Emplifi vs. SAP Cloud for Social Engagement

- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.

Incentivized

My company exists within the Hospitality & Tourism industry where we provide Marketing and Event Planning services. SAP Cloud for Social Engagement helps me gain insight into how my vendors and clients feel about my company's brands, categories, products and services while remaining up-to-date with current market issues and trends.

Incentivized

• Helps us prioritize requests based on urgency and tone
• Helps us divide work between several teams
• Helps us keep an eye on how our posts are being recieved and are performing
• Helps us stay in contact with customers, and helps us understand particular customers needs
• Helps us separate the chaff from the wheat

• Communication with multiple social media accounts including Facebook,Twitter and LinkedIn.
• Utilize social preconfigured templates to respond quickly to current and potential clients.
• Go above and beyond the number of Twitter followers and Facebook likes. Gain real-time insight into key trends and topics being discussed.

Incentivized

• Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
• Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
• The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators

• Include more social network standard integrations
• Include more ready to use templates
• Add more metrics within reports being pulled

Incentivized

the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy

Incentivized

Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.

Incentivized

I gave SAP Cloud for Social Engagement this rating because of the success I have seen personally within my company. I gave a rating of '10' because I highly recommend this product to others. Having better insight into my client's and vendor's opinion of my company's brand and services has allowed us to market ourselves better

Incentivized

We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.

Incentivized

I provided SAP Cloud for Social Engagement this rating since the product has such a great backing along with the SAP brand itself. There is a lot of support behind this product as it connects with a variety of social media platforms, like Facebook and Twitter. The support provided by SAP in terms of tech help is wonderful as well. There is a lot of support from all angles

Incentivized

The online training was fine but, in the end, the best way to learn any product is by actually using it.

The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!

We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on digital screens within the property and put carousels on our websites.

Incentivized

The SAP solution is more complete than others because it includes capabilities for social media listening, real-time social media message response, social profiles and history, and analytics in one system.

Incentivized

• reporting - this has massively reduced the time spent on creating reports for social media activities
• paid ads - has provided detailed analysis of how our ads are performing
• community - reduced the time taken to respond to social messages, resulting in more leads

Incentivized

• Rapid deployment.
• SAP Cloud for Social Engagement allows you to listen to your customers by locating social media messages that mention key words such as a specific product and prioritize them according to urgency and relevance.
• Analytics capabilities.

Incentivized