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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    HighLevel

    Score9.3 out of 10
    N/AHighLevel is an all-in-one white-label marketing platform for digital agencies boasting CRM, Email, 2-way SMS, Funnel Builder, web page / landing page designer or online calendar builder, etc., from the company of the same name in Eugene.

    $97

    per month

    Moz Pro

    Score7.9 out of 10
    N/AMozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz…

    $99

    per month

    Pricing
    HighLevelMoz Pro
    Editions & Modules
    Starter
    $97
    per month
    Unlimited
    $297
    per month
    SaaS Pro
    $497
    per month
    Standard
    $99
    per month
    Medium
    $179
    per month
    Large
    $299
    per month
    Premium
    $599
    per month
    Offerings
    Pricing Offerings
    HighLevelMoz Pro
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Discount available for annual billing.
    More Pricing Information
    Features
    HighLevelMoz Pro
    Email & Online Marketing
    Comparison of Email & Online Marketing features of HighLevel and Moz Pro
    Feature
    HighLevel
    9.4
    6 Ratings
    25% above category average
    Moz Pro
    -
    Ratings
    WYSIWYG email editor9.06 Ratings00 Ratings
    Dynamic content9.56 Ratings00 Ratings
    Ability to test dynamic content9.26 Ratings00 Ratings
    Landing pages8.96 Ratings00 Ratings
    A/B testing9.56 Ratings00 Ratings
    Mobile optimization9.56 Ratings00 Ratings
    Email deliverability reporting9.56 Ratings00 Ratings
    List management9.56 Ratings00 Ratings
    Triggered drip sequences9.86 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of HighLevel and Moz Pro
    Feature
    HighLevel
    9.7
    6 Ratings
    37% above category average
    Moz Pro
    -
    Ratings
    Lead nurturing automation9.86 Ratings00 Ratings
    Lead scoring and grading9.86 Ratings00 Ratings
    Data quality management9.56 Ratings00 Ratings
    Automated sales alerts and tasks9.76 Ratings00 Ratings
    Lead segmentation and distribution9.84 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of HighLevel and Moz Pro
    Feature
    HighLevel
    9.8
    6 Ratings
    27% above category average
    Moz Pro
    -
    Ratings
    Calendaring9.86 Ratings00 Ratings
    Event/webinar marketing9.76 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of HighLevel and Moz Pro
    Feature
    HighLevel
    9.4
    6 Ratings
    30% above category average
    Moz Pro
    -
    Ratings
    Social sharing and campaigns9.76 Ratings00 Ratings
    Social profile integration9.16 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of HighLevel and Moz Pro
    Feature
    HighLevel
    9.4
    6 Ratings
    30% above category average
    Moz Pro
    -
    Ratings
    Dashboards9.86 Ratings00 Ratings
    Standard reports9.86 Ratings00 Ratings
    Custom reports8.76 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of HighLevel and Moz Pro
    Feature
    HighLevel
    5.4
    6 Ratings
    2% above category average
    Moz Pro
    -
    Ratings
    API9.56 Ratings00 Ratings
    Role-based workflow & approvals9.56 Ratings00 Ratings
    Customizability8.86 Ratings00 Ratings
    Integration with Salesforce.com1.64 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM1.64 Ratings00 Ratings
    Integration with SugarCRM1.64 Ratings00 Ratings
    SEO
    Comparison of SEO features of HighLevel and Moz Pro
    Feature
    HighLevel
    -
    Ratings
    Moz Pro
    7.3
    41 Ratings
    5% below category average
    Keyword analysis00 Ratings8.041 Ratings
    Backlink management00 Ratings7.036 Ratings
    SERP ranking tracking00 Ratings7.141 Ratings
    Page grader00 Ratings8.040 Ratings
    Competitive analysis00 Ratings8.040 Ratings
    Site audit / diagnostics00 Ratings7.039 Ratings
    Site recommendations00 Ratings7.037 Ratings
    Task management00 Ratings6.022 Ratings
    SEO Channels
    Comparison of SEO Channels features of HighLevel and Moz Pro
    Feature
    HighLevel
    -
    Ratings
    Moz Pro
    5.9
    32 Ratings
    25% below category average
    Local SEO00 Ratings5.327 Ratings
    Social SEO00 Ratings5.323 Ratings
    Mobile SEO00 Ratings6.225 Ratings
    Global SEO00 Ratings6.827 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of HighLevel and Moz Pro
    Feature
    HighLevel
    -
    Ratings
    Moz Pro
    7.0
    33 Ratings
    18% below category average
    Multi-domain support00 Ratings7.028 Ratings
    Integration with web analytics tools00 Ratings7.130 Ratings
    Best Alternatives
    HighLevelMoz Pro
    Small Businesses
    Thryv
    Score8.7 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    LocaliQ
    Score8.6 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    No answers on this topic
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HighLevelMoz Pro
    Likelihood to Recommend
    9.9
    (6 ratings)
    8.0
    (78 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (38 ratings)
    Usability
    9.3
    (4 ratings)
    7.0
    (3 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.5
    (7 ratings)
    Online Training
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    HighLevelMoz Pro
    Likelihood to Recommend
    HighLevel
    HighLevel is great for so many types of businesses. Basically most business will be able to find value using HighLevel. It saves a lot of time playing with multiple software. It is more affordable being that everything you need is in the one place. So it allows you to focus on growing your business and not worrying about the technology and outgrowing your current technology setup. Companies from startups to global brands capitalise on HighLevel's features and functionality. The HighLevel community is also very helpful with hundreds of thousands of worldwide users it is easy to find support and help whenever you need it.
    Read full review
    iContact
    Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).
    Incentivized
    Read full review
    Pros
    HighLevel
    • Evolves with the times
    • Incorporate user feedback and requests in feature and product development.
    • Very Customizable
    • Cost-effective
    • Wide ranging features
    Incentivized
    Read full review
    iContact
    • It finds relevant keywords and lets you know your chance of ranking with them.
    • It helps you find content that needs work to rank better.
    • It helps you improve any technical issues with your web pages.
    • It helps you audit your current site for any technical issues.
    • It helps you keep track of your most important keywords.
    Incentivized
    Read full review
    Cons
    HighLevel
    • We encounter bugs from time to time
    • Considering it's all-in-one, individual features are not as powerful as counterparts that specialize in those services
    • Loads slowly at times
    Incentivized
    Read full review
    iContact
    • Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
    • I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
    • There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
    Incentivized
    Read full review
    Likelihood to Renew
    HighLevel
    No answers on this topic
    iContact
    We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
    Read full review
    Usability
    HighLevel
    HighLevel is a great tool, and is a real "all rounder" that helps agencies keep costs down and profits high. It really does serve the majority of marketing agency needs, but it does fall down slightly on some specialist areas, where a dedicated CRM would be best for example. It can be a little tricky to use and buggy, which does cause some frustration sometimes.
    Incentivized
    Read full review
    iContact
    it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
    Read full review
    Reliability and Availability
    HighLevel
    No answers on this topic
    iContact
    Every time I've ever needed it, it's been there.
    Read full review
    Support Rating
    HighLevel
    No answers on this topic
    iContact
    As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.
    Incentivized
    Read full review
    Alternatives Considered
    HighLevel
    HighLevel competes with other funnel builders, automations providers and CRMs. HighLevel has a clear advantage in terms of value for money. It gives you a lot of bang for buck. We can get cheaper but you will not get all the same features and development speed as HighLevel. You can get a bit nicer page builders, email marketing tools etc but they will come at a lot more $$. So it really depends. You can spend some more $$ in HighLevel and get custom built css styling and make it look and feel the same as more $$ tools. So really you can't lose with HighLevel in the long run.
    Read full review
    iContact
    Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
    Incentivized
    Read full review
    Return on Investment
    HighLevel
    • HighLevel has helped our business grow over the past two years by giving us a place to manage our client communication.
    Incentivized
    Read full review
    iContact
    • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
    • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
    Incentivized
    Read full review
    ScreenShots

    Moz Pro Screenshots

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