Google Business Profile vs. Podium

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Business Profile
Score 8.2 out of 10
N/A
Google Business Profile (formerly Google My Business) is a free tool that allows users to promote a Business Profile and business website on Google Search and Maps. With an account, users can see and connect with customers, post updates to the Business Profile, and see how customers are interacting with a business on Google.N/A
Podium
Score 5.3 out of 10
N/A
Podium, formerly Repdrive, is a ratings and review management platform from the company of the same name in Provo, Utah.
$249
per month
Pricing
Google Business ProfilePodium
Editions & Modules
No answers on this topic
Podium Essentials
$249
per month 3 users
Podium Standard
$409
per month Unlimited users
Podium Professional
$599
per month Unlimited users
Offerings
Pricing Offerings
Google Business ProfilePodium
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google Business ProfilePodium
Best Alternatives
Google Business ProfilePodium
Small Businesses
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.7 out of 10
Yext
Yext
Score 8.9 out of 10
Medium-sized Companies
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.7 out of 10
Yext
Yext
Score 8.9 out of 10
Enterprises

No answers on this topic

Yext
Yext
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google Business ProfilePodium
Likelihood to Recommend
10.0
(47 ratings)
1.0
(43 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(3 ratings)
Usability
10.0
(2 ratings)
1.0
(5 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
Support Rating
6.0
(1 ratings)
1.4
(12 ratings)
Implementation Rating
-
(0 ratings)
10.0
(2 ratings)
Product Scalability
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Google Business ProfilePodium
Likelihood to Recommend
Google
The great advantage of Google My Business is that any business that complies with the privacy and authentication policy requirements can access all the functionality tools that help promote the business website through the referral system, exchange of opinions with other users and search engine optimization (SEO).
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Podium
Podium is well suited if your business needs are mindless Google Business reviews, and not much else. It's NOT appropriate for clients in the real estate industry. It's NOT appropriate for anyone needing a reliable VoIP solution. It should NOT be marketed as a VoIP product, b/c I found it fails MISERABLY in this regard.
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Pros
Google
  • Google My Business offers us an alert system in our work email, where we receive notifications when there is a new comment or review of our company. This alert system helps us to be aware of each of the opinions written by each client who has received our services, in order to be able to respond to each of them in record time.
  • Google My Business gives me a complete visualization of the clicks, location of the searches of my company and the visits that my business file has received. This visualization allows me to control access and measure the traffic that my business listing is generating in conjunction with the Google Maps service.
  • The update of my company file is done in real time and immediately. I don't have to wait several minutes for my company file to update. When I make a change to my company information, the changes are shown immediately to all clients who consult that business card.
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Podium
  • Maintains conversations indefinitely, so we are able to go back to confirm details from conversations.
  • Provides the ability for our company to have a 'team' messaging platform where we can communicate with one another via single person to a single person, groups where we can add/subtract members of the group... this is invaluable to our organization.
  • Until today(!), we could 'share' or forward a message to one another; oddly, that feature disappeared just today, so I'm hoping it's a glitch!
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Cons
Google
  • Like most Google products UX / usability is often lacking whilst feature set strong
  • Changing a locations address can be difficult with support hard to access
  • Clients can add photos, if badly shot / composed these can be detrimental to your brand.
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Podium
  • Account manager communications: I had been asking my Podium account manager for integration with our CRM tool for over 8 months before my account manager fell silent. After another 6 months, I proactively reached out only to find out that the integration had been in Beta for months and 8 other companies had already integrated. It was frustrating that my account manager did not remember a key request and make the Beta available to me the minute that it was open.
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Likelihood to Renew
Google
No answers on this topic
Podium
Again, Podium has been so wonderful in the year and a half we have been using it, we are able to integrate it with our CRM and use alot of the available features. The most helpful has been getting TONS of reviews on MULTIPLE sites through Podium!
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Usability
Google
It's a super smooth & easy to use platform that allows it's users to quickly update / display important things regarding their business. ex: holiday closures, special hours, promotional items / sales
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Podium
While giving our clients the ability to leave a review was there, we had much worse results and got fewer reviews through the Podium portal than we did by sending our clients simple email requests, or simply having our service staff ask for a review while still on the clients' job sites.
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Reliability and Availability
Google
No answers on this topic
Podium
We haven't had any outages or issues whenever we need it over the last few years of use
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Performance
Google
No answers on this topic
Podium
It moves quickly and has no issues with delays. Performance is good as it is a web-based tool
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Support Rating
Google
Whether it is technical or customer support, Google My Business excels and suffers in the exact same ways that all other branches of Google do. While you'll eventually figure out the issue, the sheer magnitude of the company comes with expected hurdles, wait times, and support you'd come to expect from other large companies.
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Podium
I have to send an email to get information. They have a chat system but I end up having to go through my rep for account questions. It was a little frustrating to not have a direct phone number to call with questions. I would like to see a helpline added.
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Implementation Rating
Google
No answers on this topic
Podium
We only had a hard time getting our technicians to remember to send the review invites.
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Alternatives Considered
Google
Google is the most powerful SERP and has much more robust features than Bing Places. Users also statistically trust Google more than Bing and it provides much more authority in the search space. The good news is that Bing Places can be synched with Google My Business which is great and convenient for business owners. It's just another alternative for businesses and I highly recommend that all businesses have an account with both Bing Places and Google My Business for optimal performance.
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Podium
To be completely candid, I have not used another review software other than Podium. I've worked here for just over 2 years, and our company had just started using Podium. Podium has been useful and successful for our team; therefore, there has not been any reason for me to search for a new company. We are happy with Podium
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Scalability
Google
No answers on this topic
Podium
Its easy to scale to different departments as needed. We initially began using it to solve one problem and as new features became available it was easy to scale this and include other departments who could benefit from its tools
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Return on Investment
Google
  • Generate organic traffic
  • Promotion of our business and services locally
  • Increase visibility and ranking by Google Search
  • Collecting customer reviews
  • Another way to promote our business by sharing content directly to Google
  • Good analytics
  • Adds credibility to our business and brand
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Podium
  • Use of Podium has increased the star rating on various review sites for all of our dealerships using the product.
  • Use of Podium has increased the volume of new monthly positive reviews on various review sites for all of our dealerships.
  • While we can't measure the impact that positive reviews have on car shoppers, we know that it influences them and we believe that it is a factor for some people in making the decision to visit the dealership. Some customers have come in and said they read our reviews and wanted to give us a shot. Others have even asked for a specific salesperson who's name has come up in positive reviews, without having ever met or spoken with that salesperson.
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