LeadSquared vs. Pipedrive

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LeadSquared
Score 7.5 out of 10
N/A
LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.
$50
per month per user
Pipedrive
Score 8.2 out of 10
N/A
Pipedrive is a customer relationship management (CRM) software built to help small teams to drive sales.
$24
per month per seat
Pricing
LeadSquaredPipedrive
Editions & Modules
Sales Super
$50
per month per user
LeadSquared Sales Pro
$60
per month per user
Essential
$24
per month per seat
Advanced
$49
per month per seat
Professional
$69
per month per seat
Power
$79
per month per seat
Enterprise
$129
per month per seat
Offerings
Pricing Offerings
LeadSquaredPipedrive
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAdditional add-ons and modules available for expanded functionality.Monthly plans are available. The Essentials monthly plan at $24 per month.
More Pricing Information
Community Pulse
LeadSquaredPipedrive
Features
LeadSquaredPipedrive
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
LeadSquared
7.4
39 Ratings
8% below category average
Pipedrive
-
Ratings
WYSIWYG email editor7.035 Ratings00 Ratings
Dynamic content7.027 Ratings00 Ratings
Landing pages5.832 Ratings00 Ratings
A/B testing8.110 Ratings00 Ratings
Mobile optimization6.033 Ratings00 Ratings
Email deliverability reporting5.039 Ratings00 Ratings
List management9.038 Ratings00 Ratings
Triggered drip sequences10.024 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
LeadSquared
8.5
40 Ratings
11% above category average
Pipedrive
-
Ratings
Lead nurturing automation10.038 Ratings00 Ratings
Lead scoring and grading9.039 Ratings00 Ratings
Data quality management5.116 Ratings00 Ratings
Automated sales alerts and tasks10.036 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
LeadSquared
4.1
25 Ratings
56% below category average
Pipedrive
-
Ratings
Calendaring2.114 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
LeadSquared
6.0
39 Ratings
23% below category average
Pipedrive
-
Ratings
Dashboards6.039 Ratings00 Ratings
Standard reports8.039 Ratings00 Ratings
Custom reports4.033 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
LeadSquared
9.0
35 Ratings
11% above category average
Pipedrive
-
Ratings
API10.031 Ratings00 Ratings
Role-based workflow & approvals8.030 Ratings00 Ratings
Customizability10.035 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
LeadSquared
-
Ratings
Pipedrive
7.8
68 Ratings
1% above category average
Customer data management / contact management00 Ratings8.624 Ratings
Workflow management00 Ratings7.621 Ratings
Territory management00 Ratings6.514 Ratings
Opportunity management00 Ratings8.365 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.664 Ratings
Contract management00 Ratings8.117 Ratings
Quote & order management00 Ratings7.214 Ratings
Interaction tracking00 Ratings8.521 Ratings
Channel / partner relationship management00 Ratings7.116 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
LeadSquared
-
Ratings
Pipedrive
2.9
7 Ratings
90% below category average
Case management00 Ratings4.76 Ratings
Call center management00 Ratings1.15 Ratings
Help desk management00 Ratings3.16 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
LeadSquared
-
Ratings
Pipedrive
7.5
49 Ratings
3% below category average
Lead management00 Ratings7.449 Ratings
Email marketing00 Ratings7.513 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
LeadSquared
-
Ratings
Pipedrive
6.7
67 Ratings
13% below category average
Task management00 Ratings7.964 Ratings
Billing and invoicing management00 Ratings4.15 Ratings
Reporting00 Ratings8.163 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
LeadSquared
-
Ratings
Pipedrive
7.7
68 Ratings
1% above category average
Forecasting00 Ratings7.519 Ratings
Pipeline visualization00 Ratings8.268 Ratings
Customizable reports00 Ratings7.516 Ratings
Customization
Comparison of Customization features of Product A and Product B
LeadSquared
-
Ratings
Pipedrive
6.3
64 Ratings
19% below category average
Custom fields00 Ratings8.364 Ratings
Custom objects00 Ratings8.354 Ratings
Scripting environment00 Ratings1.04 Ratings
API for custom integration00 Ratings7.646 Ratings
Security
Comparison of Security features of Product A and Product B
LeadSquared
-
Ratings
Pipedrive
6.6
62 Ratings
24% below category average
Single sign-on capability00 Ratings6.112 Ratings
Role-based user permissions00 Ratings7.160 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
LeadSquared
-
Ratings
Pipedrive
1.1
5 Ratings
148% below category average
Social data00 Ratings1.15 Ratings
Social engagement00 Ratings1.15 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
LeadSquared
-
Ratings
Pipedrive
3.6
7 Ratings
69% below category average
Marketing automation00 Ratings3.67 Ratings
Compensation management00 Ratings3.54 Ratings
Platform
Comparison of Platform features of Product A and Product B
LeadSquared
-
Ratings
Pipedrive
8.2
61 Ratings
9% above category average
Mobile access00 Ratings8.261 Ratings
Best Alternatives
LeadSquaredPipedrive
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 8.8 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Agile CRM
Agile CRM
Score 9.3 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LeadSquaredPipedrive
Likelihood to Recommend
7.0
(41 ratings)
7.9
(72 ratings)
Likelihood to Renew
8.8
(9 ratings)
8.0
(3 ratings)
Usability
9.0
(4 ratings)
9.0
(25 ratings)
Availability
-
(0 ratings)
8.2
(1 ratings)
Support Rating
9.8
(4 ratings)
8.5
(15 ratings)
Implementation Rating
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
LeadSquaredPipedrive
Likelihood to Recommend
LeadSquared
1. Very suitable for an omnichannel business, as it can capture both online and offline lead sources and allows for follow ups. 2. Very suitable for call centers as lead and call tracking can be done very easily using LeadSquared. 3. Not very suitable for on field sales. Even though the mobile app does facilitate portability, the overall experience does not come close to the desktop version which is not feasible for an on field sales representative to use.
Read full review
Pipedrive Inc.
Pipedrive is a fantastic tool to help monitor and track lead generation and referral sources. It helps maintain accountability with the sales team and helps ensure that we are doing appropriate marketing to maintain a steady influx of cases. The weekly and quarterly sales reports that it can generate are incredibly helpful and insightful. They help inform us of what we need to focus on each quarter/year.
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Pros
LeadSquared
  • Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
  • The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
  • Daily attendance history and man-days management can be done.
  • Sales performance and their values are mapped clearly.
Read full review
Pipedrive Inc.
  • Great visual visibility of the funnel plus easy to drag the deals across the stages
  • The email integration that collects all relevant communication (also through the possibility of adding a deal-specific Pipedrive address on BCC)
  • The integration with Pandadoc, which we use a lot, so that Pipedrive keeps a really handy overview of the documents we have sent out / which have been signed
Read full review
Cons
LeadSquared
  • LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it.
  • Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this.
  • LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.
Read full review
Pipedrive Inc.
  • Showing the customers name on the pipeline page. Right now I can only get it to show the brand name twice. I wish it would replace the second brand name with the main point of contact.
  • Better reporting tools. Their reporting tools are not easy to pick up. I've spent time trying to figure it out and it isn't something I can pick up on quickly.
  • Better training options. I wish I had a personal trainer to walk me through the best way to use Pipedrive so I can get the most out of it.
Read full review
Likelihood to Renew
LeadSquared
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
Read full review
Pipedrive Inc.
-2 for Its cost and +8 for the need of tracking of leads and monitoring of team.
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Usability
LeadSquared
Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again - Easy to Use - Flexible - Robust System - Ever-evolving - Support & Service - Integrations with third party tools & technologies - LMS - Data Management & Reports - Landing Page Options
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Pipedrive Inc.
Pipedrive is easy to use and has a clean interface so we can follow up accurately. Its custom features help manage leads and evaluate team performance. It saves time and improves efficiency. Pipedrive is stable and supports integrations and automation.
Read full review
Support Rating
LeadSquared
Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
Read full review
Pipedrive Inc.
Between quick video tutorials and having very quick feedback from their support teams, it is one of the main reasons I would recommend Pipedrive. It is critical, especially when setting up the platform to meet your companies needs, that a solid support team like Pipedrive has is there to make the transition easier.
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Implementation Rating
LeadSquared
No answers on this topic
Pipedrive Inc.
Experiment is the only way to start
Read full review
Alternatives Considered
LeadSquared
I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
Read full review
Pipedrive Inc.
I much prefer the interface of Pipedive when compared to Zoho. Much more user friendly and the team is always readily available when we need them. Pipedrive allowed for many custom integrations to be added, as Zoho was a tad more complicated to manipulate. We would not go back to Zoho in any case.
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Return on Investment
LeadSquared
  • Leads Management has become very easy.
  • Automated Lead Nurturing helps reduce a lot of manual work.
  • A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
Read full review
Pipedrive Inc.
  • Great on setup which made our work easier and less technically equipped people can manage a lot of things(compared to SalesForce where you need to hire a developer to set it up)
  • We were able to integrate our calling system easily and get things going on the lead calling aspect.
  • Great multipipeline option where we were able to manage both organisations under one roof.
Read full review
ScreenShots

LeadSquared Screenshots

Screenshot of Lead CaptureScreenshot of Lead DistributionScreenshot of Lead NurturingScreenshot of Sales AutomationScreenshot of Sales TrackingScreenshot of Workflow Automation

Pipedrive Screenshots

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