HighLevel vs. Zoho CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HighLevel
Score 8.7 out of 10
N/A
HighLevel is an all-in-one white-label marketing platform for digital agencies boasting CRM, Email, 2-way SMS, Funnel Builder, web page / landing page designer or online calendar builder, etc., from the company of the same name in Eugene.
$97
per month
Zoho CRM
Score 8.4 out of 10
N/A
Zoho CRM is a simple, very low-cost CRM option for the smaller end of the SMB segment. The product has several useful integrations with other products, including QuickBooks, and Google Apps and Google Docs. The product also has an integrated project management module.
$14
per month
Pricing
HighLevelZoho CRM
Editions & Modules
Starter
$97
per month
Unlimited
$297
per month
SaaS Pro
$497
per month
Standard
$14.00
Per User/Per Month
Professional
$23.00
Per User/Per Month
Enterprise
$40.00
Per User/Per Month
Ultimate
$52.00
Per User/Per Month
Plus
$57.00
Per User/Per Month
Offerings
Pricing Offerings
HighLevelZoho CRM
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$14 /user/month
Additional Details
More Pricing Information
Community Pulse
HighLevelZoho CRM
Considered Both Products
HighLevel

No answer on this topic

Zoho CRM
Chose Zoho CRM
Zoho offers a very comprehensive suite but Bitrix24 trumps the ROI on teams exceeding 10users. Bitrix24 also offers many more tools not found under Zoho CRM, albeit Zoho offers a similar array of tools but additional to the CRM.

Recently Odoo has been our goto on CRM and Sales.
Features
HighLevelZoho CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
HighLevel
7.3
3 Ratings
2% below category average
Zoho CRM
-
Ratings
WYSIWYG email editor8.63 Ratings00 Ratings
Dynamic content6.63 Ratings00 Ratings
Ability to test dynamic content6.63 Ratings00 Ratings
Landing pages6.73 Ratings00 Ratings
A/B testing7.63 Ratings00 Ratings
Mobile optimization7.63 Ratings00 Ratings
Email deliverability reporting7.23 Ratings00 Ratings
List management7.23 Ratings00 Ratings
Triggered drip sequences7.93 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
HighLevel
6.5
3 Ratings
6% below category average
Zoho CRM
-
Ratings
Lead nurturing automation7.33 Ratings00 Ratings
Lead scoring and grading6.73 Ratings00 Ratings
Data quality management6.73 Ratings00 Ratings
Automated sales alerts and tasks6.03 Ratings00 Ratings
Lead segmentation and distribution6.01 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
HighLevel
6.9
3 Ratings
18% below category average
Zoho CRM
-
Ratings
Calendaring7.63 Ratings00 Ratings
Event/webinar marketing6.23 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
HighLevel
5.9
3 Ratings
13% below category average
Zoho CRM
-
Ratings
Social sharing and campaigns5.93 Ratings00 Ratings
Social profile integration5.93 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
HighLevel
6.8
3 Ratings
2% below category average
Zoho CRM
-
Ratings
Dashboards6.93 Ratings00 Ratings
Standard reports7.23 Ratings00 Ratings
Custom reports6.33 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
HighLevel
6.4
3 Ratings
2% below category average
Zoho CRM
-
Ratings
API6.93 Ratings00 Ratings
Role-based workflow & approvals7.23 Ratings00 Ratings
Customizability6.73 Ratings00 Ratings
Integration with Salesforce.com5.93 Ratings00 Ratings
Integration with Microsoft Dynamics CRM5.93 Ratings00 Ratings
Integration with SugarCRM5.93 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
HighLevel
-
Ratings
Zoho CRM
8.1
288 Ratings
4% above category average
Customer data management / contact management00 Ratings8.4279 Ratings
Workflow management00 Ratings8.1266 Ratings
Territory management00 Ratings8.1196 Ratings
Opportunity management00 Ratings8.4253 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.0248 Ratings
Contract management00 Ratings8.2203 Ratings
Quote & order management00 Ratings7.9203 Ratings
Interaction tracking00 Ratings7.8249 Ratings
Channel / partner relationship management00 Ratings7.8192 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
HighLevel
-
Ratings
Zoho CRM
7.8
221 Ratings
2% above category average
Case management00 Ratings8.0213 Ratings
Call center management00 Ratings7.4172 Ratings
Help desk management00 Ratings8.1189 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
HighLevel
-
Ratings
Zoho CRM
8.1
266 Ratings
5% above category average
Lead management00 Ratings8.2261 Ratings
Email marketing00 Ratings8.1219 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
HighLevel
-
Ratings
Zoho CRM
8.2
263 Ratings
7% above category average
Task management00 Ratings8.3248 Ratings
Billing and invoicing management00 Ratings8.0180 Ratings
Reporting00 Ratings8.2242 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
HighLevel
-
Ratings
Zoho CRM
8.1
258 Ratings
7% above category average
Forecasting00 Ratings8.0216 Ratings
Pipeline visualization00 Ratings8.0235 Ratings
Customizable reports00 Ratings8.3249 Ratings
Customization
Comparison of Customization features of Product A and Product B
HighLevel
-
Ratings
Zoho CRM
7.9
277 Ratings
3% above category average
Custom fields00 Ratings8.3275 Ratings
Custom objects00 Ratings7.9222 Ratings
Scripting environment00 Ratings7.5178 Ratings
API for custom integration00 Ratings8.0203 Ratings
Security
Comparison of Security features of Product A and Product B
HighLevel
-
Ratings
Zoho CRM
8.2
266 Ratings
2% below category average
Single sign-on capability00 Ratings8.2231 Ratings
Role-based user permissions00 Ratings8.1261 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
HighLevel
-
Ratings
Zoho CRM
7.9
165 Ratings
6% above category average
Social data00 Ratings8.0164 Ratings
Social engagement00 Ratings7.9156 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
HighLevel
-
Ratings
Zoho CRM
8.2
210 Ratings
10% above category average
Marketing automation00 Ratings8.4207 Ratings
Compensation management00 Ratings8.0138 Ratings
Platform
Comparison of Platform features of Product A and Product B
HighLevel
-
Ratings
Zoho CRM
8.2
230 Ratings
8% above category average
Mobile access00 Ratings8.2230 Ratings
Best Alternatives
HighLevelZoho CRM
Small Businesses
LocaliQ
LocaliQ
Score 8.9 out of 10
Salesmate
Salesmate
Score 9.9 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 8.9 out of 10
Creatio
Creatio
Score 9.2 out of 10
Enterprises
Kentico Xperience
Kentico Xperience
Score 7.6 out of 10
Creatio
Creatio
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HighLevelZoho CRM
Likelihood to Recommend
8.3
(3 ratings)
8.3
(312 ratings)
Likelihood to Renew
-
(0 ratings)
7.6
(42 ratings)
Usability
7.0
(1 ratings)
8.0
(172 ratings)
Availability
-
(0 ratings)
8.9
(7 ratings)
Performance
-
(0 ratings)
8.4
(8 ratings)
Support Rating
-
(0 ratings)
6.5
(69 ratings)
In-Person Training
-
(0 ratings)
8.0
(1 ratings)
Online Training
-
(0 ratings)
5.8
(8 ratings)
Implementation Rating
-
(0 ratings)
5.4
(16 ratings)
Configurability
-
(0 ratings)
5.1
(114 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
9.5
(21 ratings)
Ease of integration
-
(0 ratings)
7.1
(5 ratings)
Product Scalability
-
(0 ratings)
6.3
(6 ratings)
Professional Services
-
(0 ratings)
8.3
(7 ratings)
Vendor post-sale
-
(0 ratings)
8.1
(13 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(13 ratings)
User Testimonials
HighLevelZoho CRM
Likelihood to Recommend
HighLevel
HighLevel is a great "all round" system for managing marketing campaign, for both your own business and for the campaigns of clients. It has all the tools you need to build and run campaigns successfully. It is less well suited for specialized services, such as building landing pages and the the fast load of those pages.
Read full review
Zoho
Interfacing with our target clients at the correct minute is crucial in today's society. Another valuable include is its capacity to coordinated with other programs. It helps me in keeping track of the every day work emails I send to my colleagues or get. Zoho CRM makes it straightforward to consequence or send out information agreeing to our needs. Zoho makes a difference keep in mind individuals by means of e-mail and pop-ups, which dispenses with the issue of overlooking follow-ups and reminders. This not as it were helps within the organization of this incredible instrument but moreover within the execution of data.
Read full review
Pros
HighLevel
  • All-in-one
  • Intuitive
  • Cost-effective, especially for a small business
Read full review
Zoho
  • Hooks into our website and can import data from forms.
  • Has great automation tools built in.
  • Reporting features are great.
  • Easy to learn, makes it easy for us to onboard new users onto it.
  • Fairly customizable. We have fine tuned it to work the way we need it to.
Read full review
Cons
HighLevel
  • Enhanced Collaboration Features
  • Integration Challenges
  • Limited Customization
Read full review
Zoho
  • Need some way to switch a field type without losing the pre-existing data.
  • The settings controls should be broken out differently - I don't like that I can't keep some users from exporting all contact records (i.e., the entire Contacts module) because if the export function is turned off, the export function of Reports for those same modules is also blocked.
  • Frustrating that only 3 custom lookup fields are allowed per module in our license.
Read full review
Likelihood to Renew
HighLevel
No answers on this topic
Zoho
i have already renewed my subscription twice. I am in the 3rd Year now. I have been using it for a while and have been recommending to my friends as well.. have attended ZOHOLICs the annual program of zoho and it gave me new insights of managing the crm solutoin.
Read full review
Usability
HighLevel
HighLevel is a great tool, and is a real "all rounder" that helps agencies keep costs down and profits high. It really does serve the majority of marketing agency needs, but it does fall down slightly on some specialist areas, where a dedicated CRM would be best for example. It can be a little tricky to use and buggy, which does cause some frustration sometimes.
Read full review
Zoho
The methodology of the 'out of the box' user interface is fairly easy to learn. In some cases however, the interface is not consistent throughout the software. Upgrades to the interface has certainly improved some of this--- but now we are seeing the same kinds of inconsistencies across Zoho apps, particularly those more recently added to their platform. This issue is not major in that everybody on staff seems able to learn how to work the programs--- it's just annoying and less than efficient when inconsistent user interfaces or inconsistent terms are used in the programs and/or the requisite documentation.
Read full review
Reliability and Availability
HighLevel
No answers on this topic
Zoho
In my many years using Zoho, I think there were only 1 or 2 days when there was something happening and I was not able to log in. Sure, it wasn't fun and we all panicked a bit, but right after that, all was well and work-life continued. Being cloud based, I'm never worried about losing my iPhone, iPad or Laptop as I know I can log in anywhere on any device and workflow won't stop.
Read full review
Performance
HighLevel
No answers on this topic
Zoho
I don't recall every having any issues with a page not loading due to it being a Zoho issue. Anytime I've had any issues with something being wonky, I clear cache and that has always solved the problem. Or a simply computer reboot and we're back, hard at work. Look, I don't expect any product to delivery 100%, 100% of the time but if I had any consistent ongoing issues, I would have left many years ago. I still keep my eyes open to what is new but after a quick evaluation, I know Zoho will long be my home.
Read full review
Support Rating
HighLevel
No answers on this topic
Zoho
We did the training and that was a huge waste of money. The information provided was basic and the instructor was sloppy (he even forgot to turn off his mic when he used the restroom - no one should ever hear what we heard). I offered up a 9 because we were able to find what we needed on your website.
Read full review
In-Person Training
HighLevel
No answers on this topic
Zoho
I attended a Zoho-Holics event in Austin, TX, several years ago, and it blew my mind. So many industries were represented using Zoho in so many different ways. It was unbelievable all that I learned from that experience, as there were features that I wasn't aware of that I immediately started using. Best of all, the trainers were patient and knowledgeable
Read full review
Online Training
HighLevel
No answers on this topic
Zoho
There is an endless supply of YouTube videos from Zoho and the many Zoho partners/consultants. Plus, Zoho has it's own library of training videos and webinars to learn from plus an entire community at the ready to answer any questions. While Zoho has been available for many years, there are constantly new training videos and webinars available for the novice and the experienced users.
Read full review
Implementation Rating
HighLevel
No answers on this topic
Zoho
When you switch CRMs, you can automatically assume everything isn’t going to match up correctly. We had used Salesforce for 10+ years and had a ton of data and customizations. It was not a clean transfer, but we were able to sort it all out. The only issue that really bothered me was Zoho support. Even simple questions couldn’t be answered over chat, and we would have some team members try for hours to find the right answer
Read full review
Alternatives Considered
HighLevel
HighLevel is all-in-one, so varying functions of the aforementioned tools are all covered by HighLevel, albeit not as robust as each of them when stacked against their features and functions. But since small businesses usually would not have that deep need, HighLevel is the cost-effective solution that puts everything in one place.
Read full review
Zoho
Free user access was one reason to use it more than any other software. Also, for a mid-size organization, the Salesforce cost was a little higher, and Pipedrive was almost similar to Zoho. As we were already using Zoho, we found no urgency to switch.
Read full review
Contract Terms and Pricing Model
HighLevel
No answers on this topic
Zoho
I think Zoho CRM is priced at a reasonable amount. Simply put, you get what you pay for and Zoho does not disappoint. My organization is comfortable with what we pay and pleased with continually renewing the software. The billing frequency is just right. There are no complaints on our end
Read full review
Scalability
HighLevel
No answers on this topic
Zoho
We're still in the early stages of scaling this across departments. We have high aspirations of doing this, but it takes time to migrate to the new system and to help people get acquainted of doing their work in a different way thru Zoho.
Read full review
Professional Services
HighLevel
No answers on this topic
Zoho
In addition to being a user of Zoho CRM, we are a reseller as well. Often, at times our Partners request for on-boarding the platform configuration for them. During such requirements, we have utilized the Professional services team directly from the Zoho CRM team. Our partner feedback was quite positive, throughout.
Read full review
Return on Investment
HighLevel
  • We have run many profitable ad campaigns on HighLevel
  • SMS blasts work great
  • Managing all clients campaigns under one account
Read full review
Zoho
  • because we are new to the CRM world, we wanted a product that was reasonably priced, yet had the features we were looking for
  • we have found a much higher customer engagement rate and ROI
  • we used to "lose" customers in our makeshift process. Now, all customers are being attended to.
Read full review
ScreenShots

Zoho CRM Screenshots

Screenshot of Deals - Cash in on all opportunities. Close more deals. Great sales management is all about prioritizing, tracking, and monitoring the deals in your pipeline. Zoho CRM gives you everything you need to manage deals across territories and sales structures.Screenshot of Activities - Keep track of all the tasks, meetings, calls, events, or activity records. Neatly organize the numerous records along with the activities associated to them such as follow-up, pre sales and post sales activities, phone conversations etc.