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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Lightspeed Retail

    Score9.2 out of 10
    N/ALightspeed Retail is a retail PoS system from Lightspeed headquartered in Quebec. Core retail POS features are expanded on higher service tiers with ecommerce option and payments gateway, an accounting system, and a customer loyalty program.N/A

    VerticalResponse

    Score10 out of 10
    N/AVerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

    $9

    per month

    Pricing
    Lightspeed RetailVerticalResponse
    Editions & Modules
    Basic
    $79.00 ($69.00)
    per month (when billed annually)
    Starter
    $119.00 ($99.00)
    per month (when billed annually)
    Standard
    $139.00 ($119.00)
    per month (when billed annually)
    Advanced
    $189.00 ($169.00)
    per month (when billed annually)
    Pro
    $259.00 ($229.00)
    per month (when billed annually)
    Enterprise
    Contact Sales
    Basic
    $11.00
    per month
    Pro
    $16.00
    per month
    Pro Plus
    $196.00
    per month
    Offerings
    Pricing Offerings
    Lightspeed RetailVerticalResponse
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Lightspeed RetailVerticalResponse
    Considered Both Products
    Lightspeed
    No answer on this topic
    VerticalResponse
    No answer on this topic
    Key User Insights
    Would buy again
    60%
    Would buy again
    6 Answers
    No answers on this topic
    Delivers good value for the price
    70%
    Delivers good value for the price
    7 Answers
    No answers on this topic
    Happy with the feature set
    70%
    Happy with the feature set
    7 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    70%
    Lived up to sales and marketing promises
    7 Answers
    No answers on this topic
    Implementation went as expected
    80%
    Implementation went as expected
    8 Answers
    No answers on this topic
    Features
    Lightspeed RetailVerticalResponse
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Lightspeed Retail and VerticalResponse
    Feature
    Lightspeed Retail
    -
    Ratings
    VerticalResponse
    9.9
    8 Ratings
    21% above category average
    WYSIWYG email editor00 Ratings10.07 Ratings
    Dynamic content00 Ratings10.05 Ratings
    Ability to test dynamic content00 Ratings10.04 Ratings
    Landing pages00 Ratings10.04 Ratings
    A/B testing00 Ratings10.05 Ratings
    Mobile optimization00 Ratings10.05 Ratings
    Email deliverability reporting00 Ratings10.08 Ratings
    List management00 Ratings10.08 Ratings
    Triggered drip sequences00 Ratings9.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Lightspeed Retail and VerticalResponse
    Feature
    Lightspeed Retail
    -
    Ratings
    VerticalResponse
    10.0
    9 Ratings
    27% above category average
    Dashboards00 Ratings10.09 Ratings
    Standard reports00 Ratings10.09 Ratings
    Custom reports00 Ratings10.06 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Lightspeed Retail and VerticalResponse
    Feature
    Lightspeed Retail
    -
    Ratings
    VerticalResponse
    10.0
    1 Ratings
    20% above category average
    URL Validation00 Ratings10.01 Ratings
    Link Tracking00 Ratings10.01 Ratings
    Image Validation00 Ratings10.01 Ratings
    Inbox Display00 Ratings10.01 Ratings
    Email Accessibility Tools00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings10.01 Ratings
    Spam Testing00 Ratings10.01 Ratings
    Email Previews00 Ratings10.01 Ratings
    Best Alternatives
    Lightspeed RetailVerticalResponse
    Small Businesses
    Square POS
    Score9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    No answers on this topic
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    No answers on this topic
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Lightspeed RetailVerticalResponse
    Likelihood to Recommend
    9.5
    (15 ratings)
    10.0
    (28 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.6
    (19 ratings)
    Usability
    9.5
    (3 ratings)
    9.0
    (5 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    9.8
    (4 ratings)
    8.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (4 ratings)
    User Testimonials
    Lightspeed RetailVerticalResponse
    Likelihood to Recommend
    Lightspeed
    It is perfect for any small business looking for inventory control, Tracking purchase history, and just an all round easy to use software for retail and beyond. I would not use it if I have only a few hundred items or was a larger company that can afford to build my own POS software.
    Incentivized
    Read full review
    VerticalResponse
    For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
    Incentivized
    Read full review
    Pros
    Lightspeed
    • Lightspeed Retail has great reports that are very easy to read and understand.
    • Lightspeed Retail is great to train new employees on because of its ease of use. There are not lots of different things that you have to learn just basics.
    Incentivized
    Read full review
    VerticalResponse
    • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
    • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
    • The dashboard is functional and easy to find when you need with a quick search.
    Incentivized
    Read full review
    Cons
    Lightspeed
    • With a larger SKU assortment size, the software really starts to struggle with doing physical inventory after scanning in a few hundred items.
    • Several times throughout each year Lightspeed went down on us (not our internet connection but actually Lightspeed verified).
    • Special order system could use a lot of modern improvements (ability to schedule ahead of time, etc.)
    • Reports are very basic, and will likely require there Lightspeed Analytics to actually get reports useful for day to day operations.
    • Weak system for receiving purchase orders.
    • Does not handle items and cases for reordering very well. Have used multiple Point of Sale systems in the past 10 years that allow to set reorder points based on single items, but reorder the case automatically, Lightspeed has no support for this.
    Incentivized
    Read full review
    VerticalResponse
    • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
    • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
    Read full review
    Likelihood to Renew
    Lightspeed
    No answers on this topic
    VerticalResponse
    Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
    Read full review
    Usability
    Lightspeed
    Simply well designed with obvious icons per component, making it easy to interface with.
    Incentivized
    Read full review
    VerticalResponse
    I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
    Incentivized
    Read full review
    Reliability and Availability
    Lightspeed
    No answers on this topic
    VerticalResponse
    Never had an issue with uptime
    Read full review
    Performance
    Lightspeed
    No answers on this topic
    VerticalResponse
    No issues
    Read full review
    Support Rating
    Lightspeed
    I gave the rating of a 9 because ninety percent of the time when I talk to their support they're very helpful. One of the only real issues I have is there are times where the queue will be 7-9 people deep. When you have an error you don't know how to fix, sometimes this is very troubling. But overall their support is usually quick and friendly.
    Incentivized
    Read full review
    VerticalResponse
    At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
    Incentivized
    Read full review
    Online Training
    Lightspeed
    No answers on this topic
    VerticalResponse
    Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
    Read full review
    Implementation Rating
    Lightspeed
    No answers on this topic
    VerticalResponse
    Salesforce integration never worked right. We had to abandon.
    Read full review
    Alternatives Considered
    Lightspeed
    Lightspeed is faster, sleeker and more modern than our previous POS system. I can’t express enough how easy the online store portion of Lightspeed is - it just intuitive and sometimes, is TOO easy, I feel like I have to be forgetting something. Lightspeed is staying modern and current where our previous POS was not
    Incentivized
    Read full review
    VerticalResponse
    In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
    Incentivized
    Read full review
    Return on Investment
    Lightspeed
    • Certainly has saved money on cash-outs/ accounting due to QuickBooks integration.
    • Faster processing through tills means happier customers and more sales per hour.
    • Expensive product at $5K a year has taken away some profitability for this small business. It's way, way over priced.
    Read full review
    VerticalResponse
    • We were able to blast out promotions our company was having to customers which created an increase in business.
    • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
    • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
    Incentivized
    Read full review
    ScreenShots