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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GoTo Webinar

    Score8.7 out of 10
    N/AGoToWebinar is GoTo’s webinar and online conferencing solution, and offers features like audience polling and Q&A, flexible scheduling experiences, and webinar templates. It offers CRM integrations and reporting & analytics tools to help engage clients’ audiences.

    $49

    per month per organizer

    Optimizely Content Management System

    Score8.4 out of 10
    N/AOptimizely Content Management System (CMS) is purpose-built for marketers, and fully composable for developers. The CMS supports the end-to-end content lifecycle, helping users to deliver on-brand, high-impact digital experiences that 'wow' audiences.N/A
    Pricing
    GoTo WebinarOptimizely Content Management System
    Editions & Modules
    Lite
    $49/month
    per month per organizer
    Standard
    $99/month
    per month per organizer
    Pro
    $199/month
    per month per organizer
    Enterprise
    $399/month
    per month per organizer
    No answers on this topic
    Offerings
    Pricing Offerings
    GoTo WebinarOptimizely Content Management System
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details——
    More Pricing Information
    Community Pulse
    GoTo WebinarOptimizely Content Management System
    Considered Both Products
    GoTo formerly LogMeIn
    No answer on this topic
    Optimizely
    No answer on this topic
    Key User Insights
    Would buy again
    94%
    Would buy again
    112 Answers
    97%
    Would buy again
    170 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    101 Answers
    98%
    Delivers good value for the price
    144 Answers
    Happy with the feature set
    97%
    Happy with the feature set
    115 Answers
    93%
    Happy with the feature set
    164 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    68 Answers
    93%
    Lived up to sales and marketing promises
    104 Answers
    Implementation went as expected
    99%
    Implementation went as expected
    78 Answers
    86%
    Implementation went as expected
    120 Answers
    Features
    GoTo WebinarOptimizely Content Management System
    Reporting & Analytics
    Comparison of Reporting & Analytics features of GoTo Webinar and Optimizely Content Management System
    Feature
    GoTo Webinar
    7.2
    153 Ratings
    7% below category average
    Optimizely Content Management System
    -
    Ratings
    Dashboards7.2145 Ratings00 Ratings
    Data exportability7.1141 Ratings00 Ratings
    Performance & Compatibility of Online Events Software
    Comparison of Performance & Compatibility of Online Events Software features of GoTo Webinar and Optimizely Content Management System
    Feature
    GoTo Webinar
    7.6
    170 Ratings
    7% below category average
    Optimizely Content Management System
    -
    Ratings
    High quality audio8.2170 Ratings00 Ratings
    Mobile support7.6120 Ratings00 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of GoTo Webinar and Optimizely Content Management System
    Feature
    GoTo Webinar
    7.2
    170 Ratings
    12% below category average
    Optimizely Content Management System
    -
    Ratings
    Calendar integration7.7147 Ratings00 Ratings
    Record meetings / events8.4165 Ratings00 Ratings
    Slideshows8.5148 Ratings00 Ratings
    Event registration8.5161 Ratings00 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of GoTo Webinar and Optimizely Content Management System
    Feature
    GoTo Webinar
    8.2
    215 Ratings
    3% below category average
    Optimizely Content Management System
    -
    Ratings
    Audience polling7.9193 Ratings00 Ratings
    Q&A8.6211 Ratings00 Ratings
    Online Events Security
    Comparison of Online Events Security features of GoTo Webinar and Optimizely Content Management System
    Feature
    GoTo Webinar
    8.0
    166 Ratings
    4% below category average
    Optimizely Content Management System
    -
    Ratings
    Participant roles & permissions7.8163 Ratings00 Ratings
    Confidential attendee list8.0143 Ratings00 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of GoTo Webinar and Optimizely Content Management System
    Feature
    GoTo Webinar
    8.1
    133 Ratings
    2% above category average
    Optimizely Content Management System
    -
    Ratings
    Branding options8.1129 Ratings00 Ratings
    Integration to Marketing Automation8.0113 Ratings00 Ratings
    Security
    Comparison of Security features of GoTo Webinar and Optimizely Content Management System
    Feature
    GoTo Webinar
    -
    Ratings
    Optimizely Content Management System
    8.4
    169 Ratings
    2% above category average
    Role-based user permissions00 Ratings8.4169 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of GoTo Webinar and Optimizely Content Management System
    Feature
    GoTo Webinar
    -
    Ratings
    Optimizely Content Management System
    7.8
    166 Ratings
    0% below category average
    API00 Ratings7.8159 Ratings
    Internationalization / multi-language00 Ratings7.8127 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of GoTo Webinar and Optimizely Content Management System
    Feature
    GoTo Webinar
    -
    Ratings
    Optimizely Content Management System
    7.7
    194 Ratings
    2% below category average
    WYSIWYG editor00 Ratings7.6178 Ratings
    Code quality / cleanliness00 Ratings7.9166 Ratings
    Admin section00 Ratings8.0178 Ratings
    Page templates00 Ratings8.0172 Ratings
    Library of website themes00 Ratings7.497 Ratings
    Mobile optimization / responsive design00 Ratings7.9176 Ratings
    Publishing workflow00 Ratings8.1172 Ratings
    Form generator00 Ratings6.4131 Ratings
    Web Content Management
    Comparison of Web Content Management features of GoTo Webinar and Optimizely Content Management System
    Feature
    GoTo Webinar
    -
    Ratings
    Optimizely Content Management System
    7.5
    180 Ratings
    0% below category average
    Content taxonomy00 Ratings7.9165 Ratings
    SEO support00 Ratings7.1164 Ratings
    Bulk management00 Ratings6.9137 Ratings
    Availability / breadth of extensions00 Ratings7.5142 Ratings
    Community / comment management00 Ratings8.0117 Ratings
    Best Alternatives
    GoTo WebinarOptimizely Content Management System
    Small Businesses
    EverWebinar
    Score9 out of 10
    Umbraco CMS
    Score7 out of 10
    Medium-sized Companies
    Webex Webinars
    Score9 out of 10
    Square Online
    Score7.7 out of 10
    Enterprises
    BlueJeans Events (discontinued)
    Score2.5 out of 10
    RWS Tridion Sites
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GoTo WebinarOptimizely Content Management System
    Likelihood to Recommend
    7.5
    (226 ratings)
    8.5
    (223 ratings)
    Likelihood to Renew
    9.2
    (8 ratings)
    9.8
    (34 ratings)
    Usability
    8.6
    (222 ratings)
    8.5
    (92 ratings)
    Availability
    9.0
    (2 ratings)
    9.2
    (4 ratings)
    Performance
    7.9
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.3
    (4 ratings)
    10.0
    (8 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (4 ratings)
    Implementation Rating
    7.0
    (5 ratings)
    6.4
    (2 ratings)
    Configurability
    5.8
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    7.8
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.9
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    GoTo WebinarOptimizely Content Management System
    Likelihood to Recommend
    GoTo formerly LogMeIn
    It is great for big events like training or product demos. It's good for marketing webinars with features like polls and Q&A. It's not ideal for small, casual meetings. It can be too expensive for some businesses. For smaller events, other tools might be better.
    Read full review
    Optimizely
    If you want to build a website quickly there are plenty of ways to do so with some great examples and plenty of support both from the company and in the forums. if you want to build a more complex structure you can but be ready to spend the time to build exactly what you need as a solid foundation goes a massive way before building out content and making those choices early and sticking with them helps
    Incentivized
    Read full review
    Pros
    GoTo formerly LogMeIn
    • We launched a product for a mass and more than 500 people attended the webinar and it was seamless.
    • Recording capability for the later usage
    • Setup is very simple for both admins and end users
    • Polls are helpful in assessing the engagement of the customers
    Incentivized
    Read full review
    Optimizely
    • I think the user interface for content admins is very good and very competitive. And compared to other providers, the technology that CMS in particular has. So the way it integrated the net ecosystem is very well because it follows the MBC pattern. So basically it just allows really simple implementations for what would normally be complex components on any other sort of vendor that's out there.
    Incentivized
    Read full review
    Cons
    GoTo formerly LogMeIn
    • Can't schedule recurring webinars twice per week or every other week--must manually add or delete instances.
    • Can't schedule recurring webinars more than 'x' number of instances (less than a year's worth).
    • If you want a recurring webinar to continue past the last instance (in order to keep the same link), your only option is to manually add future instances before the last one occurs. If the last instance occurs, the webinar (and corresponding link) are archived with no recourse and you must recreate it from scratch and update every bit of external collateral with a new link. So I have to have reminders on my calendar every 6 months to go in and add additional dates for all my recurring webinars in order to keep my links active.
    • Canceling/changing seats is a huge pain.
    • The default 'join' screen is app-based rather than web based, so registrants often have to download GTW. I have a lot of clients whose computers are locked down from unapproved apps and have missed the webinar because the ability to join on the web is very unintuitive.
    Incentivized
    Read full review
    Optimizely
    • Magento did have some nice tools for creating product groups or carousels for promotion. Opti seems to be lacking in that.
    • A blog - maybe this is available and we don't have it installed, but a searchable blog would be very appreciated.
    • Structured Data/MicroData - maybe it's our install, but this seems to be missing
    • Meta data: we have access to limited types and need to make a request from IT, it would be nice to be able to access more to adjust for SEO needs.
    • When in a folder on the BLOCKS tab, it would be wonderful to hit the MEDIA tab and stay in that same folder.
    • I have some less technical people that will make folders with spaces - which Opti handles, but it would be great if it wouldn't accept a space or gave an error message not to use them.
    • I think I know why the extra code is added to urls and image links, but it causes issues when taking things from our testing site to the live site. For example, I need to copy the Navigation from Inspect Element on testing to put it in production. I have learned to work around it, but it's not my favorite.
    Incentivized
    Read full review
    Likelihood to Renew
    GoTo formerly LogMeIn
    Our largest issue with GoTo have been the limitations on recording and using recordings to host a webinar, and the biggest of those is the ability to record. We have had most of our webinars recorded successfully, but when it failed to save, it failed in a big way. Their customer service team was there to help, but they were unable to truly fix the problem. There are, of course, other providers, but as we are still seeing where hosted webinars fit in our marketing strategy, cost is an important factor. Since our company already uses GoToMeeting, it makes more sense for us to stay with the entire suite of products, especially while we are testing the strategy as a whole.
    Read full review
    Optimizely
    Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
    Read full review
    Usability
    GoTo formerly LogMeIn
    This is very easy to set up, configure, onboard, and use. The features can be explored without much ado. In-webinar and post-webinar features are also used seamlessly. Any new person can self-train in minutes and be hands-on. I love the overall usability of this tool.
    Incentivized
    Read full review
    Optimizely
    From our editors perspective they find the CMS system easy and to clear to use. Our developers find it very easy to design on and appreciate the level of service support available. It's also always evolving and getting better every year. We find this investment reassuring and encourages us to try keep pace and see how we can continue to push the envelope and continue to improve all aspect of our websites and online touch points.
    Incentivized
    Read full review
    Reliability and Availability
    GoTo formerly LogMeIn
    I rated GoTo Webinar a 9 out of 10 for availability because it generally performs reliably, with minimal application errors or unplanned outages. The platform’s high uptime ensures that it’s usually accessible when needed, supporting a seamless experience for scheduling and conducting webinars. While occasional minor issues may arise, they are infrequent and typically well-managed, contributing to a strong overall rating for availability.
    Incentivized
    Read full review
    Optimizely
    Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
    Read full review
    Performance
    GoTo formerly LogMeIn
    I rated GoTo Webinar an 8 out of 10 for performance due to its generally robust capabilities. Pages load quickly, and reports are generated efficiently, even for complex data sets. The platform’s integration with other systems typically doesn’t introduce significant latency or performance issues. However, during peak usage times or when handling very large data volumes, there can be occasional slowdowns. Despite these instances, GoTo Webinar consistently provides strong performance and reliability in its core functions.
    Incentivized
    Read full review
    Optimizely
    No answers on this topic
    Support Rating
    GoTo formerly LogMeIn
    I was always able to get someone on the phone when I needed to. They were very thorough and ensuring my questions were answered. And if I was asking for a solution or request that they didn't offer, they told me so I could at least stop trying to search for it.
    Incentivized
    Read full review
    Optimizely
    I attended multiple trainings/tutorials early in the process. The vendor-supplied content about Optimizely was engaging for users/attendees (I often analyze training content, compliance programs, governance plans), which helps our OCM people by having good "word of mouth" about the product long before a rollout ever happens. I actually when the user-focused portion of the Optimizely Academy twice in 2022 to ensure I had a grasp on operability and to be able to support the training and OCM efforts
    Incentivized
    Read full review
    Online Training
    GoTo formerly LogMeIn
    No answers on this topic
    Optimizely
    Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
    Read full review
    Implementation Rating
    GoTo formerly LogMeIn
    I didn't participate in the implementation nor did my company. As far as I know we have an IT office running alla these projects and we just use the final products for our educational purposes. I also didn't notice implementation at any level while using the desktop interface, but would immediately recognize it, if so.
    Incentivized
    Read full review
    Optimizely
    I was not fully involved.
    Incentivized
    Read full review
    Alternatives Considered
    GoTo formerly LogMeIn
    GoToWebinar has a user-friendly interface and intuitive controls. When comparing it with other platforms, assess how easily you can navigate through features, set up events, and engage with participants. Connection stability, audio and video quality seem pretty much ok. Interactive polls, Q&A sessions, recording options are also working fine and provide to the user experience
    Incentivized
    Read full review
    Optimizely
    Optimizely Content Management System is much more feature rich, and less complex that the other CMS platforms we have used. Optimizely Content Management System is more intuitive in how the content is structured and how easy it is to pull blocks of content to create the layout of a page.
    Incentivized
    Read full review
    Scalability
    GoTo formerly LogMeIn
    I rated GoTo Webinar an 8 out of 10 for scalability because it effectively supports deployment across multiple departments and sites with its flexible features. It allows for easy management of large-scale webinars and integration with various systems, accommodating a growing number of users and sessions. However, some users might find limitations in advanced customization or specific integration needs as their requirements become more complex. Overall, its robust capabilities and adaptability make it a strong choice for scalable webinar solutions.
    Incentivized
    Read full review
    Optimizely
    No answers on this topic
    Return on Investment
    GoTo formerly LogMeIn
    • GoTo Webinar has been an excellent way to stay relevant and to get current topics/information to our target audience.
    • We usually get 100-200 attendees per session in a niche market, many are international attendees
    • The ability to get specific data from the audience via custom registration questions allows us to really focus on what they want to see.
    Read full review
    Optimizely
    • Flexibility with design that allows us to work towards our mission of 'Tennis Opened Up'
    • Speed of deploying content, meaning users can really on us for the most up-to-date content on tennis in Britain
    • Ability to have different logged-in areas for different user groups, allowing us to create more bespoke and personalised experiences
    Incentivized
    Read full review
    ScreenShots

    GoTo Webinar Screenshots

    Screenshot of Setup flow for a new webinar in GoTo Webinar.Screenshot of Organizer's Control Panel and in-session experience

    Optimizely Content Management System Screenshots

    Screenshot of Content delivery: Developers can use modern GraphQL and REST APIs to query content from any source and send it to any channel or device.Screenshot of User roles and permissionsScreenshot of (SaaS CMS): Visual Builder: Add an image: Optimizely Visual Builder offers a range of editing features designed to make content creation and layout building intuitive and accessible to both technical and non-technical users. A drag-and-drop system is used to add, move, and rearrange elements within the layout, for quick and flexible content organization.Screenshot of (SaaS CMS): Visual Builder: Create an experience: Create an Experience functionality in Optimizely Visual Builder offers a code-free way to build and manage captivating digital experiences. It offers pre-built content blocks or elements (like text, images, buttons, forms, etc.) that can be positioned on the page layout as desired. Visual Builder offers extensive options to customize the appearance and behavior of these elements. Users can modify colors, fonts, sizes, animations, and even add interactive features providing flexibility in arranging content, accommodating various design needs and responsiveness across different screen sizes.Screenshot of (SaaS CMS): Visual Builder: Publish: The Visual Builder displays changes in real-time as they are made. This includes side-by-side previews for different devices like desktops, tablets, and mobiles. Before publishing, the Interactive Preview mode can be used to test elements like forms, buttons, and other interactive components to ensure they work as expected on the live site. Changes can then be published directly from the Visual Builder interface, making them instantly available to site visitors.Screenshot of the central location to manage assets, editing and publishing content.