Emplifi offers a platform that enables brands to manage social marketing, commerce, and care. At the core of this platform is Emplifi Fuel — the outcome and enablement layer that connects all modules across marketing, commerce, and care. Fuel empowers brands to optimize the customer journey, unifying data, automation, and AI-driven insights to ensure every interaction drives meaningful business outcomes. The platform's core capabilities include:…
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OutboundEngine
Score 9.9 out of 10
N/A
OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…
$199
per user
Pricing
Emplifi
OutboundEngine
Editions & Modules
No answers on this topic
Essential
$199
per user
Value
$299
per user
Premium
$499
per user
Offerings
Pricing Offerings
Emplifi
OutboundEngine
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
No setup fee
$99 per user
Additional Details
—
More information is available on the vendor's website.
More Pricing Information
Community Pulse
Emplifi
OutboundEngine
Features
Emplifi
OutboundEngine
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Emplifi
6.4
7 Ratings
17% below category average
OutboundEngine
-
Ratings
Boolean keyword searches
6.75 Ratings
00 Ratings
Filtering out noise/spam
6.46 Ratings
00 Ratings
Sentiment analysis
5.55 Ratings
00 Ratings
Broad channel coverage
7.07 Ratings
00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Emplifi
7.3
8 Ratings
10% below category average
OutboundEngine
-
Ratings
Content planning and scheduling
7.38 Ratings
00 Ratings
Audience targeting
7.07 Ratings
00 Ratings
Content optimization
7.38 Ratings
00 Ratings
Workflow management
7.67 Ratings
00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Emplifi
7.3
7 Ratings
10% below category average
OutboundEngine
-
Ratings
Automated routing and prioritization
7.37 Ratings
00 Ratings
Customer interaction histories
8.25 Ratings
00 Ratings
Bulk actions
6.46 Ratings
00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Emplifi
7.6
6 Ratings
1% below category average
OutboundEngine
-
Ratings
Lead generation
8.01 Ratings
00 Ratings
Content marketing
7.66 Ratings
00 Ratings
Paid media management
7.74 Ratings
00 Ratings
Campaigns and promotions
7.34 Ratings
00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Emplifi
5.8
8 Ratings
36% below category average
OutboundEngine
-
Ratings
Twitter
6.18 Ratings
00 Ratings
Facebook
7.98 Ratings
00 Ratings
LinkedIn
4.17 Ratings
00 Ratings
Google+
8.01 Ratings
00 Ratings
Instagram
7.38 Ratings
00 Ratings
Pinterest
3.25 Ratings
00 Ratings
YouTube
3.95 Ratings
00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Emplifi
6.4
8 Ratings
19% below category average
OutboundEngine
-
Ratings
Campaign success analytics
7.07 Ratings
00 Ratings
Real-time tracking
6.78 Ratings
00 Ratings
Competitor analysis
5.57 Ratings
00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Emplifi
6.7
8 Ratings
17% below category average
OutboundEngine
-
Ratings
Role-based user permissions & privileges
7.38 Ratings
00 Ratings
Mobile access
6.15 Ratings
00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Emplifi
-
Ratings
OutboundEngine
5.9
50 Ratings
19% below category average
Mobile optimization
00 Ratings
8.643 Ratings
Email deliverability reporting
00 Ratings
3.250 Ratings
List management
00 Ratings
6.044 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Emplifi
-
Ratings
OutboundEngine
6.5
38 Ratings
1% above category average
Automated sales alerts and tasks
00 Ratings
6.538 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.
OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators
I do not like the use of drawings to attract new customers, and they have ignored my requests to eliminate that for my personal emails.
I do not like it when a competitor in my immediate market has the same posts. It cheapens the service or makes it appear that I am simply sharing another's post.
the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
The biggest issue is poor ROI. The second biggest issue is rigid customer service process, lack of a sense of urgency, and inability to reach out to upper management with issues.
Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.
Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
I haven't had to contact Outbound Engine because I haven't had any application errors or unplanned outages. I basically have had such a trouble free experience with them that I haven't had to call. Everything is automated and I get a notice to review every isse. I suppose if I personalized the newsletter a bit more and added some of my own articles, I would need to contact them, (which I should really start to do) but so far things have been so on point, I haven't felt the need.
We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on digital screens within the property and put carousels on our websites.
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.