IFTTT vs. Workato

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
IFTTT
Score 7.0 out of 10
N/A
IFTTT is a marketing automation software solution offered by IFTTT. It is scaled for non-technical users and less complex, generally two-step connectors and API’s.N/A
Workato
Score 8.5 out of 10
N/A
Workato is a cloud or on-premise automation and integration platform with enterprise-grade capabilities and no coding required. Workato provides pre-built connectors to integrate with over 300 business applications and enables task automation across apps.N/A
Pricing
IFTTTWorkato
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
IFTTTWorkato
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
IFTTTWorkato
Cloud Data Integration
Comparison of Cloud Data Integration features of Product A and Product B
IFTTT
6.7
24 Ratings
20% below category average
Workato
6.3
37 Ratings
26% below category average
Pre-built connectors7.824 Ratings7.537 Ratings
Connector modification6.217 Ratings6.335 Ratings
Support for real-time and batch integration6.916 Ratings4.633 Ratings
Data quality services5.17 Ratings6.530 Ratings
Data security features7.610 Ratings7.233 Ratings
Monitoring console6.516 Ratings5.737 Ratings
Best Alternatives
IFTTTWorkato
Small Businesses
Make
Make
Score 9.2 out of 10
Make
Make
Score 9.2 out of 10
Medium-sized Companies
Zapier
Zapier
Score 8.9 out of 10
Zapier
Zapier
Score 8.9 out of 10
Enterprises
SAP Integration Suite
SAP Integration Suite
Score 8.8 out of 10
SAP Integration Suite
SAP Integration Suite
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
IFTTTWorkato
Likelihood to Recommend
8.7
(28 ratings)
5.8
(37 ratings)
Likelihood to Renew
10.0
(1 ratings)
1.0
(3 ratings)
Usability
7.0
(4 ratings)
6.0
(3 ratings)
Support Rating
8.0
(5 ratings)
8.0
(6 ratings)
Implementation Rating
10.0
(1 ratings)
3.0
(1 ratings)
User Testimonials
IFTTTWorkato
Likelihood to Recommend
IFTTT
Because of the multitude of options with IFTTT, it is hard to describe the best use scenarios, but I will share how I use the platform at this time. I use IFTTT to check Craigslist for certain IT equipment postings and email me if that occurs, turning items on and off with geo-fencing and WiFi network presence, and linking my calendar to my to-do list
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Workato
Workato is brilliant to make separate applications work together without much effort or specialists being needed. When specific events on software A should trigger actions on B (or more) and you want that to happen without any development or big budgets, that's where Workato comes into play. It's a great help if you want tasks automated, communications flowing and data synced between different applications.
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Pros
IFTTT
  • IFTTT manages a number of social media accounts quite well. Being able to login to one platform with access to all your accounts is great.
  • IFTTT is easy to set up. IFTTT has a number of crowd sourced and created formulas that you can use, or if you're looking for something specific you can create your own. This allows for an endless number of combinations and ways to engage with the program.
  • IFTTT doesn't require constant upkeep. Once you have things setup you can forget about it and it just works.
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Workato
  • The Workato product interface is brilliantly thought through and designed. The learning curve for first timers is easy enough to get started and build useful things, and Workato really shines in their ability to handle complex triggers and interactions. Workato allows people to build software apps so much faster than by coding each functionality.
  • Workato has fantastic documentation, making things accessible without any holes in the product. The product just works, never has any bugs, never lags, and just generally allows us to see and change exactly what we need to.
  • Workato has an absolutely amazing support team. We tried the free version for a while, then realized it was the single most important software tool we have, and we upgraded. The support at the paid tier is A+, seriously the best from any company we've worked with. Feels more like a good friend then a support rep.
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Cons
IFTTT
  • The website section "Activity" tends to get very crowded over time. It would benefit from some search and filter functionalities.
  • Some services lack ingredients. "Ingredients" are attributes passed from one service to another to enhance IFTTT's power. However, some services (like Evernote's notes, for example) currently have too few ingredients available.
  • It is not possible to link more than two services. It would be great, for example, to have an option to take a mail message and post in multiple social networks and blogs with the same applet.
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Workato
  • Customer support - responsive, but often not equipped to help efficiently identify root cause of issue. Need to improve escalation to technical resources and turnaround time
  • Recipe organization and sharing. Can be challenging to copy recipes, or grab recipes from publicly available site. There are often dependencies and errors that have vague descriptions.
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Likelihood to Renew
IFTTT
There is no better alternative and although Integromat is new and the GUI is slick, they make you pay per push and IFTTT does not. The rest of the competition make you pay per integration or are just not as seamless in usage or have the depth of catalogue. If you use Zapier for instance, it is because they have an integration you have to use, not because Zapier does a better job.
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Workato
We need to develop Enterprise Application Integrations and Workato was not designed for this
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Usability
IFTTT
For the most part, IFTTT is great but it does have its limitations. You may only do one thing at a time. If you want branching logic it can be cumbersome and clunky. This it where something like Microsoft Flow does better. For simplicity, nothing can beat IFTTT for how easy it is to set up and use right out of the box
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Workato
Due to prebuilt recipes, Workato is easy to learn and use for non-technical users if their use case fits the existing recipes. It is not easy for non-technical users to create, modify, debug or maintain complex integrations that are outside the prebuilt recipes.
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Support Rating
IFTTT
I have had a few issues with apps over the years. Compared to other services, ITFFF is the best choice but no service is perfect unless you build it yourself for yourself. ITFFF needs more tutorials on how to create a custom platform, but overall I will recommend it as an easy to use, time-saving service.
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Workato
They employ an extremely knowledgeable team of problem solvers. I've never had a disappointing interaction or one that has left me still searching for answers. I know that when I ask for help, they'll partner with me until we find a solution together
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Implementation Rating
IFTTT
Just try it for your own social media platforms. Then imagine how much money it can save/make.
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Workato
We discovered that we could not use Workato for our more complex, large enterprise integrations. It was useful for simple workflows that matched the prebuilt recipes.
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Alternatives Considered
IFTTT
I haven't used Zapier extensively, but it seems that IFTTT is much simpler to set up. However, Zapier appears to be a much deeper integration where you can sync a variety of fields of data and customize the sync more than you can with IFTTT. Zapier may be more valuable for someone with a complex need and IFTTT is built for simple solutions for more basic apps.
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Workato
We already used Zapier, but since it doesn't support NetSuite we had to choose another automation platform. Now that we've been using Workato for a few months, we have plans to move the stuff we're going through Zapier to Workato. We set up a trial account with all the other platforms, and they were all more expensive and A LOT more complicated than Workato.
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Return on Investment
IFTTT
  • We have not had to purchase a subscription to a social media automation tool.
  • We have saved time sharing information between systems.
  • We have been able to reach out to our clients faster because notifications are coming to our attention in more ways than just our inbox.
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Workato
  • As business consultants, Workato has greatly improved our offerings to our clients as well as improved the time frame to implement automated workflows and integrations.
  • For our clients, the return on investment is almost immediate. Once a Workato recipe is up and running (which can be done very fast), data is integrating, duplicate data entry and user errors are eliminated, and cross-company KPI metrics are easier to report than ever.
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ScreenShots

IFTTT Screenshots

Screenshot of IFTTT Platform

Drive customer engagement and grow your business. IFTTT powers the connections your customers want, without requiring costly in-house integrations.Screenshot of IFTTT for consumers

Our products have attracted early adopters and tech-savvy consumers across every industry category. There is a strong probability that your future and most engaged customers are already part of our 17 million consumer ecosystem. Extend customer lifetime value, drive engagement, and acquire new customers with reliable, accessible, and secure tools powered by your integrations and services.Screenshot of ING Australia on IFTTTScreenshot of Amazon Alexa on IFTTTScreenshot of Domino's on IFTTT