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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Gong

    Score9.1 out of 10
    N/AGong helps people and companies reach their potential. The Gong Revenue Intelligence Platform™ enables customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform automatically captures and analyzes. Gong then delivers insights at scale, to empower revenue and go-to-market teams to determine the best actions for winning outcomes. The vendor boasts companies like Morningstar Inc., Paychex, LinkedIn,…N/A

    LeadSquared

    Score7.4 out of 10
    N/ALeadSquared is a unified Sales Force Automation and Marketing Automation platform designed for high-velocity sales environments. The system utilizes machine learning (ML) models to automate lead distribution and prioritize customer interactions across sales, marketing, and field operations teams.

    $50

    per month per user

    Pricing
    GongLeadSquared
    Editions & Modules
    No answers on this topic
    Sales Super
    $50
    per month per user
    LeadSquared Sales Pro
    $60
    per month per user
    Offerings
    Pricing Offerings
    GongLeadSquared
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Additional add-ons and modules available for expanded functionality.
    More Pricing Information
    Community Pulse
    GongLeadSquared
    Considered Both Products
    Gong.io
    No answer on this topic
    LeadSquared
    No answer on this topic
    Key User Insights
    Would buy again
    99%
    Would buy again
    645 Answers
    No answers on this topic
    Delivers good value for the price
    99%
    Delivers good value for the price
    413 Answers
    No answers on this topic
    Happy with the feature set
    99%
    Happy with the feature set
    645 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    365 Answers
    No answers on this topic
    Implementation went as expected
    98%
    Implementation went as expected
    283 Answers
    No answers on this topic
    Features
    GongLeadSquared
    Conversation Intelligence Software Features
    Comparison of Conversation Intelligence Software Features features of Gong and LeadSquared
    Feature
    Gong
    8.8
    224 Ratings
    10% above category average
    LeadSquared
    -
    Ratings
    Speech-to-Text Transcription9.0221 Ratings00 Ratings
    Keyword Detection9.0219 Ratings00 Ratings
    Sentiment Analysis8.1198 Ratings00 Ratings
    Speaker Diarization8.7211 Ratings00 Ratings
    Call Recording Playback9.6223 Ratings00 Ratings
    Call Summarization9.1222 Ratings00 Ratings
    Conversion Metrics8.4198 Ratings00 Ratings
    Keyword Search & Retrieval8.9215 Ratings00 Ratings
    Call Tagging8.7203 Ratings00 Ratings
    Integration with CRM Systems8.9198 Ratings00 Ratings
    Best Alternatives
    GongLeadSquared
    Small Businesses
    Wingman (legacy product)
    Score9 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Wingman (legacy product)
    Score9 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Zoom Revenue Accelerator
    Score8.7 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GongLeadSquared
    Likelihood to Recommend
    9.2
    (669 ratings)
    7.0
    (41 ratings)
    Likelihood to Renew
    9.4
    (15 ratings)
    8.8
    (9 ratings)
    Usability
    9.0
    (437 ratings)
    9.0
    (4 ratings)
    Availability
    6.4
    (2 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    8.2
    (100 ratings)
    9.8
    (4 ratings)
    Implementation Rating
    4.6
    (6 ratings)
    -
    (0 ratings)
    Configurability
    7.3
    (2 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    7.3
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    7.3
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.2
    (2 ratings)
    -
    (0 ratings)
    Professional Services
    7.3
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.3
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    GongLeadSquared
    Likelihood to Recommend
    Gong.io
    I think Gong is well suited when you are having a company that makes a lot of calls to clients or receives a lot of calls. It is very important. I think, from a business standpoint, to log all of the calls and conversations that are had to use in case anything ever comes up. Also, just to make sure that your employees are doing well on the calls, because you cannot monitor every single call personally. Having this as a reference point to listen to things that might be important versus not is awesome. it might be less appropriate if you are not really interacting a ton with the clients. If you are more so just doing business meetings, then it might not be needed. However, I do think it's a great tool overall because it provides the AI note recap from the calls and logs everything that might be helpful for any reason
    Incentivized
    Read full review
    LeadSquared
    1. Very suitable for an omnichannel business, as it can capture both online and offline lead sources and allows for follow ups. 2. Very suitable for call centers as lead and call tracking can be done very easily using LeadSquared. 3. Not very suitable for on field sales. Even though the mobile app does facilitate portability, the overall experience does not come close to the desktop version which is not feasible for an on field sales representative to use.
    Read full review
    Pros
    Gong.io
    • Provides executive summaries for meeting notes and email follow ups.
    • AI Briefs allow anyone to seek information on a particular customer in a matter of seconds.
    • Scores calls such as EBRs or new business sales calls that can be used by management for coaching.
    • Provides accurate forecasting and visibility to sales leaders.
    • Theme spotter can be used to gather feedback and provide data to management for opportunities we continuously here from our clients.
    • Accurately depict key points from conversations and allows for different brief themes to quickly get the information needed for teammates throughout the organization.
    Incentivized
    Read full review
    LeadSquared
    • Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
    • The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
    • Daily attendance history and man-days management can be done.
    • Sales performance and their values are mapped clearly.
    Read full review
    Cons
    Gong.io
    • A history tracker (similar to Google Sheets/Excel) - it'd be nice to see WHO was changing certain fields and when exactly.
    • Dark mode.
    • A quick checklist when getting started to ensure I'm getting the most out of the platform (e.g., Gong Connect, Gong Import).
    Read full review
    LeadSquared
    • LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it.
    • Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this.
    • LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.
    Incentivized
    Read full review
    Likelihood to Renew
    Gong.io
    I don't make these decisions for our company, but I would highly encourage our use of Gong to continue. Gong has been very helpful in my sales role in terms of staying organized and on top of accounts, completing actions in a timely manner, and moving deals forward with better insights
    Incentivized
    Read full review
    LeadSquared
    It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
    Read full review
    Usability
    Gong.io
    It does great for all the things I've mentioned. I didn't give it a 10/10 because I still think there is room to improve as far as improving the quality of the insights that are more actionable. I.e. this happened so you should think about doing this thing as a next step.
    Incentivized
    Read full review
    LeadSquared
    Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again - Easy to Use - Flexible - Robust System - Ever-evolving - Support & Service - Integrations with third party tools & technologies - LMS - Data Management & Reports - Landing Page Options
    Read full review
    Support Rating
    Gong.io
    I give them a 10 because, I have been using Gong for over a year now and have never had issues or concerns go un resolved in a day or two. Their communication is impeccable and their tech support is very hands on and prompt
    Incentivized
    Read full review
    LeadSquared
    Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
    Read full review
    Implementation Rating
    Gong.io
    This is nothing something I'm able to answer
    Incentivized
    Read full review
    LeadSquared
    No answers on this topic
    Alternatives Considered
    Gong.io
    It stacks up in a different way. All of these companies try to do some feature that Gong does. Like Call recording, call analysis, AI discovery, Forecasting and Sales Activity tracking. Gong beats most, Otter.ai is a growing competitor though.
    Incentivized
    Read full review
    LeadSquared
    I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
    Read full review
    Contract Terms and Pricing Model
    Gong.io
    I was not involved with the process
    Incentivized
    Read full review
    LeadSquared
    No answers on this topic
    Professional Services
    Gong.io
    I was not involved with the process
    Incentivized
    Read full review
    LeadSquared
    No answers on this topic
    Return on Investment
    Gong.io
    • I don't have specific metrics since this feature isn't used in my job personally, but I do know that our sales and CS teams use Gong with SFDC opportunities to help with forecasting closed won opportunities based on intent captured within the call.
    Incentivized
    Read full review
    LeadSquared
    • Leads Management has become very easy.
    • Automated Lead Nurturing helps reduce a lot of manual work.
    • A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
    Read full review
    ScreenShots

    Gong Screenshots

    Screenshot of Coach reps into sales superstars. Replicate what works by turning objective, data-based guidance into coachable moments for managers, peer-to-peer coaching, and self-driven improvements — without any drama.Screenshot of Find the truth in your pipeline. There are risks hiding in your pipeline, deals, and customer interactions. Get true visibility from contact to close so you can address them and call the right forecast every time.Screenshot of Bet big. And win. Gong’s early insights into what’s working — and what's not — gives your team the confidence to take big-bet initiatives to market successfully.

    LeadSquared Screenshots

    Screenshot of Lead CaptureScreenshot of Lead DistributionScreenshot of Lead NurturingScreenshot of Sales AutomationScreenshot of Sales TrackingScreenshot of Workflow Automation