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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    MYOB

    Score8.3 out of 10
    N/AMYOB now has a suite of subscription-based products and a browser-based accounting product that was released in August 2010. On 24 October 2012, MYOB released AccountRight Live - the cloud-enabled version of its flagship product. MYOB competes with Xero and QuickBooks.

    $11

    per month

    Pricing
    iContactMYOB
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    Solo
    $11
    per month
    Lite
    $34
    per month
    Pro
    $63
    per month
    Premier
    $88.50
    per month
    Account Right Plus
    $150
    per month
    Offerings
    Pricing Offerings
    iContactMYOB
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    iContactMYOB
    Considered Both Products
    iContact
    No answer on this topic
    MYOB
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    50%
    Would buy again
    7 Answers
    Delivers good value for the price
    No answers on this topic
    50%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    71%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    50%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    64%
    Implementation went as expected
    9 Answers
    Features
    iContactMYOB
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and MYOB
    Feature
    iContact
    6.6
    26 Ratings
    19% below category average
    MYOB
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and MYOB
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    MYOB
    10.0
    12 Ratings
    24% above category average
    Dashboards8.026 Ratings10.011 Ratings
    Standard reports8.025 Ratings10.012 Ratings
    Custom reports8.015 Ratings10.011 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and MYOB
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    MYOB
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Payroll Management
    Comparison of Payroll Management features of iContact and MYOB
    Feature
    iContact
    -
    Ratings
    MYOB
    10.0
    12 Ratings
    28% above category average
    Pay calculation00 Ratings10.012 Ratings
    Benefit plan administration00 Ratings10.08 Ratings
    Direct deposit files00 Ratings10.010 Ratings
    Salary revision and increment management00 Ratings10.08 Ratings
    Reimbursement management00 Ratings10.08 Ratings
    Customization
    Comparison of Customization features of iContact and MYOB
    Feature
    iContact
    -
    Ratings
    MYOB
    10.0
    7 Ratings
    28% above category average
    API for custom integration00 Ratings10.07 Ratings
    Plug-ins00 Ratings10.06 Ratings
    Security
    Comparison of Security features of iContact and MYOB
    Feature
    iContact
    -
    Ratings
    MYOB
    10.0
    12 Ratings
    20% above category average
    Single sign-on capability00 Ratings10.011 Ratings
    Role-based user permissions00 Ratings10.012 Ratings
    General Ledger and Configurable Accounting
    Comparison of General Ledger and Configurable Accounting features of iContact and MYOB
    Feature
    iContact
    -
    Ratings
    MYOB
    9.1
    16 Ratings
    18% above category average
    Accounts payable00 Ratings10.016 Ratings
    Accounts receivable00 Ratings10.016 Ratings
    Cash management00 Ratings10.015 Ratings
    Bank reconciliation00 Ratings10.016 Ratings
    Expense management00 Ratings10.012 Ratings
    Time tracking00 Ratings6.07 Ratings
    Fixed asset management00 Ratings10.09 Ratings
    Multi-currency support00 Ratings10.08 Ratings
    Multi-division support00 Ratings10.07 Ratings
    Regulations compliance00 Ratings10.09 Ratings
    Electronic tax filing00 Ratings5.19 Ratings
    Self-service portal00 Ratings6.37 Ratings
    Global Financial Support00 Ratings10.06 Ratings
    Primary and Secondary Ledgers00 Ratings10.08 Ratings
    Intercompany Accounting00 Ratings10.06 Ratings
    Localizations00 Ratings10.06 Ratings
    Journals and Reconciliations00 Ratings10.012 Ratings
    Enterprise Accounting00 Ratings2.84 Ratings
    Configurable Accounting00 Ratings10.09 Ratings
    Centralized Rules Framework00 Ratings10.04 Ratings
    Standardized Processes00 Ratings10.08 Ratings
    Inventory Management
    Comparison of Inventory Management features of iContact and MYOB
    Feature
    iContact
    -
    Ratings
    MYOB
    10.0
    9 Ratings
    31% above category average
    Inventory tracking00 Ratings10.09 Ratings
    Automatic reordering00 Ratings10.06 Ratings
    Location management00 Ratings10.06 Ratings
    Manufacturing module00 Ratings10.06 Ratings
    Order Management
    Comparison of Order Management features of iContact and MYOB
    Feature
    iContact
    -
    Ratings
    MYOB
    10.0
    7 Ratings
    30% above category average
    Pricing00 Ratings10.07 Ratings
    Order entry00 Ratings10.07 Ratings
    Credit card processing00 Ratings10.06 Ratings
    Cost of goods sold00 Ratings10.07 Ratings
    Order Orchestration00 Ratings10.05 Ratings
    End-to-end order visibility00 Ratings10.05 Ratings
    Order exception Resolution00 Ratings10.05 Ratings
    Best Alternatives
    iContactMYOB
    Small Businesses
    Mad Mimi
    Score10 out of 10
    QuickBooks Self-Employed (discontinued)
    Score4.2 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Accounting Seed
    Score9 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Microsoft Dynamics GP
    Score5.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactMYOB
    Likelihood to Recommend
    8.0
    (45 ratings)
    9.0
    (19 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    9.5
    (2 ratings)
    Usability
    8.0
    (6 ratings)
    10.0
    (15 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (9 ratings)
    1.2
    (14 ratings)
    Online Training
    1.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    5.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    1.0
    (1 ratings)
    Product Scalability
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    iContactMYOB
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    MYOB
    MYOB is suitable for any business. I have two different businesses and both use MYOB effectively. I use MYOB to pay wages every fortnight for both businesses. This enables me to track exactly what is happening with everyone's different sick leave and holiday entitlements easily. I'm also able to keep track of expenditure and balance and reconcile the accounts against bank statements.
    Incentivized
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    MYOB
    • MYOB is very easy to navigate and find the correct information.
    • The Help section was very straight forward and very easy to learn.
    • MYOB was a great accounting tool for our business as it provided the accountant, sales, etc all of the information they need all in one place.
    Incentivized
    Read full review
    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    MYOB
    • [In my opinion,] horrible interface to import data
    • [In my opinion,] user interface stuck in 1995
    • Needs improvement to usability
    • Contestant price increases
    • [In my opinion,] new in-app advertising is annoying
    • Countless different windows to do simple tasks like onboard an employee
    • [In my experience,] too slow
    Incentivized
    Read full review
    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    MYOB
    Our clients seems hesitant to change softwares so I don't see why we wouldn't be renewing with MYOB
    Incentivized
    Read full review
    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
    Read full review
    MYOB
    Still 10 for me, I have no problem at all using this toll even it hangs sometimes, I need to log in again to refresh it and it always ask to update the MYOB app. i Also like the security of this platform, iT always asks for the code (before logging in.
    Incentivized
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    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    MYOB
    No answers on this topic
    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
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    MYOB
    MYOB accounting software basically works but looks and functions like 1998. Unfortunately their Antipiracy licensing system is absolutely TERRIBLE and verging on nearly criminal, scam! You must CONFIRM each and every data file and when it doesnt work you have to PAY THEM to fix their own file protection issues. If you dont pay them, they hold your data hostage as your company accounting information file becomes READ ONLY. Permantly, unless you pay them. This is a total extortion SCAM. I cannot believe a company can operate this way. With a lot of better product available... i dont imagine MYOB is going to survive much longer.
    Read full review
    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    MYOB
    No answers on this topic
    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    MYOB
    No answers on this topic
    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    MYOB
    Not even close. Though I will say MYOB had a budget module where Zoho Books doesn't which is one thing severely lacking in Zoho Books. On the other hand, Zoho Books allows for payment processing integration without trying to get a cut from the process whereas MYOB allowed for payment processing but you had to go through their service only and it wasn't cheap.
    Incentivized
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    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    MYOB
    No answers on this topic
    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
    Read full review
    MYOB
    • Made a life a lot easier by removing a lot of separate entries in multiple excel sheets
    • With all of the relevant information in one place, it is easier to process payments.
    • Most of the business only have one person doing the payroll compared to the team effort.
    Incentivized
    Read full review
    ScreenShots