What users are saying about
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Top Rated
306 Ratings
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161 Ratings

Hotjar

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Top Rated
306 Ratings
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Score 8.5 out of 100

Pendo.io

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161 Ratings
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Score 8.4 out of 100

Attribute Ratings

  • Hotjar is rated higher in 2 areas: Likelihood to Recommend, Support Rating
  • Pendo.io is rated higher in 2 areas: Likelihood to Renew, Usability

Likelihood to Recommend

8.8

Hotjar

88%
104 Ratings
8.6

Pendo.io

86%
91 Ratings

Likelihood to Renew

5.1

Hotjar

51%
2 Ratings
9.0

Pendo.io

90%
4 Ratings

Usability

9.6

Hotjar

96%
6 Ratings
10.0

Pendo.io

100%
4 Ratings

Support Rating

9.6

Hotjar

96%
4 Ratings
9.4

Pendo.io

94%
7 Ratings

Online Training

Hotjar

N/A
0 Ratings
9.1

Pendo.io

91%
1 Rating

Implementation Rating

Hotjar

N/A
0 Ratings
9.0

Pendo.io

90%
2 Ratings

Ease of integration

9.0

Hotjar

90%
1 Rating

Pendo.io

N/A
0 Ratings

Likelihood to Recommend

Contentsquare

Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
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Pendo.io

Pendo is very well suited for startups and mid size product companies who are looking for -
  • Help in user experience building
  • Measuring the impact of a feature on the requirement phase itself
  • Advanced analytics to get a sense of how the product is working
  • Insights about necessary changes that are required to make the product better
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Pros

Contentsquare

  • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
  • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
  • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
  • Hotjar has a poll function, so you can have polls on your website.
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Pendo.io

  • Track usage across our platform (new and existing features) - where each customer clicks, how long they stay at certain areas within the software, etc.
  • To promote new features.
  • To train customers on how to use new features.
  • To survey our customers within the software.
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Cons

Contentsquare

  • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
  • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
  • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
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Pendo.io

  • I find the reporting and analytics to be a little light. They could improve custom reporting capabilities.
  • Would like to see the capabilities of the Pendo tagging tool built into the platform. (don't launch a separate product). I find the tagging tool does a much better job at selecting the components to be tagged than the platform does.
  • Sometimes takes a while to refresh counts when adding a new tag.
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Pricing Details

Hotjar

Starting Price

$0 2k pageviews/per day

Editions & Modules

Hotjar editions and modules pricing
EditionModules
Basic01
Plus39.002
Business993

Footnotes

  1. 2k pageviews/per day
  2. 10k pageviews per day/per month
  3. 20k pageviews per day/per month

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Pendo.io

Starting Price

$0

Editions & Modules

Pendo.io editions and modules pricing
EditionModules
FreeFree1
TeamContact sales team2
ProContact sales team3
EnterpriseContact sales team4

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Likelihood to Renew

Contentsquare

Even though the heat maps and user recordings were useful, our website was significantly slowed down after we installed Hotjar, so much so, that it took over a minute for our blog to load. The data that we gathered was not worth the length that it took our website to load.
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Pendo.io

We have had an excellent experience with Pendo. When we've had questions or concerns, Pendo is very quick to respond and communicate with us. We have experienced top-notch customer support and customer engagement. We have actually modeled some of our implementation and product processes after Pendo's examples.
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Usability

Contentsquare

So easy and simple to use! Straightforward anyone in the team is able to easily go in and set up anything in Hotjar. The UI is really simple. Whenever you give feedback to Hotjar they continously take on board the feedback and improve the tool.
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Pendo.io

Overall, Pendo provides a smooth interface, especially with the most recent update, and I couldn't imagine using or learning any other platform so product focused. From the moment I log into Pendo, I know where I'm going and what I'm looking for and I'm able to find that, through the interface, in as little time as possible. This helps keep me focused on doing other tasks at work so I'm not overburdened with hunting things down in the system
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Support Rating

Contentsquare

Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
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Pendo.io

They've been great anytime that we have needed help with something. They also have some really great help articles. We're able to figure most things out through their articles, but when we've had to call in they've been very helpful and we haven't had any problems. I'd highly recommend working with them.
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Online Training

Contentsquare

No answers on this topic

Pendo.io

The training schedule was well thought out and tailored to meet our needs. Chantelle stayed with us through the whole implementation and made sure that we were good to go.
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Implementation Rating

Contentsquare

No answers on this topic

Pendo.io

Use Segment to install and cut developers out of the work cycle!
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Alternatives Considered

Contentsquare

HotJar was selected for a few reasons:
  • Video Capture - HotJars video capture of user sessions is nothing short of amazing. It is so useful (not to mention cool) to see, in real time, how users interact with our software. It makes our jobs so much easier and more enjoyable to get this type of d
  • User Surveys - The ease and flexibility of surveys we can make available on our website are an awesome tool to get additional data.
  • Simple implementation - Adding a very small amount of code to our website gives us the ability to use all of HotJars features without having to touch our code again.
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Pendo.io

WalkMe is an industry leader, but they charge an arm and a leg. Working with them you get a lot of support and CSM time, but is it really worth that price tag? Pendo.io was an easy choice for that simple reason.
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Return on Investment

Contentsquare

  • We have fixed many issues, for example, checkout usability problems with the video recording feature. You can catch bugs and get an overall idea of how a particular page is working.
  • Polls have helped us pair intent with the video sessions, so we can understand better why certain users answered different things. You get greedy and try to ask everything but that won't work. Keep it simple and it will give you small but important insights.
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Pendo.io

  • We have had an ROI in reduced support contacts.
  • We have had increased NPS scores due to our ability to target messaging for the right reasons to the right audience members rather than blanket distribution of information.
  • Delayed deployment in certain environments (being worked through) has led to a delay in one business area, but it is not public facing yet so we aren't heavily impacted by that yet.
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