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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ecwid by Lightspeed

    Score10 out of 10
    N/AEcwid allows customers the ability to create an online store to any webpage or social media profile. Boasting hundreds of thousands of merchants in 175 countries as users, Ecwid aims to provide everything needed to reach customers wherever they are: in-person, through a website, Instagram, Facebook, Amazon, or Google Shopping. In addition, Ecwid’s point-of-sale integrations, email marketing integrations, and dedicated mobile app allow sellers to manage marketing merchandising, and sales - any…

    $5

    per month

    Keap

    Score6.2 out of 10
    N/AKeap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.

    $199

    per month

    Pricing
    Ecwid by LightspeedKeap
    Editions & Modules
    Starter
    $5
    per month
    Venture
    $30
    per month
    Business
    $55
    per month
    Unlimited
    $130
    per month
    Pro
    $199.00
    per month
    Max
    $289.00
    per month
    Max Classic
    Contact Us
    per year
    Offerings
    Pricing Offerings
    Ecwid by LightspeedKeap
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional DetailsA 16% discount is offered for annual billing.All plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
    More Pricing Information
    Features
    Ecwid by LightspeedKeap
    Online Storefront
    Comparison of Online Storefront features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    10.0
    13 Ratings
    25% above category average
    Keap
    -
    Ratings
    Product catalog & listings10.013 Ratings00 Ratings
    Product management10.013 Ratings00 Ratings
    Bulk product upload10.06 Ratings00 Ratings
    Branding10.011 Ratings00 Ratings
    Mobile storefront10.011 Ratings00 Ratings
    Product variations10.013 Ratings00 Ratings
    Website integration10.012 Ratings00 Ratings
    Visual customization10.013 Ratings00 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    10.0
    12 Ratings
    26% above category average
    Keap
    -
    Ratings
    Abandoned cart recovery10.011 Ratings00 Ratings
    Checkout user experience10.011 Ratings00 Ratings
    Online Payment System
    Comparison of Online Payment System features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    10.0
    12 Ratings
    18% above category average
    Keap
    -
    Ratings
    eCommerce security10.012 Ratings00 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    10.0
    11 Ratings
    26% above category average
    Keap
    -
    Ratings
    Promotions & discounts10.011 Ratings00 Ratings
    Personalized recommendations10.07 Ratings00 Ratings
    SEO10.09 Ratings00 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    10.0
    13 Ratings
    22% above category average
    Keap
    -
    Ratings
    Order processing10.013 Ratings00 Ratings
    Inventory management10.011 Ratings00 Ratings
    Shipping10.012 Ratings00 Ratings
    Custom functionality10.013 Ratings00 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    -
    Ratings
    Keap
    7.7
    29 Ratings
    7% below category average
    Task management00 Ratings8.820 Ratings
    Billing and invoicing management00 Ratings7.416 Ratings
    Reporting00 Ratings7.127 Ratings
    Automated CRM activity logging00 Ratings6.41 Ratings
    Sales pipeline management00 Ratings9.11 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    -
    Ratings
    Keap
    5.9
    152 Ratings
    28% below category average
    WYSIWYG email editor00 Ratings9.050 Ratings
    Dynamic content00 Ratings8.947 Ratings
    Landing pages00 Ratings4.0136 Ratings
    A/B testing00 Ratings6.410 Ratings
    Mobile optimization00 Ratings4.5126 Ratings
    Email deliverability reporting00 Ratings4.5151 Ratings
    List management00 Ratings4.5149 Ratings
    Triggered drip sequences00 Ratings9.049 Ratings
    Lead Management
    Comparison of Lead Management features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    -
    Ratings
    Keap
    5.5
    153 Ratings
    29% below category average
    Lead nurturing automation00 Ratings5.0148 Ratings
    Lead scoring and grading00 Ratings4.0130 Ratings
    Data quality management00 Ratings4.5131 Ratings
    Automated sales alerts and tasks00 Ratings5.0140 Ratings
    Automated follow-ups00 Ratings9.11 Ratings
    Campaign Management
    Comparison of Campaign Management features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    -
    Ratings
    Keap
    8.0
    90 Ratings
    10% above category average
    Calendaring00 Ratings9.089 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    -
    Ratings
    Keap
    6.4
    150 Ratings
    6% below category average
    Dashboards00 Ratings7.255 Ratings
    Standard reports00 Ratings4.0146 Ratings
    Custom reports00 Ratings8.0137 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Ecwid by Lightspeed and Keap
    Feature
    Ecwid by Lightspeed
    -
    Ratings
    Keap
    5.7
    144 Ratings
    25% below category average
    API00 Ratings8.0127 Ratings
    Role-based workflow & approvals00 Ratings4.5110 Ratings
    Customizability00 Ratings5.0140 Ratings
    Third-party software integrations00 Ratings7.31 Ratings
    Mobile app for sales & marketing automation00 Ratings5.51 Ratings
    Best Alternatives
    Ecwid by LightspeedKeap
    Small Businesses
    Shopify Plus
    Score8.9 out of 10
    SharpSpring (discontinued)
    Score8 out of 10
    Medium-sized Companies
    Shopify
    Score8.7 out of 10
    No answers on this topic
    Enterprises
    IBM Digital Commerce
    Score9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ecwid by LightspeedKeap
    Likelihood to Recommend
    10.0
    (13 ratings)
    5.3
    (210 ratings)
    Likelihood to Renew
    9.6
    (2 ratings)
    9.0
    (40 ratings)
    Usability
    10.0
    (8 ratings)
    5.2
    (28 ratings)
    Availability
    9.1
    (1 ratings)
    9.1
    (6 ratings)
    Performance
    8.2
    (1 ratings)
    9.1
    (6 ratings)
    Support Rating
    8.6
    (7 ratings)
    9.0
    (26 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (6 ratings)
    Online Training
    -
    (0 ratings)
    8.6
    (7 ratings)
    Implementation Rating
    8.2
    (1 ratings)
    8.0
    (8 ratings)
    Configurability
    8.2
    (1 ratings)
    2.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    1.0
    (1 ratings)
    Product Scalability
    8.2
    (1 ratings)
    9.1
    (3 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    6.0
    (1 ratings)
    Vendor pre-sale
    8.2
    (1 ratings)
    1.0
    (1 ratings)
    User Testimonials
    Ecwid by LightspeedKeap
    Likelihood to Recommend
    Ecwid
    Ecwid is absolutely perfect for any business that is looking to start out with online sales and mobile point-of-sale. Many times, business owners may have limited experience in setting up a website or point-of-sale. Having to spend on this expertise with a limited budget can be frustrating. Ecwid allows you to have great results even if you are a novice.
    Incentivized
    Read full review
    Thryv
    Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
    Incentivized
    Read full review
    Pros
    Ecwid
    • Clarity - there has been very little confusion and need to reach out to Customer Support for help
    • Consistency - no big, crazy updates or changes have been made to the format of Ecwid during my time using it, so I know when I log in to preform my business tasks I can always locate what I need and accomplish what is at hand easily
    • Simplicity - everything is so clear and straightforward. It's like e-commerce for dummies.
    Read full review
    Thryv
    • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
    • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
    • Updates: Keap is constantly providing more and better solutions!
    Incentivized
    Read full review
    Cons
    Ecwid
    • Recurring billing - ability to bill subscription customers without having to go to my payment gateway
    • Robust order management - very limited in managing orders, therefore I had to subscribe to a different software
    • Expensive customization - if you want to customize anything, it is very expensive
    Read full review
    Thryv
    • More articles and videos on how to use the various functions of Keap
    • Having representatives designated to certain regions or companies for a point of contact when help is needed
    • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
    Read full review
    Likelihood to Renew
    Ecwid
    The value given by Ecwid is unmatched. When combined with the ease of use of the product, it is a no-brainer to continue to use the product. The only thing that could cause us to switch is if some feature we needed which is not available which is unlikely based on the feature list we reviewed when making the decision to go with them.
    Incentivized
    Read full review
    Thryv
    We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
    Read full review
    Usability
    Ecwid
    I gave a 9 instead of a 10 only because I haven't figured out a function or two. I believe it has less to do with Ecwid's overall usability and more to do with my own understanding and skill level, but regardless, it may also have something to do with the limits of Ecwid's functions.
    Read full review
    Thryv
    You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
    Incentivized
    Read full review
    Reliability and Availability
    Ecwid
    Always available. Very reliable
    Read full review
    Thryv
    There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
    Read full review
    Performance
    Ecwid
    Good overall performance both in desktop and mobile
    Read full review
    Thryv
    OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
    Read full review
    Support Rating
    Ecwid
    I have always received the support I need in a timely manner. I enjoy receiving emails every week on trending business topics and new suggestions. They often serve as a reminder for me to include new e-commerce tools into our strategy. And I've always had great experiences with reaching out to the support team with specific questions.
    Read full review
    Thryv
    Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
    Incentivized
    Read full review
    In-Person Training
    Ecwid
    No answers on this topic
    Thryv
    I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
    Incentivized
    Read full review
    Online Training
    Ecwid
    No answers on this topic
    Thryv
    The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
    Read full review
    Implementation Rating
    Ecwid
    Fast and simple implementation of Ecwid's solutions. Easy to learn and navigate
    Read full review
    Thryv
    Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
    Read full review
    Alternatives Considered
    Ecwid
    We sell a product that requires certain controls to sell and most of the companies we researched had specific policies preventing us from selling on their platform. We aren't selling anything dangerous, they are parts of ammunition (the shell casings) and not entire ammunition rounds. Most other vendors restrict the sales of firearms and ammunition, but even when just selling a part used to create ammunition, we were still restricted. I'm not really sure why they restrict sales of products like ours from different vendors. Ecwid had no such restrictions and were happy to confirm that for us.
    Incentivized
    Read full review
    Thryv
    Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
    Incentivized
    Read full review
    Scalability
    Ecwid
    Good scalability. I use the second plan and there are 2 more plans that I could use if I needed other features or services
    Read full review
    Thryv
    You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
    Read full review
    Return on Investment
    Ecwid
    • We have not been able to measure the ROI as of yet, as we cannot get out of the gate with customization required.
    • It can be implemented quickly for basic online stores.
    • Once the system is configured, ROI will dramatically go up.
    Incentivized
    Read full review
    Thryv
    • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
    • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
    • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
    Incentivized
    Read full review
    ScreenShots

    Ecwid by Lightspeed Screenshots

    Screenshot of Ecwid store looks perfect on any smartphone and automatically adapts to your customer’s screen size — laptops, tablets, smart TVs or smart watches.Screenshot of Manage your Ecwid store wherever you are from your mobile device.Screenshot of Mobile app for every store. Your customers can shop from their mobile devices with your own dedicated native app and utilize advanced features like Apple Pay.

    Keap Screenshots

    Screenshot of a Keap invoiceProduct screenshotScreenshot of the entire sales pipeline displayed in one view.