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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Lead Forensics

    Score8.9 out of 10
    N/AUK company Lead Forensics offers their eponymous platform for lead generation and web analytics.N/A

    Pipedrive

    Score8.6 out of 10
    N/APipedrive is a customer relationship management (CRM) software built to help small teams to drive sales.

    $24

    per month per seat

    Pricing
    Lead ForensicsPipedrive
    Editions & Modules
    No answers on this topic
    Essential
    $24
    per month per seat
    Advanced
    $49
    per month per seat
    Professional
    $69
    per month per seat
    Power
    $79
    per month per seat
    Enterprise
    $129
    per month per seat
    Offerings
    Pricing Offerings
    Lead ForensicsPipedrive
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Monthly plans are available. The Essentials monthly plan at $24 per month.
    More Pricing Information
    Community Pulse
    Lead ForensicsPipedrive
    Considered Both Products
    Lead Forensics
    Chose Lead Forensics
    It is more expensive but in my experience you get what you pay for - the quality of data in others has not compared.
    Incentivized
    Pipedrive Inc.
    Chose Pipedrive
    Pipe Drive is THE ONLY sales CRM that any sales professional should use. I think that other CRMs are better for other tasks but for sales, Pipedrive is KEY! Pipedrive makes it very easy for a salesperson to keep up to date and add and remove records very quickly and allows to …
    Incentivized
    Key User Insights
    Would buy again
    91%
    Would buy again
    94 Answers
    96%
    Would buy again
    22 Answers
    Delivers good value for the price
    93%
    Delivers good value for the price
    82 Answers
    95%
    Delivers good value for the price
    21 Answers
    Happy with the feature set
    94%
    Happy with the feature set
    97 Answers
    96%
    Happy with the feature set
    22 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    69 Answers
    89%
    Lived up to sales and marketing promises
    17 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    74 Answers
    89%
    Implementation went as expected
    16 Answers
    Features
    Lead ForensicsPipedrive
    Web Analytics
    Comparison of Web Analytics features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    8.6
    88 Ratings
    6% above category average
    Pipedrive
    -
    Ratings
    Lead Conversion Tracking8.175 Ratings00 Ratings
    Bounce Rate Measurement8.262 Ratings00 Ratings
    Device and Browser Reporting8.571 Ratings00 Ratings
    Pageview Tracking8.981 Ratings00 Ratings
    Event Tracking8.564 Ratings00 Ratings
    Reporting in real-time8.975 Ratings00 Ratings
    Referral Source Tracking8.676 Ratings00 Ratings
    Customizable Dashboards8.980 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    -
    Ratings
    Pipedrive
    7.9
    68 Ratings
    1% above category average
    Customer data management / contact management00 Ratings8.724 Ratings
    Workflow management00 Ratings7.821 Ratings
    Territory management00 Ratings6.514 Ratings
    Opportunity management00 Ratings8.365 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings8.864 Ratings
    Contract management00 Ratings8.317 Ratings
    Quote & order management00 Ratings7.314 Ratings
    Interaction tracking00 Ratings8.521 Ratings
    Channel / partner relationship management00 Ratings7.116 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    -
    Ratings
    Pipedrive
    2.9
    7 Ratings
    91% below category average
    Case management00 Ratings4.76 Ratings
    Call center management00 Ratings1.15 Ratings
    Help desk management00 Ratings3.16 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    -
    Ratings
    Pipedrive
    7.5
    49 Ratings
    3% below category average
    Lead management00 Ratings7.549 Ratings
    Email marketing00 Ratings7.613 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    -
    Ratings
    Pipedrive
    6.7
    67 Ratings
    14% below category average
    Task management00 Ratings7.964 Ratings
    Billing and invoicing management00 Ratings4.15 Ratings
    Reporting00 Ratings8.263 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    -
    Ratings
    Pipedrive
    7.8
    68 Ratings
    2% above category average
    Forecasting00 Ratings7.719 Ratings
    Pipeline visualization00 Ratings8.268 Ratings
    Customizable reports00 Ratings7.516 Ratings
    Customization
    Comparison of Customization features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    -
    Ratings
    Pipedrive
    6.4
    64 Ratings
    18% below category average
    Custom fields00 Ratings8.664 Ratings
    Custom objects00 Ratings8.554 Ratings
    Scripting environment00 Ratings1.04 Ratings
    API for custom integration00 Ratings7.646 Ratings
    Security
    Comparison of Security features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    -
    Ratings
    Pipedrive
    6.7
    62 Ratings
    23% below category average
    Single sign-on capability00 Ratings6.112 Ratings
    Role-based user permissions00 Ratings7.360 Ratings
    Social CRM
    Comparison of Social CRM features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    -
    Ratings
    Pipedrive
    1.1
    5 Ratings
    149% below category average
    Social data00 Ratings1.15 Ratings
    Social engagement00 Ratings1.15 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    -
    Ratings
    Pipedrive
    3.6
    7 Ratings
    71% below category average
    Marketing automation00 Ratings3.67 Ratings
    Compensation management00 Ratings3.54 Ratings
    Platform
    Comparison of Platform features of Lead Forensics and Pipedrive
    Feature
    Lead Forensics
    -
    Ratings
    Pipedrive
    8.2
    61 Ratings
    7% above category average
    Mobile access00 Ratings8.261 Ratings
    Best Alternatives
    Lead ForensicsPipedrive
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    Siteimprove
    Score9.1 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Lead ForensicsPipedrive
    Likelihood to Recommend
    8.9
    (111 ratings)
    8.0
    (72 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.0
    (3 ratings)
    Usability
    8.9
    (93 ratings)
    9.0
    (25 ratings)
    Availability
    -
    (0 ratings)
    8.2
    (1 ratings)
    Support Rating
    9.1
    (4 ratings)
    8.5
    (15 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Lead ForensicsPipedrive
    Likelihood to Recommend
    Lead Forensics
    In my opinion, Lead Forensics is good for companies promoting a high-value ticket product on their website. If they are looking to maximize the results of their platform, LF is a good fit for their digital marketing strategy. If they are pushing a low-to-medium-ticket product, there is a higher risk that the platform will not be as relevant, because all the parts related to re-marketing and similar stuff can be done directly with Google tools, which are available to everyone.
    Read full review
    Pipedrive Inc.
    Pipedrive is a fantastic tool to help monitor and track lead generation and referral sources. It helps maintain accountability with the sales team and helps ensure that we are doing appropriate marketing to maintain a steady influx of cases. The weekly and quarterly sales reports that it can generate are incredibly helpful and insightful. They help inform us of what we need to focus on each quarter/year.
    Incentivized
    Read full review
    Pros
    Lead Forensics
    • Lead Forensics helps us see which companies are visiting our site, even if they don’t fill out a form. This gives us a chance to reach out to businesses that are already showing interest but might not have contacted us yet.
    • Instead of cold-calling random prospects, we can see which pages a company has viewed and how often they return. This helps us tailor our conversations based on what they’re actually interested in.
    • The Lead Forensics support team has been great whenever we’ve had questions. They’re quick to respond and always ready to help, whether it’s troubleshooting an issue or offering advice on how to get the most out of the platform.
    Read full review
    Pipedrive Inc.
    • Great visual visibility of the funnel plus easy to drag the deals across the stages
    • The email integration that collects all relevant communication (also through the possibility of adding a deal-specific Pipedrive address on BCC)
    • The integration with Pandadoc, which we use a lot, so that Pipedrive keeps a really handy overview of the documents we have sent out / which have been signed
    Read full review
    Cons
    Lead Forensics
    • Better updates on companies' current names. Often if a company was a different company years ago it still says the old company name which is confusing.
    • Better identifying the correct location. Sometimes it seems like that the location coming up is the wrong location.
    • Giving a better understanding of how they got to the website would help too. Often is says "direct" but I would like to know if it was via a link from an email or what
    Read full review
    Pipedrive Inc.
    • Showing the customers name on the pipeline page. Right now I can only get it to show the brand name twice. I wish it would replace the second brand name with the main point of contact.
    • Better reporting tools. Their reporting tools are not easy to pick up. I've spent time trying to figure it out and it isn't something I can pick up on quickly.
    • Better training options. I wish I had a personal trainer to walk me through the best way to use Pipedrive so I can get the most out of it.
    Incentivized
    Read full review
    Likelihood to Renew
    Lead Forensics
    No answers on this topic
    Pipedrive Inc.
    -2 for Its cost and +8 for the need of tracking of leads and monitoring of team.
    Incentivized
    Read full review
    Usability
    Lead Forensics
    It is just a brilliant piece of software, and I discover more and more every time I meet with my account manager. The company missed a trick when it was first set up, as I believe they only used it to see who was looking at the site, but it can do so much more, and we would not be without it now. We have used it in relation to a cold-call campaign with Paragon to drive sales, but ultimately drilled down into who was coming to the site and whether they were our ideal customer.
    Read full review
    Pipedrive Inc.
    Pipedrive is easy to use and has a clean interface so we can follow up accurately. Its custom features help manage leads and evaluate team performance. It saves time and improves efficiency. Pipedrive is stable and supports integrations and automation.
    Incentivized
    Read full review
    Support Rating
    Lead Forensics
    Top support from the Lead Forensics team. They take time to understand your business specifications, they make sure your needs are fulfilled, they show the new assets of the platform. The rythm for the business review is very flexible. You can access a live chat at any time. A lot of tutorials help you to deepen your skills in using the platform for your busines.
    Read full review
    Pipedrive Inc.
    Between quick video tutorials and having very quick feedback from their support teams, it is one of the main reasons I would recommend Pipedrive. It is critical, especially when setting up the platform to meet your companies needs, that a solid support team like Pipedrive has is there to make the transition easier.
    Incentivized
    Read full review
    Implementation Rating
    Lead Forensics
    No answers on this topic
    Pipedrive Inc.
    Experiment is the only way to start
    Read full review
    Alternatives Considered
    Lead Forensics
    I’ve used SalesIntel primarily for contact data, but I haven’t explored its web tracking features. What sets Lead Forensics apart is how quickly it delivers actionable insights from site visits. It helps me identify engaged accounts and prioritize follow-up without extra effort. For our needs, Lead Forensics offered a more immediate impact on sales productivity and customer engagement.
    Incentivized
    Read full review
    Pipedrive Inc.
    I much prefer the interface of Pipedive when compared to Zoho. Much more user friendly and the team is always readily available when we need them. Pipedrive allowed for many custom integrations to be added, as Zoho was a tad more complicated to manipulate. We would not go back to Zoho in any case.
    Incentivized
    Read full review
    Return on Investment
    Lead Forensics
    • We are still in the very early stages of using Lead Forensics for our agency, but I can see that it could already be very useful to us as we haven't had insights like this previously.
    • Our very first use case with Lead Forensics was with a brand-new client and I would say it went exceptionally well. We were running a large media campaign for them, and it was very insightful to see how those specific businesses were getting to the site and what page they were going to. Like mentioned previously, this helped their very small sales team to go after businesses they know were interested in them.
    Read full review
    Pipedrive Inc.
    • Great on setup which made our work easier and less technically equipped people can manage a lot of things(compared to SalesForce where you need to hire a developer to set it up)
    • We were able to integrate our calling system easily and get things going on the lead calling aspect.
    • Great multipipeline option where we were able to manage both organisations under one roof.
    Incentivized
    Read full review
    ScreenShots

    Lead Forensics Screenshots

    Screenshot of Lead Forensics' insight with regard to who is visiting a website, where they have come from, how visits trend over time, what they have looked at on the site, as well as detailed firmographics about each and every business visitor identified. This is presented at a glance insight for marketers to understand website performance, weak spots, campaign effectiveness and market engagement.Screenshot of a view of which businesses are visiting a website, in real-time. Users can categorize visitors according to their stage in the sales pipeline and create actions based upon each visitor profile to commence further engagement, understand what each visit is interested in by reviewing the time they have spent on each page, and use this information to start valuable conversations, and review the contact information to commence pro-active engagement to give each customer and prospect an exceptional first impression.Screenshot of marketing campaign analytics that help locate which are driving high value opportunities to a website. Users can track changes over time to understand the success of specific campaigns and monitor the performance of social media, PPC, SEO and any other referring source, to optimize campaigns and invest marketing budget where campaigns are driving maximum engagement and return.Screenshot of detailed firmographics relating to each visiting business, used to qualify and score a visitor, according to their 'fit' for a business. This helps users to understand the size and scope of each visitor, identify where they are located and get their contact information. Automated lead scoring against any specific criteria can be used to focus on the highest priority opportunities, in order to acquire new business, expand existing customer revenues and deliver excellent levels of customer service.

    Pipedrive Screenshots

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