Ion is an enterprise-grade content experience platform that empowers modern marketers and designers to create no-code interactive content experiences integrated with their CRM or marketing automation tools.
N/A
Socialtext (discontinued)
Score10 out of 10
N/A
Social Text was a tool that focused on social learning and includes Twitter-like microblogging capabilities. The product competed with MindTouch,Confluence, Jive Team Collaboration and other collaboration platforms. It was acquired by PeopleFluent in 2012 and is no longer available as a separate product, though similar capabilities are supplied by the PeopleFluent platform.
$1
Starting Price Per Month
Pricing
Ion Interactive
Socialtext (discontinued)
Editions & Modules
Managed Services + SaaS
Custom
per year
Socialtext
$1.00
Starting Price Per Month
Offerings
Pricing Offerings
Ion Interactive
Socialtext (discontinued)
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
$5,500 per customer
No setup fee
Additional Details
ion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.
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More Pricing Information
Features
Ion Interactive
Socialtext (discontinued)
Content Creation
Comparison of Content Creation features of Ion Interactive and Socialtext (discontinued)
Feature
Ion Interactive
7.5
105 Ratings
4% below category average
Socialtext (discontinued)
-
Ratings
Ideation
10.099 Ratings
00 Ratings
Content collaboration
5.094 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Ion Interactive and Socialtext (discontinued)
Feature
Ion Interactive
8.7
120 Ratings
11% above category average
Socialtext (discontinued)
-
Ratings
Content hub
10.0104 Ratings
00 Ratings
Forms / Gated content
10.0107 Ratings
00 Ratings
Embedded CTAs
10.0108 Ratings
00 Ratings
Content distribution
8.093 Ratings
00 Ratings
Content promotion
8.086 Ratings
00 Ratings
Content automation
6.090 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Ion Interactive and Socialtext (discontinued)
Feature
Ion Interactive
8.5
118 Ratings
14% above category average
Socialtext (discontinued)
-
Ratings
Audience profiling and targeting
6.091 Ratings
00 Ratings
Closed-loop tracking and reporting
8.095 Ratings
00 Ratings
Content performance analytics
10.0116 Ratings
00 Ratings
Campaign optimization dashboard
10.0107 Ratings
00 Ratings
Project Management
Comparison of Project Management features of Ion Interactive and Socialtext (discontinued)
Feature
Ion Interactive
-
Ratings
Socialtext (discontinued)
7.6
1 Ratings
2% below category average
Task Management
00 Ratings
8.01 Ratings
Gantt Charts
00 Ratings
7.01 Ratings
Scheduling
00 Ratings
9.01 Ratings
Workflow Automation
00 Ratings
8.01 Ratings
Mobile Access
00 Ratings
4.01 Ratings
Search
00 Ratings
9.01 Ratings
Visual planning tools
00 Ratings
8.01 Ratings
Communication
Comparison of Communication features of Ion Interactive and Socialtext (discontinued)
If you want to choose a quick start template and fill in the fields with your content, Ion will be fantastic for you. We've done this with whitepapers and quizzes and it's been great and extremely easy to use. If you have an exact idea of what you want, and a background in web development, you may get frustrated. Ion has some quirks that make it tricky to fully customize - everyone once in a while I really just want to go into the HTML and make some changes, but can't. If you are looking to reuse a piece of content for specific targeting (industry or account-specific), Ion is great. The dynamic substitutions are great and very helpful.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
We use Social Text as a platform to air our issues with different departments. We voice our concerns and suggestions so we can help find a solution to the problems we incur on a daily basis. We need to have social text as an app so we can communicate in real time not only during work hours.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Ion University, while stacked with a wealth of information, is difficult to navigate from a troubleshooting perspective. The tutorial videos are all very helpful, but they are also very long. Sometimes I would want to search for how to address a particular issue I was struggling with and it would be a two-minute segment buried in a 45-minute video.
Again, getting back the self-guidance side of things. I think a lot of the tutorials are set up in a way that makes sense to Ion, but not as much to the end user.
I think the controls admins use when creating new users could be a bit more straightforward.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Search needs a ton of improvements. It was very slow a year ago
Search result quality was also not that good
I know they have improved their UI recently but when i used it last year it did not really have any design elements which could be used to make the articles look more presentable. It was important for us as we used it for external communication as well.
We use it for every landing page and we plan on only doing more dynamic content creation. We dont see that option coming in-house any time ever in the future. ION has a very robust platform for us to work with that really allows us to do more for our customers in regards to having the one-to-one conversation.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Usability is straightforward, with extensive documentation and tutorials provided to ensure landing pages are built to specifications and can be optimized for performance. Built-in platform funnels give insight into customer dropoff, success/failures, and conversions (at a glance). Setting up a landing page can be done quickly and easily, with numerous integrations (CRMs like SalesForce, for instance) supported
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
The ION support team is amazing. There has not been a single issue they they could not solve for me. If there is a feature or request that they do not have, they have even, on occasion, created custom scripts for our team. *Update 6/5/17 - ION has continued to delight on multiple occasions. I appreciate their attention to detail and ability to solve whatever issue I have. After 3+ years of use and support, ION still has my full endorsement.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
They offer a great amount of online training, videos, articles, etc. There is usually an answer available if you run into an issue. I would recommend taking advantage of the online training they offer. I wish I would have done it sooner.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
There were a lot of things we learned about the tool once we really got in and got our hands dirty. Being hands-on was essential for our team to be able to utilize ION in the most effective manner.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
I was not the decision maker to choose this over Uberflip, but the UI is much more appealing to me. It's incredibly easy to use, clean, and from a backend standpoint, it requires little to no tech savvy'ness. Our team has really enjoyed using it and has required no training what-so-ever.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
I frankly like Confluence better than socialtext because of the speed and the quality of search. They also have better design elements which can help make the articles pleasant to the eyes.
Separate client portfolios enable scalability, however, some elements are still grouped for all accounts so it's difficult to scale for an ad agency with multiple clients. Would prefer totally separate sections of the platform for all clients with each element housed separately.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info
Though we have not had the service long enough to see any measurable outcomes, we've been able to create interactive web content faster than ever before
The speed with which we can build interactive pages and re-use assets has been critical as projects we've done with Ion have made their way around and more and more internal clients have said "me too" for their own projects
It is very pricey at $28K for the base annual subscription (dropping to $24k after the first year), so depending on your budgetary situation, that may make no sense for your team--but we had contract money set aside for a company to build us a microsite for around the amount, so we just used it for Ion instead and will now be building the microsite ourselves using it
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info