Gong helps people and companies reach their potential. The Gong Revenue Intelligence Platform™ enables customer-facing teams to take advantage of their most valuable assets – customer interactions, which the Gong platform automatically captures and analyzes. Gong then delivers insights at scale, to empower revenue and go-to-market teams to determine the best actions for winning outcomes. The vendor boasts companies like Morningstar Inc., Paychex, LinkedIn,…
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Tableau CRM
Score 8.2 out of 10
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Tableau CRM (formerly Einstein Analytics) from Salesforce is a cloud-based business intelligence solutions and analytics software. It provides users with automated data discovery, CRM-connected analytics, top-down views of data, augmented analytics, predictive insights, and customizable data visualization tools.
Appropriate when: There's some kind of repetition and success formula that you're trying to find out. You have a big team, and you're trying to find something that works. Then gong will be helpful. In my experience, B2B SaaS will almost always benefit from it. Less well suited when: You're making big deals over a small number of very specific clients. I worked for a little bit in government and oil&gas deals, and everything in each deal varies wildly - can't see gong being that big of a help here.
If the person/ department does not have any knowledge in open source tools such as R, and Python. [Salesforce Einstein Analytics (formerly Wave Analytics)] could be a good option with no coding background required. However, if they have such human resource or can acquire these people, I would recommend open source tech and suggest not to use this tool.
Call recording: you can see a transcript and also set-up trackers for keywords like competitor names being mentioned.
Active conversations in accounts: I get email reports on all active conversations that have happened with Gong so I can see across the Global team what meetings the team are having and make sure we are coordinated on large strategic accounts.
Call sharing/collaboration: the native integration with Slack means I can tag and talk to my team about calls via slack messages, and then the conversation will still appear in Gong and vice versa. This helps my team receive feedback where they are working and removes the need to check Gong to see if there is feedback there. This helps reduce tech fatigue.
Implementation takes time and resources. It is a heavy lift to implement and at first, it can take a little bit of time to understand what you are looking at. But once it's implemented it's easy to get started.
Without any BI expertise or resources available to your organization, the implementation of this is difficult. If you aren't used to BI tools and don't have an expert in house, the terminology can be difficult to understand at first.
Their support is not on hand to help you if you encounter any issues, at least not on all the plans or the basic plans. Real-time support service is an add-on, so you'll need to be patient if you require help or pay extra money.
More functionality for the tool is needed to compete with other heavyweights in the arena like Tableau, Qlik, and Microstrategy. Still lacks the robustness, functionality, and flexibility other competing products possess.
I think it's very easy to use and navigate. Occasionally, I find something things harder to find or I am unsure of their meaning. The Gong support team though are excellent and will quickly help with answers or jump on a call to review where you are at. Generally, an easy to use tool.
Overall usability is absolutely worth the price. It help me to save tons of time working on raw data in Excel file. It also minimize the discrepancy in data format when there are multiple user inputting the data. Every data inputted in Salesforce is standardized, therefore it is very easy to keep track / generating performance report even though you are having more than 20 projects recorded in Salesforce Einstein Analytics.
I give them a 10 because, I have been using Gong for over a year now and have never had issues or concerns go un resolved in a day or two. Their communication is impeccable and their tech support is very hands on and prompt
I have not come across any bad experiences with the support provided. Also, I observed regular updates have been implemented without breaking the tool. But in my opinion, Now Tableau CRM has huge market challenges with tools like Power BI and its spread
An implementation partner would certainly result in greater output in a more efficient amount of time. However, I have found implementation partners to be extremely expensive for the output received (at least working for a non-profit company they are frequently unaffordable). Internal implementation does help with usable output though since internal knowledge would better know the data architecture and business processes
The Gong video library is much easier to navigate. I like that everything is saved in one place that I can navigate instead of separate video files that I have to download. I also think it's really cool that our whole company can access and watch each other's meetings and videos. I sometimes watch videos of customer calls with the sales team when an account is being passed to me to get a better idea of what they've already discussed with our teams, and I'll watch calls where coworkers have discussed similar topics to what I'm working on to train myself on different subject areas. I enjoy how Gong promotes greater transparency within the company and greater collaboration between teams as a result.
Tableau is the absolute top of the class when it comes to business intelligence, but it doesn't make sense for every business case. In our case, we needed a simple data visualization platform for our CRM platform and sales pipeline. Salesforce Analytics, while nowhere near as robust, did the job we needed it to do perfectly in a significantly more cost-effective manner.
