LocaliQ vs. Podium

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LocaliQ
Score 8.8 out of 10
N/A
LocaliQ is a marketing platform that helps businesses attract and retain ideal customers with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services.N/A
Podium
Score 7.1 out of 10
N/A
Podium, formerly Repdrive, is a ratings and review management platform from the company of the same name in Provo, Utah.
$249
per month
Pricing
LocaliQPodium
Editions & Modules
No answers on this topic
Podium Essentials
$249
per month 3 users
Podium Standard
$409
per month Unlimited users
Podium Professional
$599
per month Unlimited users
Offerings
Pricing Offerings
LocaliQPodium
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsLocaliQ offers both self-serve and premium solutions. LocaliQ’s free, self-serve experience provides access to Free Website Grader, Free Inbound Call Recorder, Chatbot (free and $9.99/month options available), Scheduling Technology (free and $9.99/month options available), and Listings solutions ($9.99/month and $14.99/month options available). For LocaliQ's premium solutions, users are partnered with a LocaliQ expert to create the best marketing plan for their businesses that utilizes a full suite of marketing products.
More Pricing Information
Community Pulse
LocaliQPodium
Features
LocaliQPodium
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
LocaliQ
7.6
11 Ratings
7% above category average
Podium
-
Ratings
WYSIWYG email editor7.34 Ratings00 Ratings
Dynamic content6.69 Ratings00 Ratings
Ability to test dynamic content8.02 Ratings00 Ratings
Landing pages6.78 Ratings00 Ratings
A/B testing8.06 Ratings00 Ratings
Mobile optimization7.311 Ratings00 Ratings
Email deliverability reporting9.06 Ratings00 Ratings
List management7.17 Ratings00 Ratings
Triggered drip sequences8.63 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
LocaliQ
7.4
42 Ratings
14% above category average
Podium
-
Ratings
Lead nurturing automation7.934 Ratings00 Ratings
Lead scoring and grading6.79 Ratings00 Ratings
Data quality management7.838 Ratings00 Ratings
Automated sales alerts and tasks7.224 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
LocaliQ
7.8
3 Ratings
5% above category average
Podium
-
Ratings
Calendaring9.52 Ratings00 Ratings
Event/webinar marketing6.02 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
LocaliQ
7.8
10 Ratings
18% above category average
Podium
-
Ratings
Social sharing and campaigns8.19 Ratings00 Ratings
Social profile integration7.69 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
LocaliQ
7.7
45 Ratings
16% above category average
Podium
-
Ratings
Dashboards7.544 Ratings00 Ratings
Standard reports7.744 Ratings00 Ratings
Custom reports7.834 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
LocaliQ
9.0
6 Ratings
50% above category average
Podium
-
Ratings
Customizability9.06 Ratings00 Ratings
Best Alternatives
LocaliQPodium
Small Businesses
Thryv
Thryv
Score 8.7 out of 10
Yext
Yext
Score 8.9 out of 10
Medium-sized Companies
OutboundEngine
OutboundEngine
Score 9.9 out of 10
Yext
Yext
Score 8.9 out of 10
Enterprises

No answers on this topic

Yext
Yext
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LocaliQPodium
Likelihood to Recommend
8.6
(48 ratings)
1.1
(42 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(3 ratings)
Usability
8.2
(35 ratings)
9.9
(4 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
1.4
(12 ratings)
Implementation Rating
-
(0 ratings)
10.0
(2 ratings)
Product Scalability
8.2
(34 ratings)
10.0
(1 ratings)
User Testimonials
LocaliQPodium
Likelihood to Recommend
Gannett
The forms of online marketing continues to grow and LocaliQ's associates have the relevant skills to keep up with this and recommend what is suited for our business. Geo fencing is another area that makes a lot of sense as people use their phones more and more for accessing the web. Through LocaliQ we can pinpoint physicial places where we can market to a group that matches our target audience.
Read full review
Podium
Podium is well suited for several types of businesses. If you are an entrepreneur or small business owner, Podium would be a great way for you to ask that customers leave you a review online sharing their awesome experience. For medium to large businesses, Podium review invites can be automated through the company's customer management system, allowing the use of Podium to be simple and not timely, even with a large customer base. It may not be appropriate for a large company to manually send out individual review invites
Read full review
Pros
Gannett
  • ThriveHive is a smaller marketing team dedicated to helping small to medium sized businesses perfect their marketing messages. ThriveHive is particularity good at understanding how Google, and other search engines work, and have been instrumental in helping my company to grow and evolve.
  • With ThriveHive, you get a dedicated coach who is matched to your type of business. This experience with similar businesses gives your coach a better understanding of your business and the challenges your company faces.
  • My coach is very good at responding to my needs within 1 to 2 business days. Email contacts are fluent and as often as I need, to discuss ideas or questions. I can only speak of my relationship with my coach, and I am very pleased.
  • I feel that ThriveHive makes every effort to take excellent care of their clients, and makes you feel like you are their most important customer. I definitely believe that this is one of ThriveHives' greatest assets.
Read full review
Podium
  • Maintains conversations indefinitely, so we are able to go back to confirm details from conversations.
  • Provides the ability for our company to have a 'team' messaging platform where we can communicate with one another via single person to a single person, groups where we can add/subtract members of the group... this is invaluable to our organization.
  • Until today(!), we could 'share' or forward a message to one another; oddly, that feature disappeared just today, so I'm hoping it's a glitch!
Read full review
Cons
Gannett
  • LocaliQ could improve how it tracks and reports on customer journeys across those channels to provide a clearer view of ROI.
  • The pricing structure is not fully transparent, making it hard to understand the true costs associated with campaigns. Breaking down the fees associated with LocaliQ would make budgeting easier.
  • LocaliQ is able to provide basic ad creative, but there tends to be a disconnect between our brand voice and what is expected with creative. It would be nice to be able to get all design work within LocaliQ rather than have to use and outside designer all the time.
Read full review
Podium
  • Account manager communications: I had been asking my Podium account manager for integration with our CRM tool for over 8 months before my account manager fell silent. After another 6 months, I proactively reached out only to find out that the integration had been in Beta for months and 8 other companies had already integrated. It was frustrating that my account manager did not remember a key request and make the Beta available to me the minute that it was open.
Read full review
Likelihood to Renew
Gannett
No answers on this topic
Podium
Again, Podium has been so wonderful in the year and a half we have been using it, we are able to integrate it with our CRM and use alot of the available features. The most helpful has been getting TONS of reviews on MULTIPLE sites through Podium!
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Usability
Gannett
Overall usability pretty good. If we would have gotten better return on our advertising dollar I would have continued with them - their dashboard was very easy to use and the recaps they provided were helpful. They try to put data in bite-sized pieces for the client that are understandable (unlike google's reporting page itself which can be a bit difficult to understand at times). Their team was friendly, semi-responsive, and provided explanations when requested
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Podium
While giving our clients the ability to leave a review was there, we had much worse results and got fewer reviews through the Podium portal than we did by sending our clients simple email requests, or simply having our service staff ask for a review while still on the clients' job sites.
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Reliability and Availability
Gannett
No answers on this topic
Podium
We haven't had any outages or issues whenever we need it over the last few years of use
Read full review
Performance
Gannett
No answers on this topic
Podium
It moves quickly and has no issues with delays. Performance is good as it is a web-based tool
Read full review
Support Rating
Gannett
No answers on this topic
Podium
I have to send an email to get information. They have a chat system but I end up having to go through my rep for account questions. It was a little frustrating to not have a direct phone number to call with questions. I would like to see a helpline added.
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Implementation Rating
Gannett
No answers on this topic
Podium
We only had a hard time getting our technicians to remember to send the review invites.
Read full review
Alternatives Considered
Gannett
I have investigated national services like American Eagle and also small market locally owned business like Red Shoes. Each year, I look into at least one other service provider to evaluate our service value. So far, no other company has come close to providing an all around service
Read full review
Podium
We use Digital Air Strike at our two GM dealerships because it is one of a small list of reputation management companies authorized by GM as part of their SFE program. Digital Air Strike surveys our customers and invites them to write a review about our dealership. It is not as effective or flexible as Podium so we have been using Podium at those dealerships alongside Digital Air Strike. We also recently started a trial use of ReplyPro which is a service that monitors review sites and writes customized responses to positive reviews and suggested responses to negative reviews. I'd like to see Podium add this as part of their service so we can consolidate 3rd party vendors and manage every aspect of online reputation management from one place.
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Scalability
Gannett
There is always the challenge with practices that have multiple locations, trying to target a geographical zone that is sometimes to wide. But we have successfully navigated this issue when needed to target those who need the most added volume.
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Podium
Its easy to scale to different departments as needed. We initially began using it to solve one problem and as new features became available it was easy to scale this and include other departments who could benefit from its tools
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Return on Investment
Gannett
  • It's hard to quantify but I know I've had at least 5 to 10 new clients in the last 6 months come from efforts related to my website
  • Not having to work on my website myself also helped free up my time, I don't need to worry!
  • Customer service is good, the team doesn't wait till there is a problem, they schedule check ins regularly
Read full review
Podium
  • I am glad there are card readers now, sales team members too often try to just send a request instead of taking payment onsite.
  • It's made capturing messaging leads much easier.
  • It's worth the cost but if it did a few more things it would be worth a lot more to us. Document signatures, surveying after jobs, even geotagging of photos/reviews for SEO
Read full review
ScreenShots

LocaliQ Screenshots

Screenshot of the Dash lead management dashboard and engagement centerScreenshot of the Marketing Dashboard, which provides access to reports 24/7, or can be used to listen to phone calls and recordings, and manage a lead inbox. LocaliQ customers receive access to the Marketing Dashboard with the purchase of any other products at no additional cost. Upgrades available for automated lead nurture solutions.Screenshot of LocaliQ’s search ad technology includes expertise from account setup and keyword creation to data analysis and reporting across multiple search engines.Screenshot of Social ads, based on a business's unique goals and budget.Screenshot of LocaliQ listings solutions to get a business accurately listed, with lower cost or premium options.Screenshot of the AI-powered Dash SMS Agent that qualifies leads and convert customers. AI responses are generated using website content to provide a customer experience as good or better than a human interaction.