Lead Forensics vs. Lucky Orange

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lead Forensics
Score 3.8 out of 10
N/A
UK company Lead Forensics offers their eponymous platform for lead generation and web analytics.N/A
Lucky Orange
Score 8.8 out of 10
N/A
Lucky Orange is a conversion optimization tool with features including heatmaps, session recording, conversion funnels, form analytics, and chat.
$0
Pricing
Lead ForensicsLucky Orange
Editions & Modules
No answers on this topic
Free
$0
Build
$39
per month
Grow
$79
per month
Expand
$179
per month
Scale
$749
per month
Offerings
Pricing Offerings
Lead ForensicsLucky Orange
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Best Alternatives
Lead ForensicsLucky Orange
Small Businesses
StatCounter
StatCounter
Score 9.0 out of 10
Convert Experiences
Convert Experiences
Score 9.5 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 8.7 out of 10
Contentsquare
Contentsquare
Score 8.6 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.6 out of 10
Contentsquare
Contentsquare
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Lead ForensicsLucky Orange
Likelihood to Recommend
1.3
(19 ratings)
8.0
(5 ratings)
Likelihood to Renew
-
(0 ratings)
5.0
(1 ratings)
Usability
9.0
(1 ratings)
-
(0 ratings)
Support Rating
8.1
(3 ratings)
9.0
(1 ratings)
User Testimonials
Lead ForensicsLucky Orange
Likelihood to Recommend
Lead Forensics
It is a costly solution but well worth the money because of the details and information. We used others in the past but switched because it links with WIX. Sometimes I feel as if it is not capturing all our web traffic simply because it doesn't even track when our business is using it. It is good for some leads but I think there can be more it is missing.
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Lucky Orange
Due to its price structure lick your ages best for smaller businesses it’s actually rather affordable. It also works best on WordPress Squarespace or Shopify websites. I would recommend that someone be in charge of managing the interface and be responsible for watching user behavior videos or you will lose out on Valuable insights. This product doesn’t want itself all that well two single page apps or websites with lots of website visitors one thing I wish that they would’ve let us do is only capture videos if a user did a specific action. Another issue is that the videos only were saved for 30 days.
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Pros
Lead Forensics
  • It gives you valid leads that have been on your website looking for your products
  • The information is always accurate and detailed about their visit
  • It notifies you when the customer is looking for help or products, so you know when to reach out to them
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Lucky Orange
  • Great visual interface. Helps us to zero in on what we need to do our job.
  • Easy set up for adding pages to heatmaps and recordings. Comprehensive interface for viewing results.
  • Reasonable pricing. Our clients enjoy the low entry price to be able to see just how valuable the product is.
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Cons
Lead Forensics
  • I wish the process could be a little more automated somehow. Right now it is more manual, at least in our process, to aggregate the accounts and segment accordingly.
  • It seems more geared towards sales, rather than marketing. We are struggling a little to use this at scale, but it could be where we are in maturity of using the product.
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Lucky Orange
  • Aggregated data for a particular page type or directory is clunky and requires multiple steps.
  • Heatmap access requires direct input of targeted pages - having quick links would be easier.
  • Lucky Orange's code snippet can result in a site's security settings blocking the real-time heatmaps, requiring you to disable your security settings, remove site code, or manually debug your site code to view your heatmap overlays.
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Likelihood to Renew
Lead Forensics
No answers on this topic
Lucky Orange
The pricing options for large business are very lacking. The value of Lucky Orange doesn't really increase after your first 50,000 page visits but the service is on a sliding scale so the more traffic you have the more they charge. In addition, we got lots of useful information out of lucky orange in the beginning but after a while we knew what things needed to be fixed and are waiting on our developers to create the AB tests.
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Usability
Lead Forensics
The tool takes a bit to learn and you go through an onboarding to get a better understanding. Once you go through that, the tool is very user friendly and a piece of cake to use - anyone can go through it, no IT skills need to run and manage their platform.
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Lucky Orange
No answers on this topic
Support Rating
Lead Forensics
While we have not had a lot of issues, the Lead Forensics team has been helpful in addressing them. The software is fairly intuitive, and issues rarely arise. This could also be from a lack of use on our part, but we have not had a great deal of interaction with the customer support team.
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Lucky Orange
Good, timely responses from knowledgeable support team members.
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Alternatives Considered
Lead Forensics
Lead Forensics is the best as far as I can tell, but choices that are a fraction of the cost come pretty close. Some places like ThomasNet even throw this functionality in for free now. I guess it's a question of if you view this type of intelligence as a luxury or essential.
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Lucky Orange
Pricing is another great feature from Lucky Orange. Even though they have increased it over time, they remain highly competitive and are still one of the only companies, if not the only one, that offers the combination of features that they have available on their site. So their overall value is going to be nearly impossible to beat. Besides their amazing value, the actual features that they include are very useful and not all companies included all of the features that they offered. For the pricing and the features, nobody else came close.
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Return on Investment
Lead Forensics
  • In the end, we canceled our subscription, however, we had a couple solid leads from our use. We reached out to those clients. We didn't generate actual business, but at least we're on their radar.
  • In general, we have a better understanding of the marketing capabilities Lead Forensics can offer us. They provided us all of the tools we'd need to be able to recommend it to our clients.
  • We were able to see the effects of our marketing and learn from their successes of different tactics.
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Lucky Orange
  • Improve customer satisfaction.
  • Find bugs faster.
  • Get closer to the customer with regular polls.
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ScreenShots

Lead Forensics Screenshots

Screenshot of Lead Forensics provides detailed insight with regard to who is visiting your website, where they have come from, how your visits trend over time, what they have looked at on your site, as well as providing detailed firmographics about each and every business visitor identified - all in real-time. At a glance insight for marketers to understand website performance, weak spots, campaign effectiveness and market engagement.Screenshot of Get a detailed view of precisely which businesses are visiting your website in real-time. Categorize visitors according to their stage in your sales pipeline and create actions based upon each visitor profile to commence further engagement. Understand what each visit is interested in by reviewing the time they have spent on each page, and use this information to start valuable conversations. Lastly, review the contact information, and commence pro-active engagement to give each customer and prospect an exceptional first impression.Screenshot of Understand which of your marketing campaigns and tactics are driving high value opportunities to your website. Track changes over time to understand the success of specific campaigns and monitor the performance of social media, PPC, SEO and any other referring source, enabling you to optimize campaigns and invest marketing budget where you are driving maximum engagement and return.Screenshot of Detailed firmographics relating to each visiting business, enable you to qualify and score a visitor, according to their 'fit' for your business. Understand the size and scope of each visitor, identify where they are located and get their contact information. Leverage automated lead scoring against your specific criteria in order to focus on the highest priority opportunities, in order to acquire new business, expand existing customer revenues and deliver excellent levels of customer service.

Lucky Orange Screenshots

Screenshot of Organizes key metrics and high-level trends that matter mostScreenshot of Delivers real time customer support and use collaboration toolsScreenshot of Surveys can be used to learn more about the products visitors want to see or get feedback on their experience