00 Ratings9.01 Ratings00 Ratings
Prospecting
Comparison of Prospecting features of Product A and Product B
DemandTools
-
Ratings
Informatica Cloud Data Integration
-
Ratings
SalesIntel
8.0
1 Ratings
3% above category average
Advanced search00 Ratings00 Ratings8.01 Ratings
Identification of new leads00 Ratings00 Ratings7.01 Ratings
List quality00 Ratings00 Ratings7.01 Ratings
List upload/download00 Ratings00 Ratings8.01 Ratings
Ideal customer targeting00 Ratings00 Ratings9.01 Ratings
Load time/data access00 Ratings00 Ratings9.01 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
DemandTools
-
Ratings
Informatica Cloud Data Integration
-
Ratings
SalesIntel
8.0
1 Ratings
3% above category average
Contact information00 Ratings00 Ratings7.01 Ratings
Company information00 Ratings00 Ratings8.01 Ratings
Industry information00 Ratings00 Ratings9.01 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
DemandTools
-
Ratings
Informatica Cloud Data Integration
-
Ratings
SalesIntel
7.0
1 Ratings
6% below category average
Lead qualification process00 Ratings00 Ratings8.01 Ratings
Company/business profiles00 Ratings00 Ratings6.01 Ratings
Data hygiene00 Ratings00 Ratings7.01 Ratings
Tags00 Ratings00 Ratings5.01 Ratings
Filters and segmentation00 Ratings00 Ratings9.01 Ratings
Best Alternatives
DemandToolsInformatica Cloud Data IntegrationSalesIntel
Small Businesses
Dataloader.io
Dataloader.io
Score 10.0 out of 10
Skyvia
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Score 10.0 out of 10
Lead411
Lead411
Score 8.3 out of 10
Medium-sized Companies
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.0 out of 10
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.0 out of 10
Lead411
Lead411
Score 8.3 out of 10
Enterprises
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.0 out of 10
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
DemandToolsInformatica Cloud Data IntegrationSalesIntel
Likelihood to Recommend
8.7
(117 ratings)
8.0
(2 ratings)
8.0
(1 ratings)
Likelihood to Renew
9.9
(16 ratings)
-
(0 ratings)
-
(0 ratings)
Usability
7.8
(6 ratings)
6.0
(1 ratings)
-
(0 ratings)
Availability
9.8
(2 ratings)
-
(0 ratings)
-
(0 ratings)
Performance
8.5
(3 ratings)
-
(0 ratings)
-
(0 ratings)
Support Rating
9.0
(5 ratings)
-
(0 ratings)
-
(0 ratings)
Online Training
8.5
(2 ratings)
-
(0 ratings)
-
(0 ratings)
Implementation Rating
6.9
(6 ratings)
-
(0 ratings)
-
(0 ratings)
Configurability
7.5
(2 ratings)
-
(0 ratings)
-
(0 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Product Scalability
8.5
(2 ratings)
-
(0 ratings)
-
(0 ratings)
Vendor post-sale
9.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Vendor pre-sale
9.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
User Testimonials
DemandToolsInformatica Cloud Data IntegrationSalesIntel
Likelihood to Recommend
Validity
DemandTools is perfect for any system that constantly adds new records to its database. For example, in higher education, we are constantly purchasing search names from various vendors and DemandTools allows us to make sure we are not doubling up on the same records. It saves us money in the long run as we are not mailing out multiple copies of our brochures to the same person.
Read full review
Informatica
We use it a lot for importing data. We transform the incoming data to match the formatting of our CRM. We also match on existing records to avoid creating duplicates. Informatica handles all of this exceptionally well. Our users are system administrators. The tool is not well-suited for users who do not have a technical background
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SalesIntel
SalesIntel is well suited for those times when you have not been able to reach the DM through the normal channels. SI will often include personal email addresses as well as direct line or mobile phone numbers. The platform also provides information and other pertinent press releases and updates. Such as, new funding, potential mergers, and other relevant company announcements
Read full review
Pros
Validity
  • PowerGrid can review and make the updates simultaneously.
  • Single Table Dedupe makes merg[ing] the records easy and can make updates at the same time.
  • BulkBackup [is] just one click, majority data got updated.
  • Scenarios save a lot of time for similar working load.
Read full review
Informatica
  • Data synchronisation
  • Data replication
  • Data integration
Read full review
SalesIntel
  • I like the ability to be very granular in my search for information to expand my pipeline.
  • The platform is easy to use and exporting lists is by far one of the best features for how I currently use it.
  • It integrates well with several CRM platform and there are some options for exporting and downloading lists.
Read full review
Cons
Validity
  • I wish I could make changes to my existing scenarios using save rather than having to create a whole new scenario. Maybe you can, I just haven't been able to.
  • Some features aren't user intuitive and it takes a while to learn.
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Informatica
  • There is a moderately steep learning curve
  • Has some idiosyncrasies
  • Can be finicky with date formats
Read full review
SalesIntel
  • I have found contact information that was inaccurate. Since the information is human verified, there should be some type of on-going audit to catch those.
  • It would be nice to have some type of rating system along with the human verified options for the information. Perhaps a 5 star rating that aligns with how recent the info has been verified.
  • it would be nice to have the option to upload my current CRM list for SalesIntel to verify my list is accurate.
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Likelihood to Renew
Validity
It's a great product. The only thing that holds us back is it was frustrating working with their sales team. We also don't like that when Validity purchased DemandTools they immediately started charging us quite a bit while it had been free for non-profit users when CRMFusion owned it. They also don't let you buy it for just 1 or 2 seats, you have to pay, I believe, in batches of 100 seats.
Read full review
Informatica
No answers on this topic
SalesIntel
No answers on this topic
Usability
Validity
Allows for control in uploading lists, saved processes for checking duplicate records.

Allows for backup files and quick reverts if something goes wrong.

Extends reporting when Salesforce.com cannot support specific pieces of info being put together in a report.

Automated processes for set and forget hygiene tasks
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Informatica
There is a learning curve with Informatica. It is not always intuitive to use. It is best suited for technical users such as system administrators
Read full review
SalesIntel
No answers on this topic
Reliability and Availability
Validity
There has not been a time since I started 9 months ago that I've encountered any kind of downtime.
Read full review
Informatica
No answers on this topic
SalesIntel
No answers on this topic
Performance
Validity
DemandTools is a bit clunky and slow at times
Read full review
Informatica
No answers on this topic
SalesIntel
No answers on this topic
Support Rating
Validity
Support can be slow so do not expect quick turn for urgent issues.
Help for specific queries not not there. Product tech support is offered. It would be great if query support, even if paid, was offered
The training webinars help with the basics but not much if you need advanced functionality.
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Informatica
No answers on this topic
SalesIntel
No answers on this topic
Online Training
Validity
The trainings are free live webinars that give you a solid base for getting started with the program. The only weakness is they don't have any advanced classes.
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Informatica
No answers on this topic
SalesIntel
No answers on this topic
Implementation Rating
Validity
I had just started using Salesforce about 3 months before I did the implementation myself, and it was easy to do just following their step-by-step instructions.
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Informatica
No answers on this topic
SalesIntel
No answers on this topic
Alternatives Considered
Validity
Though RingLead has much more to offer in terms of automation (and it is in Salesforce rather than a separate program), DemandTools still has our heart. DemandTools is very cost-friendly and we were able to increase the value of DemandTools by programming in additional saved scenarios. I decreased admin time in the DemandTools suite by approximately 25% after implementing saved scenarios for every reoccurring update or list upload.
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Informatica
It is really easy to comply and understand its features.
Read full review
SalesIntel
The SalesIntel interface is much more cleaner and easier (at least for me) to navigate. Sometimes too much on-screen information can seem overwhelming. And not to mention, the multiple times a search is returned with 0 results, is beyond frustrating. Sometimes some of the bigger or more known companies' reps can have a little bit of an ego and are less than humble, which can be a turn off for perspective buyers.
Read full review
Scalability
Validity
It's done everything we've needed it to do.
Read full review
Informatica
No answers on this topic
SalesIntel
No answers on this topic
Return on Investment
Validity
  • It is a tremendous time saver. It does things Salesforce doesn't even have the capability to do. Tasks that would take hours to manually complete.
  • We can process a tremendous amount of data daily through one person, vs. weeks for the data to be cleaned, reviewed, routed and input.
  • Saves on headcount by allowing a dedicated user to set up batches and jobs for other teams to ensure their data integrity.
  • The return on investment isn't easily quantifiable but it is FELT in our department.
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Informatica
  • Really greatest than any other conventional application.
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SalesIntel
  • The ROI is impacted by the intangibles of using the platform. As our team goes through the learning curve, we establish better collaboration skills and celebrate the 'aha' moments. SalesIntel is feature rich and we've just scratched the surface.
  • One of the coolest added features is the ability to request information on demand. Once I've established a company qualifies for what we offer, even if I cannot locate human verified contact information for DM's, I can request info for the specific titles that I need to speak with about our solution.
Read full review
ScreenShots

DemandTools Screenshots

Screenshot of DemandTools Home ScreenScreenshot of Modify FormulaScreenshot of Data Quality Automation

SalesIntel Screenshots

Screenshot of SalesIntel's Chrome extension, RevDriver, gives access to all 4.5 million contacts, with human-verified contact data right from SalesIntel to reach them directly.Screenshot of RevDriver helps immediately find the contact information on a person’s LinkedIn Profile or target company’s website. The extension is used to access 4.5 million human-verified contacts.Screenshot of Multiple filters and other options such as Firmographics (Location, Annual Revenue and Employee Size) to find net new contacts and accounts for the organization. Used to find exactly who to target for email campaigns, events, etc.Screenshot of Multiple filters and other options such as Technographics to find net new contacts and accounts for the organization. This is used to find exactly who to target for email campaigns, events, etc. Features over 41 Million technographics data points and 1.2+ million human-verified companies.Screenshot of Contacts can be exported directly to a CRM or email marketing platform. SalesIntel will even check and auto-dedupe any records that might be in the system.Screenshot of Multiple filters to identify target contacts and build lists for email marketing and events. Buying Intel and Company Intel can be used to find net new contacts and accounts for the organization.