LocaliQ vs. Moz Pro

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LocaliQ
Score 8.9 out of 10
N/A
LocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
Moz Pro
Score 8.0 out of 10
N/A
MozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz…
$99
per month
Pricing
LocaliQMoz Pro
Editions & Modules
No answers on this topic
Standard
$99
per month
Medium
$179
per month
Large
$299
per month
Premium
$599
per month
Offerings
Pricing Offerings
LocaliQMoz Pro
Free Trial
NoYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
More Pricing Information
Community Pulse
LocaliQMoz Pro
Features
LocaliQMoz Pro
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
LocaliQ
7.6
11 Ratings
2% above category average
Moz Pro
-
Ratings
WYSIWYG email editor7.34 Ratings00 Ratings
Dynamic content6.69 Ratings00 Ratings
Ability to test dynamic content8.02 Ratings00 Ratings
Landing pages6.78 Ratings00 Ratings
A/B testing8.06 Ratings00 Ratings
Mobile optimization7.311 Ratings00 Ratings
Email deliverability reporting9.06 Ratings00 Ratings
List management7.17 Ratings00 Ratings
Triggered drip sequences8.63 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
LocaliQ
7.6
40 Ratings
10% above category average
Moz Pro
-
Ratings
Lead nurturing automation8.432 Ratings00 Ratings
Lead scoring and grading6.79 Ratings00 Ratings
Data quality management8.236 Ratings00 Ratings
Automated sales alerts and tasks7.224 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
LocaliQ
7.8
3 Ratings
6% below category average
Moz Pro
-
Ratings
Calendaring9.52 Ratings00 Ratings
Event/webinar marketing6.02 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
LocaliQ
7.8
10 Ratings
14% above category average
Moz Pro
-
Ratings
Social sharing and campaigns8.19 Ratings00 Ratings
Social profile integration7.69 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
LocaliQ
8.0
42 Ratings
14% above category average
Moz Pro
-
Ratings
Dashboards7.841 Ratings00 Ratings
Standard reports8.041 Ratings00 Ratings
Custom reports8.231 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
LocaliQ
9.0
6 Ratings
32% above category average
Moz Pro
-
Ratings
Customizability9.06 Ratings00 Ratings
SEO
Comparison of SEO features of Product A and Product B
LocaliQ
-
Ratings
Moz Pro
7.7
41 Ratings
0% below category average
Keyword analysis00 Ratings8.841 Ratings
Backlink management00 Ratings7.036 Ratings
SERP ranking tracking00 Ratings8.141 Ratings
Page grader00 Ratings8.840 Ratings
Competitive analysis00 Ratings8.040 Ratings
Site audit / diagnostics00 Ratings7.839 Ratings
Site recommendations00 Ratings7.437 Ratings
Task management00 Ratings6.022 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
LocaliQ
-
Ratings
Moz Pro
5.9
32 Ratings
25% below category average
Local SEO00 Ratings5.327 Ratings
Social SEO00 Ratings5.323 Ratings
Mobile SEO00 Ratings6.225 Ratings
Global SEO00 Ratings6.827 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
LocaliQ
-
Ratings
Moz Pro
7.6
33 Ratings
10% below category average
Multi-domain support00 Ratings7.028 Ratings
Integration with web analytics tools00 Ratings8.130 Ratings
Best Alternatives
LocaliQMoz Pro
Small Businesses
Kentico Xperience
Kentico Xperience
Score 7.6 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Kentico Xperience
Kentico Xperience
Score 7.6 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Kentico Xperience
Kentico Xperience
Score 7.6 out of 10
Conductor
Conductor
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LocaliQMoz Pro
Likelihood to Recommend
8.7
(47 ratings)
8.8
(78 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(38 ratings)
Usability
8.5
(34 ratings)
7.0
(3 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
9.5
(7 ratings)
Online Training
-
(0 ratings)
7.0
(1 ratings)
Product Scalability
8.5
(33 ratings)
-
(0 ratings)
User Testimonials
LocaliQMoz Pro
Likelihood to Recommend
Gannett
The forms of online marketing continues to grow and LocaliQ's associates have the relevant skills to keep up with this and recommend what is suited for our business. Geo fencing is another area that makes a lot of sense as people use their phones more and more for accessing the web. Through LocaliQ we can pinpoint physicial places where we can market to a group that matches our target audience.
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iContact
Businesses looking to keep track of their web presence and utilize a tool to identify areas of opportunity. The trends tracking and competitor modeling allow businesses to be able to build an SEO strategy that they can track progress over time and fill in content gaps. This is used by our company in conjunction with our marketing automation tool and Google's web presence suite (eg. Google Analytics, Search Console, Tag Manager).
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Pros
Gannett
  • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
  • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
  • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
  • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
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iContact
  • It finds relevant keywords and lets you know your chance of ranking with them.
  • It helps you find content that needs work to rank better.
  • It helps you improve any technical issues with your web pages.
  • It helps you audit your current site for any technical issues.
  • It helps you keep track of your most important keywords.
Read full review
Cons
Gannett
  • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
  • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
  • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
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iContact
  • Some of the auto-gen visual tables aren't all that useful for smaller companies. For instance on the Search Visibility tab, many of my clients have a tiny % of keywords in the top-10, so the table shows basically 4 overlaid flat lines. I wish we had some options to customize this table or expand the range or something.
  • I wish there were some more tools relating to the technical aspects of the site/pages. The whole tool is very keyword-oriented, which is fine, but I feel like over time this has become and will continue to be less important than technical aspects, site speed, voice search, etc.
  • There's an Anchor Text tab, but it only looks at Inbound links—I wish this feature was for on-site anchor text—this could be a much better optimization tool. Because there's nothing you can do about inbound link text.
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Likelihood to Renew
Gannett
No answers on this topic
iContact
We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
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Usability
Gannett
Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
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iContact
it's easy to use once you get the hang of it and most people with any sort of background in using online tools and analytics systems can figure it out. it's just not as intuitive as it could be like google webmaster tools or Adobe (Site Catalyst)
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Reliability and Availability
Gannett
No answers on this topic
iContact
Every time I've ever needed it, it's been there.
Read full review
Support Rating
Gannett
No answers on this topic
iContact
As I have mentioned before, if you have enterprise subscription, the staff are super helpful. Moz also participated in the marketing tech conferences especially moz in seattle. These sessions are super useful in helping digital marketing analyst like me to investigate new marketing techniques, tracking leads and conversions and eventually monetize them. Their staff is not only knowledgeable in their own product but they have been around. For example Dr Peter from moz always publishes his insights and I have relied somewhat on his opinions.
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Alternatives Considered
Gannett
I have investigated national services like American Eagle and also small market locally owned business like Red Shoes. Each year, I look into at least one other service provider to evaluate our service value. So far, no other company has come close to providing an all around service
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iContact
Moz emerged as an industry leader with a great reputation for driving optimal SEO performance and ROI for customers. Moz' thought leadership on all things SEO gave us a lot of confidence to invest and partner with them. The wide array of product features was also something that was important to us relative to Moz' competitors. In the end, we felt there wasn't anything we couldn't do with Moz. We were also impressed with the on demand platform training and tools provided from day 1. Lastly, Moz was one of the more expensive platforms, but it wasn't the most expensive, so we felt we received great value for the overall price.
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Scalability
Gannett
There is always the challenge with practices that have multiple locations, trying to target a geographical zone that is sometimes to wide. But we have successfully navigated this issue when needed to target those who need the most added volume.
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iContact
No answers on this topic
Return on Investment
Gannett
  • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
  • Not having to work on my website myself also helped free up my time, I don't need to worry!
  • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
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iContact
  • Here I can easily find competitor's ranking keywords and their backlinks. It also gives you another exciting feature where you can compare two domains at the same time.
  • The thing that I don't like about this software is, that sometimes your page can take too much time for crawling.
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ScreenShots

LocaliQ Screenshots

Screenshot of Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.

Moz Pro Screenshots

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