LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.
$50
per month per user
Ontraport
Score 9.5 out of 10
N/A
ONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.
$29
per month
Pricing
LeadSquared
Ontraport
Editions & Modules
Sales Super
$50
per month per user
LeadSquared Sales Pro
$60
per month per user
No answers on this topic
Offerings
Pricing Offerings
LeadSquared
Ontraport
Free Trial
Yes
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
Yes
Entry-level Setup Fee
Optional
Optional
Additional Details
Additional add-ons and modules available for expanded functionality.
Ontraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial.
Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
More Pricing Information
Community Pulse
LeadSquared
Ontraport
Features
LeadSquared
Ontraport
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
LeadSquared
7.4
39 Ratings
8% below category average
Ontraport
9.0
17 Ratings
17% above category average
WYSIWYG email editor
7.035 Ratings
8.216 Ratings
Dynamic content
7.027 Ratings
10.014 Ratings
Landing pages
5.832 Ratings
10.016 Ratings
A/B testing
8.110 Ratings
9.912 Ratings
Mobile optimization
6.033 Ratings
8.410 Ratings
Email deliverability reporting
5.039 Ratings
6.016 Ratings
List management
9.038 Ratings
10.016 Ratings
Triggered drip sequences
10.024 Ratings
9.813 Ratings
Ability to test dynamic content
00 Ratings
8.37 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
LeadSquared
8.5
40 Ratings
11% above category average
Ontraport
5.5
17 Ratings
35% below category average
Lead nurturing automation
10.038 Ratings
7.115 Ratings
Lead scoring and grading
9.039 Ratings
2.413 Ratings
Data quality management
5.116 Ratings
2.614 Ratings
Automated sales alerts and tasks
10.036 Ratings
10.016 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
LeadSquared
4.1
25 Ratings
56% below category average
Ontraport
7.7
8 Ratings
4% above category average
Calendaring
2.114 Ratings
6.25 Ratings
Event/webinar marketing
00 Ratings
9.38 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
LeadSquared
6.0
39 Ratings
23% below category average
Ontraport
9.3
16 Ratings
24% above category average
Dashboards
6.039 Ratings
10.015 Ratings
Standard reports
8.039 Ratings
8.012 Ratings
Custom reports
4.033 Ratings
10.010 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
LeadSquared
9.0
35 Ratings
11% above category average
Ontraport
7.3
15 Ratings
2% below category average
API
10.031 Ratings
3.011 Ratings
Role-based workflow & approvals
8.030 Ratings
9.09 Ratings
Customizability
10.035 Ratings
10.013 Ratings
Integration with Salesforce.com
00 Ratings
7.31 Ratings
Integration with Microsoft Dynamics CRM
00 Ratings
7.31 Ratings
Integration with SugarCRM
00 Ratings
7.31 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
1. Very suitable for an omnichannel business, as it can capture both online and offline lead sources and allows for follow ups. 2. Very suitable for call centers as lead and call tracking can be done very easily using LeadSquared. 3. Not very suitable for on field sales. Even though the mobile app does facilitate portability, the overall experience does not come close to the desktop version which is not feasible for an on field sales representative to use.
Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
Daily attendance history and man-days management can be done.
Sales performance and their values are mapped clearly.
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again - Easy to Use - Flexible - Robust System - Ever-evolving - Support & Service - Integrations with third party tools & technologies - LMS - Data Management & Reports - Landing Page Options
The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
Automated Lead Nurturing helps reduce a lot of manual work.
A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.