Instapage vs. Sage CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Instapage
Score 9.7 out of 10
Mid-Size Companies (51-1,000 employees)
Instapage is a growth marketing platform that includes a builder for PPC, SEO, demand generation, A/B testing, personalization, and email automation. It is used to convert visitors into customers, engage them at every touchpoint, and optimize performance across the marketing funnel.
$99
per month per user
Sage CRM
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Sage CRM is an SMB-oriented CRM platform offered in both SaaS and on-premise editions. Unlike the Sage SalesLogix product, the SaaS version is a true multi-tenant offering. The platform offers excellent integration with Sage ERP and accounting products. It is also a good global solution and is available in many languages and is used by over 12,000 customers worldwide, with many customers in Europe.
$33
per month
Pricing
InstapageSage CRM
Editions & Modules
Create
$99
per month 15,000 unique monthly visitors
Optimize
starting at $199
per month starting with 30,000 unique monthly visitors
Convert
Custom Pricing
Sage CRM (cloud)
$45
Per User per Month
Sage CRM (on premise)
Lifetime License per Seat
Offerings
Pricing Offerings
InstapageSage CRM
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details20% discount for annual pricing.Tiered pricing is available for multiple users.
More Pricing Information
Community Pulse
InstapageSage CRM
Features
InstapageSage CRM
SEO and Conversion Optimization
Comparison of SEO and Conversion Optimization features of Product A and Product B
Instapage
8.4
4 Ratings
34% above category average
Sage CRM
-
Ratings
Landing page A/B testing:10.04 Ratings00 Ratings
Dynamic page text replacement7.33 Ratings00 Ratings
Real-time analytics dashboard7.04 Ratings00 Ratings
SEO tools7.73 Ratings00 Ratings
Optimization recommendations10.04 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Instapage
-
Ratings
Sage CRM
8.8
17 Ratings
11% above category average
Customer data management / contact management00 Ratings9.017 Ratings
Workflow management00 Ratings8.616 Ratings
Territory management00 Ratings8.517 Ratings
Opportunity management00 Ratings8.917 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings9.016 Ratings
Contract management00 Ratings8.614 Ratings
Quote & order management00 Ratings9.016 Ratings
Interaction tracking00 Ratings9.216 Ratings
Channel / partner relationship management00 Ratings8.716 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Instapage
-
Ratings
Sage CRM
8.1
16 Ratings
5% above category average
Case management00 Ratings8.016 Ratings
Call center management00 Ratings8.215 Ratings
Help desk management00 Ratings8.214 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Instapage
-
Ratings
Sage CRM
8.7
16 Ratings
11% above category average
Lead management00 Ratings8.816 Ratings
Email marketing00 Ratings8.715 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Instapage
-
Ratings
Sage CRM
9.0
17 Ratings
15% above category average
Task management00 Ratings9.016 Ratings
Billing and invoicing management00 Ratings9.015 Ratings
Reporting00 Ratings9.113 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Instapage
-
Ratings
Sage CRM
8.6
17 Ratings
11% above category average
Forecasting00 Ratings8.716 Ratings
Pipeline visualization00 Ratings8.416 Ratings
Customizable reports00 Ratings8.717 Ratings
Customization
Comparison of Customization features of Product A and Product B
Instapage
-
Ratings
Sage CRM
8.6
17 Ratings
11% above category average
Custom fields00 Ratings8.517 Ratings
Custom objects00 Ratings8.516 Ratings
Scripting environment00 Ratings9.016 Ratings
API for custom integration00 Ratings8.314 Ratings
Security
Comparison of Security features of Product A and Product B
Instapage
-
Ratings
Sage CRM
8.7
17 Ratings
3% above category average
Single sign-on capability00 Ratings8.717 Ratings
Role-based user permissions00 Ratings8.813 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Instapage
-
Ratings
Sage CRM
9.4
13 Ratings
22% above category average
Social data00 Ratings9.513 Ratings
Social engagement00 Ratings9.313 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Instapage
-
Ratings
Sage CRM
9.0
14 Ratings
18% above category average
Marketing automation00 Ratings9.114 Ratings
Compensation management00 Ratings8.912 Ratings
Platform
Comparison of Platform features of Product A and Product B
Instapage
-
Ratings
Sage CRM
7.8
16 Ratings
2% above category average
Mobile access00 Ratings7.816 Ratings
User Ratings
InstapageSage CRM
Likelihood to Recommend
7.7
(28 ratings)
8.9
(28 ratings)
Likelihood to Renew
-
(0 ratings)
5.1
(11 ratings)
Usability
8.0
(2 ratings)
8.9
(11 ratings)
Performance
-
(0 ratings)
8.2
(1 ratings)
Support Rating
9.1
(1 ratings)
7.9
(8 ratings)
In-Person Training
-
(0 ratings)
7.0
(1 ratings)
Implementation Rating
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
InstapageSage CRM
Likelihood to Recommend
airSlate, Inc
Well-suited for simple landing pages which don't have any complex functionality. Great for creating landing pages for lead generation campaigns - as it comes with tons of excellent templates and a variety of forms. Not great for pages that contain a lot of information and can potentially be very long. We found that Instapage is not a great fit for building pages that need to be updated frequently, like a blog page.
Read full review
Sage
as it is a very flexible software that can be adapted to any business model, other functions human resource management, manufacturing and supply chain planning, all these functions are housed in a highly technological interface. I liked this system because it made automating accounts payable so much easier.the control of the basic accounting of any type of company
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Pros
airSlate, Inc
  • Instapage makes it easy to frame out a landing page really quickly. They provide template blocks for various components of a landing page (header, features, testimonials, etc.) that you can easily modify for your own needs. Other tools provide whole-page templates, but I much prefer the section-level templating. It's more convenient to assemble a page this way and add the details on top of that versus taking a finished template and peeling away design and functional elements to get what I want.
  • Instapage's mobile auto-resizer works better than other platforms I've used. I found that I had many fewer adjustments on their auto-resizing of the full page than I've experienced with other tools. I still had to work with text size a bit, but they generally did a better job of ordering elements for mobile the way I would want and maintain proportionality of page elements better.
  • Instapage has a lot of integrations that marketers will love. I don't know if they particularly stand out in this respect, but this is a particularly important aspect of their tool that most marketers will care about.
Read full review
Sage
  • When in client profile, it is very intuitive, allowing you to easily transcribe notes in the clients profile.
  • Sage allows 3rd party plugins, so if you utilize a particular phone services or would like to import something as simple as google drive, its compatible.
Read full review
Cons
airSlate, Inc
  • There are only a couple of minor issues that I dislike. One is offering a Drupal community-approved update to their module. We are using a slightly older version of Drupal and it appears they don't have plans to offer a Drupal-approved update to their module for that version.
  • There are also random bugs when trying to format text. For example, sometimes a sans serif font appears as a serif and doesn't seem to want to change.
  • If you work with a template and some code, it can be challenging to edit the default coding.
  • The built-in forms can be a bit limiting.
  • The program will try to automatically reformat for mobile, but it may not always be exactly the way you want it to look, so there is a bit of redesigning required when going to mobile.
Read full review
Sage
  • Reliance on Apache Tomcat causes a lot of headaches. There are common issues trying to start up the server, resulting from Apache Tomcat misconfigurations, or Java. Some forum posts on Sage City address common issues, but digging into server logs seems to be an often occurrence.
  • Support is somewhat lacking, less user install base means error messages are sometimes hard to find quick answers for. Most of the knowledge found on the internet is in the Sage City forum.
  • Integration with Microsoft 365 causes you to have to turn off some security features. This will result in your 365 tenants running lower security standards than recommended, it may put you at risk for targeted attacks.
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Likelihood to Renew
airSlate, Inc
No answers on this topic
Sage
There are really no other words to say, it is a very easy to use application that is more straightforward and has provided better results with the bulk of features that appeal to a very broad amount of users. There may be other CRM platforms out there that are more prevalent, but I have found them to be much more clunky and less intuitive than Sage CRM.
Read full review
Usability
airSlate, Inc
I've tried all of the other landing page services on the market, and this is literally the easiest to use. I am not a designer or software developer, just a simple guy and if I can learn how to use it, anyone can. That's what won me over. Their support and pre-made templates are awesome, but the usability is what I love!
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Sage
Excellent integration with the most important social networks (LinkedIn, Facebook and Twitter) to get leads. The mobile app is quite useful for speeding up the tasks at hand and not relying on the computer or being in the office to get them done.
Read full review
Performance
airSlate, Inc
No answers on this topic
Sage
Sage works very quickly based on the network you are using it on. It is internet based so if your network is slow, it will perform slowly. Reports seem to run reasonably fast, if there is too much information it is trying to populate that could slow it down a little. When Sage CRM is integrated with a Sage ERP product it doesn't tend to slow down either system at all
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Support Rating
airSlate, Inc
Again, support is just awesome. I've never had any issues go over 24 hours and the people are friendly and speak English really well.
Read full review
Sage
Support team is really slow and they need to work on this really. Sometimes it takes days to resolve a simple query and there is no way to get it expedited. Rest the product is is amazing but the team should look into the costumer support and get it working
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In-Person Training
airSlate, Inc
No answers on this topic
Sage
Most training would come after a upgrade. Otherwise we would self teach new employees. Training was with a Sage Software partner SWK technologies.
Read full review
Implementation Rating
airSlate, Inc
No answers on this topic
Sage
The implementation and upgrades were rather quick and straight forward. Attempting to link Sage CRM with Sage 100 ERP however was a nightmare and will be avoided by us in the future due to numerous issues.
Read full review
Alternatives Considered
airSlate, Inc
HubSpot was terrible because it required a lot of coding experience if you wanted to work outside the given 4-5 templates. If you wanted a new template built, or to rebrand existing templates, they charged you. Very inflexible program and was very challenged by it. Our main website was built using WordPress, which is great for building webpages, but more difficult to build a landing page without the distraction of the top navigation menu. Instapage literally answered all the problems we were seeking to address: simplicity, customization, ease of use.
Read full review
Sage
Whilst SAGE CRM was selected around 10 years ago and we became a partner, the main contenders would have been at the time Sales Logix and MS CRM 4.0. However, we had extensive experience of the mid-market CRM's and decided on SAGE CRM since it had a clean, easy to understand interface and importantly offered both workflow automation and Self Service capability, all of which across both the Case and Sales and Marketing functionality was seamless and saved time. As it was pure browser based, access was from anywhere we wanted. In my view, SAGE CRM still stacks up well against all the other mid-market CRM systems and offers good value for money, but more importantly, it is an easy to operate and customisable solution which user like. Again, we can teach administration users very quickly to support and customise themselves since the admin. function are clear as well.
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Return on Investment
airSlate, Inc
  • We've not had much of a conversion rate on some of our landing pages -- but this could be because we are relatively green with the marketing side of things and forget to send people to it. It's not easy for people to find on their own -- so I highly recommend you use some of the "hidden" SEO tools to increase the ROI. Without it, you're not going to be happy with your investment.
Read full review
Sage
  • It is very affordable in pricing, compared to competitors
  • Lead management and convertion into prospects is also a very easy process
  • Lead capture from web pages should be available, and better ways to capture leads from tradeshows by uploading directly from scanned business cards
Read full review
ScreenShots

Instapage Screenshots

Screenshot of the Instapage landing page builder for desktop and mobileScreenshot of A/B testing for layoutsScreenshot of understanding consumer behavior through heatmapsScreenshot of an example of how to get feedback from a team and collaborate on edits, in Instapage.Screenshot of some of Instapage's available integrations.