Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Insightly
Score 7.6 out of 10
N/A
Insightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.
$348
per year per user
LeadSquared
Score 7.4 out of 10
N/A
LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.
$50
per month per user
Pricing
InsightlyLeadSquared
Editions & Modules
Plus
$29
per month (billed annually) per user
Professional
$49
per month (billed annually) per user
Enterprise
$99
per month (billed annually) per user
Sales Super
$50
per month per user
LeadSquared Sales Pro
$60
per month per user
Offerings
Pricing Offerings
InsightlyLeadSquared
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsAdditional add-ons and modules available for expanded functionality.
More Pricing Information
Community Pulse
InsightlyLeadSquared
Features
InsightlyLeadSquared
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Insightly
7.4
413 Ratings
5% below category average
LeadSquared
-
Ratings
Customer data management / contact management8.5395 Ratings00 Ratings
Workflow management7.2364 Ratings00 Ratings
Territory management7.783 Ratings00 Ratings
Opportunity management8.1361 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)6.8369 Ratings00 Ratings
Contract management6.521 Ratings00 Ratings
Quote & order management7.471 Ratings00 Ratings
Interaction tracking7.0324 Ratings00 Ratings
Channel / partner relationship management7.724 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Insightly
7.1
13 Ratings
7% below category average
LeadSquared
-
Ratings
Case management7.011 Ratings00 Ratings
Call center management7.28 Ratings00 Ratings
Help desk management7.19 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Insightly
6.6
322 Ratings
16% below category average
LeadSquared
-
Ratings
Lead management6.3308 Ratings00 Ratings
Email marketing7.0255 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Insightly
6.6
397 Ratings
15% below category average
LeadSquared
-
Ratings
Task management6.9385 Ratings00 Ratings
Billing and invoicing management6.039 Ratings00 Ratings
Reporting7.0333 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Insightly
7.5
356 Ratings
2% below category average
LeadSquared
-
Ratings
Forecasting7.092 Ratings00 Ratings
Pipeline visualization8.1334 Ratings00 Ratings
Customizable reports7.5320 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Insightly
7.3
358 Ratings
5% below category average
LeadSquared
-
Ratings
Custom fields8.0357 Ratings00 Ratings
Custom objects7.2116 Ratings00 Ratings
Scripting environment6.86 Ratings00 Ratings
API for custom integration7.3187 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Insightly
7.3
306 Ratings
14% below category average
LeadSquared
-
Ratings
Single sign-on capability7.4273 Ratings00 Ratings
Role-based user permissions7.3207 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Insightly
7.4
90 Ratings
0% below category average
LeadSquared
-
Ratings
Social data6.825 Ratings00 Ratings
Social engagement8.078 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Insightly
6.3
154 Ratings
17% below category average
LeadSquared
-
Ratings
Marketing automation7.5154 Ratings00 Ratings
Compensation management5.14 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Insightly
5.5
320 Ratings
31% below category average
LeadSquared
-
Ratings
Mobile access5.5320 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Insightly
-
Ratings
LeadSquared
7.4
39 Ratings
4% below category average
WYSIWYG email editor00 Ratings7.035 Ratings
Dynamic content00 Ratings7.027 Ratings
Landing pages00 Ratings5.832 Ratings
A/B testing00 Ratings8.110 Ratings
Mobile optimization00 Ratings6.033 Ratings
Email deliverability reporting00 Ratings5.039 Ratings
List management00 Ratings9.038 Ratings
Triggered drip sequences00 Ratings10.024 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Insightly
-
Ratings
LeadSquared
8.5
40 Ratings
9% above category average
Lead nurturing automation00 Ratings10.038 Ratings
Lead scoring and grading00 Ratings9.039 Ratings
Data quality management00 Ratings5.116 Ratings
Automated sales alerts and tasks00 Ratings10.036 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Insightly
-
Ratings
LeadSquared
4.1
25 Ratings
57% below category average
Calendaring00 Ratings2.114 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Insightly
-
Ratings
LeadSquared
6.0
39 Ratings
12% below category average
Dashboards00 Ratings6.039 Ratings
Standard reports00 Ratings8.039 Ratings
Custom reports00 Ratings4.033 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Insightly
-
Ratings
LeadSquared
9.0
35 Ratings
12% above category average
API00 Ratings10.031 Ratings
Role-based workflow & approvals00 Ratings8.030 Ratings
Customizability00 Ratings10.035 Ratings
Best Alternatives
InsightlyLeadSquared
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.1 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Enterprises
Creatio
Creatio
Score 9.1 out of 10
Agile CRM
Agile CRM
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
InsightlyLeadSquared
Likelihood to Recommend
7.7
(433 ratings)
7.0
(41 ratings)
Likelihood to Renew
9.1
(34 ratings)
8.8
(9 ratings)
Usability
7.6
(169 ratings)
9.0
(4 ratings)
Availability
9.0
(6 ratings)
-
(0 ratings)
Performance
7.9
(25 ratings)
-
(0 ratings)
Support Rating
8.9
(34 ratings)
9.8
(4 ratings)
In-Person Training
9.1
(1 ratings)
-
(0 ratings)
Online Training
9.0
(8 ratings)
-
(0 ratings)
Implementation Rating
8.2
(26 ratings)
-
(0 ratings)
Configurability
10.0
(18 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
8.5
(3 ratings)
-
(0 ratings)
Ease of integration
9.0
(10 ratings)
-
(0 ratings)
Product Scalability
9.0
(9 ratings)
-
(0 ratings)
Professional Services
10.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(3 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(3 ratings)
-
(0 ratings)
User Testimonials
InsightlyLeadSquared
Likelihood to Recommend
Unbounce
If a business has a simple workflow for purchasing a product or service for a customer and they want to keep track of this workflow then Insightly is very useful. The more complex a business operation is then Insightly starts to become difficult to use. I would recommend Insightly for small and medium sized businesses. Large businesses might have issues delegating tasks across many different users in a large company
Read full review
LeadSquared
1. Very suitable for an omnichannel business, as it can capture both online and offline lead sources and allows for follow ups. 2. Very suitable for call centers as lead and call tracking can be done very easily using LeadSquared. 3. Not very suitable for on field sales. Even though the mobile app does facilitate portability, the overall experience does not come close to the desktop version which is not feasible for an on field sales representative to use.
Read full review
Pros
Unbounce
  • The ability to set up filters to generate lists based on just the categories I am interested in.
  • It's integration with our sales data so we can see customer spending trends across multiple years and seasons.
  • The ability to circle back to previous email correspondence to refresh on past conversations with individual clients.
Read full review
LeadSquared
  • Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
  • The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
  • Daily attendance history and man-days management can be done.
  • Sales performance and their values are mapped clearly.
Read full review
Cons
Unbounce
  • Once you are immersed in the platform, for all of its integration kudos, the platform became "intuitive" if that is the right word for it. There was some push back from staff on deployment.
  • The service and support team at Insightly was very responsive, but it seemed as if they had fielded similar complaints, and slower learning curves than we expected.
  • Unfortunately, while all has worked out nicely now and we are very happy with the platform, we had to have additional instruction time for all the staff during onboarding as workflows, dashboards, and pipelines were more time intensive than expected on the demo.
Read full review
LeadSquared
  • LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it.
  • Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this.
  • LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.
Read full review
Likelihood to Renew
Unbounce
Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
Read full review
LeadSquared
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
Read full review
Usability
Unbounce
Some items are not easily accessible as an admin, and the number of available resources is outdated (video from 2017). For basic tasks such as updating prospects or contacts, it is fine. However, when you change the screen size, the system becomes less responsive, with tables often being difficult to read.
Read full review
LeadSquared
Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again - Easy to Use - Flexible - Robust System - Ever-evolving - Support & Service - Integrations with third party tools & technologies - LMS - Data Management & Reports - Landing Page Options
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Reliability and Availability
Unbounce
The provider is 100% available, with no downtime, maintenance, or unexpected outages. We have been able to perform solid continuous services for 12 months without any interruptions. We have backups as well, unlike the in-house backup that they keep on their end. I believe they have a very good redundancy and backup infrastructure in case they get any outages.
Read full review
LeadSquared
No answers on this topic
Performance
Unbounce
Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
Read full review
LeadSquared
No answers on this topic
Support Rating
Unbounce
We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
Read full review
LeadSquared
Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
Read full review
In-Person Training
Unbounce
Well, we didn’t get the chance to do this in-person training but rather one-on-one online training with HR in-house. There were PowerPoints to discuss as well as video instructions on how to use the app, so it was okay. We were able to play around with it during the training or onboarding session.
Read full review
LeadSquared
No answers on this topic
Online Training
Unbounce
I've used Insightly's online training &/ or learned as I went. I've found the blogs and online written material helpful. I've also attended a few webinars, which can be useful if you use a J-I-T approach so as not to overwhelm you (or your staff) with functionality that you are using just yet. The fact that it's all available on their website and you can learn at your own pace is invaluable
Read full review
LeadSquared
No answers on this topic
Implementation Rating
Unbounce
did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
Read full review
LeadSquared
No answers on this topic
Alternatives Considered
Unbounce
Insightly is significantly better than Zendesk. It is easy to use, pleasant to look at, and makes sense. However, I don't think Insightly is fair now compared to Salesforce. Insightly can do many of the same things as Salesforce, but I've only started on some of these features. Insightly has excellent potential, and its support team drives me to make it what I believe it can be. For the price, I believe Insightly is worth it.
Read full review
LeadSquared
I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
Read full review
Contract Terms and Pricing Model
Unbounce
I don’t have the exact answers for this, but our accounting or finance department negotiates this. They always handle this kind of stuff and negotiate yearly licenses. Usually, they purchase 10 licenses in bulk and ask for a discount in bulk. Other than that, if there are any issues encountered on the app, they account for that. If it’s broken, that’s also taken into consideration when renewing the contract.
Read full review
LeadSquared
No answers on this topic
Scalability
Unbounce
(+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
Read full review
LeadSquared
No answers on this topic
Professional Services
Unbounce
Our Customer Success Manager was great. A real professional and knowledgeable about the features and how they worked with our requirements
Read full review
LeadSquared
No answers on this topic
Return on Investment
Unbounce
  • Positive Impact>Visibility is critical when it comes to taking proactive measures within the organization. The Insightly Tool has helped use with that which minimizes costs when it comes to rework. We can proactively plan for upcoming growth and identify areas of improvement.
Read full review
LeadSquared
  • Leads Management has become very easy.
  • Automated Lead Nurturing helps reduce a lot of manual work.
  • A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
Read full review
ScreenShots

Insightly Screenshots

Screenshot of Insightly's lead status and activity tracking, available so that nothing falls through the cracks.Screenshot of the reporting feature, which provides insight into sales and productivity performance.Screenshot of the Insightly Opportunities dashboard.Screenshot of Insightly on mobile.Screenshot of Screenshot of

LeadSquared Screenshots

Screenshot of Lead CaptureScreenshot of Lead DistributionScreenshot of Lead NurturingScreenshot of Sales AutomationScreenshot of Sales TrackingScreenshot of Workflow Automation