Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ecomail
Score 10.0 out of 10
N/A
Ecomail is presented as a marketing platform for E-mailing, SMS, Facebook, Instagram and Messenger. It features: - email builder to create email templates - campaign editor - Facebook push campaigns to non-active email audiences - integration with Facebook custom audiences - A/B testing for subject, sender name and content - transactional emails - flexible drag and drop automation builder - discount coupons - RSS product feeds for easy product injection to your…N/A
Postal
Score 7.2 out of 10
N/A
Founded in 2020 in San Luis Obispo, California, Postal is a Global Offline Engagement Platform that serves over 600 B2B customers like Yelp, Cisco Meraki, Seismic, and Fivetran. Postal helps customers to create meaningful and impactful human connections with prospects, partners, customers, and employees.N/A
VerticalResponse
Score 10.0 out of 10
N/A
VerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.
$9
per month
Pricing
EcomailPostalVerticalResponse
Editions & Modules
No answers on this topic
No answers on this topic
Basic
$11.00
per month
Pro
$16.00
per month
Pro Plus
$196.00
per month
Offerings
Pricing Offerings
EcomailPostalVerticalResponse
Free Trial
YesNoYes
Free/Freemium Version
YesNoNo
Premium Consulting/Integration Services
YesNoNo
Entry-level Setup FeeOptionalNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
EcomailPostalVerticalResponse
Features
EcomailPostalVerticalResponse
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Ecomail
8.1
1 Ratings
1% above category average
Postal
-
Ratings
VerticalResponse
9.9
8 Ratings
21% above category average
WYSIWYG email editor10.01 Ratings00 Ratings10.07 Ratings
Dynamic content7.01 Ratings00 Ratings10.05 Ratings
Ability to test dynamic content5.01 Ratings00 Ratings10.04 Ratings
A/B testing8.01 Ratings00 Ratings10.05 Ratings
Mobile optimization10.01 Ratings00 Ratings10.05 Ratings
Email deliverability reporting9.01 Ratings00 Ratings10.08 Ratings
List management8.01 Ratings00 Ratings10.08 Ratings
Triggered drip sequences8.01 Ratings00 Ratings9.02 Ratings
Landing pages00 Ratings00 Ratings10.04 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Ecomail
5.5
1 Ratings
33% below category average
Postal
-
Ratings
VerticalResponse
10.0
9 Ratings
26% above category average
Dashboards3.01 Ratings00 Ratings10.09 Ratings
Standard reports8.01 Ratings00 Ratings10.09 Ratings
Custom reports00 Ratings00 Ratings10.06 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Ecomail
8.7
1 Ratings
7% above category average
Postal
-
Ratings
VerticalResponse
10.0
1 Ratings
21% above category average
Link Tracking9.01 Ratings00 Ratings10.01 Ratings
Spam Testing7.01 Ratings00 Ratings10.01 Ratings
Email Previews10.01 Ratings00 Ratings10.01 Ratings
URL Validation00 Ratings00 Ratings10.01 Ratings
Image Validation00 Ratings00 Ratings10.01 Ratings
Inbox Display00 Ratings00 Ratings10.01 Ratings
Email Accessibility Tools00 Ratings00 Ratings10.01 Ratings
Spelling and Grammar Check00 Ratings00 Ratings10.01 Ratings
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EcomailPostalVerticalResponse
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Mad Mimi
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Medium-sized Companies
VerticalResponse
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Score 10.0 out of 10
PFL Direct Mail Platform
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User Ratings
EcomailPostalVerticalResponse
Likelihood to Recommend
10.0
(1 ratings)
1.1
(7 ratings)
10.0
(28 ratings)
Likelihood to Renew
10.0
(1 ratings)
10.0
(1 ratings)
8.6
(19 ratings)
Usability
10.0
(1 ratings)
6.2
(2 ratings)
9.0
(5 ratings)
Availability
-
(0 ratings)
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
-
(0 ratings)
8.0
(4 ratings)
Online Training
-
(0 ratings)
-
(0 ratings)
9.0
(1 ratings)
Implementation Rating
-
(0 ratings)
-
(0 ratings)
10.0
(4 ratings)
Ease of integration
-
(0 ratings)
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
EcomailPostalVerticalResponse
Likelihood to Recommend
Ecomail.app
If you are looking for a really simple to use and at the same time highly effective email marketing platform with email automation capabilities this is a really well-rounded choice if combined with other solutions. Pricing is really reasonable too.
Read full review
Postal
If you are a small or growing team that understands experiential, ABM, and gift marketing strategies and how to leverage them, Postal.io gives you everything you need with moderate CSM coverage, without the white glove price tags of similar solutions like Sendoso.
Read full review
VerticalResponse
For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
Read full review
Pros
Ecomail.app
  • Email marketing
  • Email marketing automation
  • Implementation & user interface
Read full review
Postal
  • Integrates with sales engagement, marketing automation, and CRM platforms
  • Provides tracking and reporting on spending and channel effectiveness
  • Offers an extensive marketplace of various items for any budget
  • Comes with unlimited seats and sends
Read full review
VerticalResponse
  • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
  • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
  • The dashboard is functional and easy to find when you need with a quick search.
Read full review
Cons
Ecomail.app
  • Customer tracking
  • Banners & popups
  • Data analytics
Read full review
Postal
  • Navigation -Took time to find custom hyper links.
  • Finding items - Can be hard to find where items are on platform.
  • Layout could be better.
Read full review
VerticalResponse
  • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
  • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
Read full review
Likelihood to Renew
Ecomail.app
No answers on this topic
Postal
We get so much value out of the platform that I can't find any legitimate or logical reason why we wouldn't renew. Their team has been a pleasure to work with.
Read full review
VerticalResponse
Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
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Usability
Ecomail.app
I was able to learn to use it within days. I am also able to teach my clients to use the platform really quickly.
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Postal
I love the tool, and my team relies on it heavily. We just completed our quarterly review and were able to track every single dollar spent
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VerticalResponse
I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
Read full review
Reliability and Availability
Ecomail.app
No answers on this topic
Postal
No answers on this topic
VerticalResponse
Never had an issue with uptime
Read full review
Performance
Ecomail.app
No answers on this topic
Postal
No answers on this topic
VerticalResponse
No issues
Read full review
Support Rating
Ecomail.app
No answers on this topic
Postal
No answers on this topic
VerticalResponse
At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
Read full review
Online Training
Ecomail.app
No answers on this topic
Postal
No answers on this topic
VerticalResponse
Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
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Implementation Rating
Ecomail.app
No answers on this topic
Postal
No answers on this topic
VerticalResponse
Salesforce integration never worked right. We had to abandon.
Read full review
Alternatives Considered
Ecomail.app
SALESmanago overpromises and underdelivers. Bloomreach is a great platform, but not suitable for smaller clients because of the pricing. Ecomail delivers everything that they promise you and they do it really well. In the field of marketing automation or email platforms, it is widespread that the solutions promise way too much and are not able to deliver (reliability, ease of use, functionality etc.)
Read full review
Postal
Postal.io was a more budget-friendly option than the alternatives I considered. We knew our gifting budget wouldn't be huge so we were willing to go with something less established in order to make sure we had as much budget left over as possible. We also like the flexibility with Postal.io that we could add almost anything to their marketplace if we could find it available online.
Read full review
VerticalResponse
In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
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Return on Investment
Ecomail.app
  • Great price compared to other solutions
  • Easy to learn to use
  • It works as described
Read full review
Postal
  • Increased Productivity: It has taken a huge headache out of keeping and maintaining what swag is on hand has saved a LOT of company time
  • easier to reach out to potential clients
Read full review
VerticalResponse
  • We were able to blast out promotions our company was having to customers which created an increase in business.
  • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
  • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
Read full review
ScreenShots

Ecomail Screenshots

Screenshot of DashboardScreenshot of Campaign reportScreenshot of Automation builderScreenshot of Campaign wizardScreenshot of Template editorScreenshot of Contacts overview