TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Mad Mimi

    Score10 out of 10
    N/AMad Mimi is an email marketing solution targeted at SMBs, designed to be intuitive and straightforward. It was acquired by GoDaddy in August 2014 to expand their small business support offerings.

    $10

    per month

    SendPulse

    Score3.5 out of 10
    N/ASendPulse is an integrated messaging platform providing user communication that includes emails, SMS, web push, SMTP, and user management.. This solution includes 15,000 free emails with up to 2,500 subscribers per month.N/A
    Pricing
    Mad MimiSendPulse
    Editions & Modules
    Basic
    $10.00
    per month
    Pro
    $42.00
    per month
    Silver
    $199.00
    per month
    Gold
    $1049.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    Mad MimiSendPulse
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Pricing starts from $9 a month and depends on the number of messages sent.
    More Pricing Information
    Features
    Mad MimiSendPulse
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Mad Mimi and SendPulse
    Feature
    Mad Mimi
    8.2
    9 Ratings
    2% above category average
    SendPulse
    4.0
    12 Ratings
    67% below category average
    WYSIWYG email editor9.98 Ratings2.012 Ratings
    Dynamic content7.06 Ratings1.012 Ratings
    Ability to test dynamic content5.06 Ratings4.010 Ratings
    Landing pages8.05 Ratings00 Ratings
    A/B testing10.01 Ratings3.09 Ratings
    Mobile optimization7.07 Ratings2.012 Ratings
    Email deliverability reporting9.09 Ratings7.012 Ratings
    List management10.09 Ratings6.012 Ratings
    Triggered drip sequences8.15 Ratings7.010 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Mad Mimi and SendPulse
    Feature
    Mad Mimi
    10.0
    8 Ratings
    27% above category average
    SendPulse
    4.7
    12 Ratings
    47% below category average
    Dashboards10.07 Ratings5.011 Ratings
    Standard reports10.08 Ratings7.012 Ratings
    Custom reports10.06 Ratings2.09 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Mad Mimi and SendPulse
    Feature
    Mad Mimi
    7.7
    1 Ratings
    6% below category average
    SendPulse
    -
    Ratings
    Link Tracking10.01 Ratings00 Ratings
    Spelling and Grammar Check6.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Best Alternatives
    Mad MimiSendPulse
    Small Businesses
    Sitecore Send
    Score8.7 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Mad MimiSendPulse
    Likelihood to Recommend
    9.9
    (13 ratings)
    1.0
    (12 ratings)
    Likelihood to Renew
    10.0
    (5 ratings)
    9.1
    (1 ratings)
    Usability
    9.0
    (2 ratings)
    3.0
    (2 ratings)
    Support Rating
    8.0
    (1 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Mad MimiSendPulse
    Likelihood to Recommend
    GoDaddy
    Mad Mimi is perfect for scheduling remainder emails. For instance, if you need to remind a client about a pending order next week, you can schedule the remainder email today and it will be sent exactly the date and time you want it to even if you are out of office. If you need to contact thousands of people at a time, Mad Mimi can be used to send the emails all at once to all of them, especially for marketing purposes and newsletter purposes.
    Incentivized
    Read full review
    SendPulse
    SendPulse is great if you want to connect with your list on a more personal basis, and making sure that your email reaches your subscriber when it is best for him/her. You can also use the SMS function (though I haven't used it yet). Let's say you have clients and want to send a message to them automatically on their birthday, SendPulse allows you to do that. It allows you to add in specific fields that are relevant to you, in order to customise your messaging as much as you want and need.
    Read full review
    Pros
    GoDaddy
    • I've been on the free plan for years and it has suited me very well. It's reliable and has all the core features I need at the moment. Considering how all the online tools can add up, this is right for my business.
    • Mad Mimi has a super-simple interface, and it's drag and drop, so I don't have to spend a lot of time designing each email. Although you can customize with your logo and colors.
    • There are several free add-ons, which allow for a limited amount of automation. I would recommend taking advantage of the RSS feed, webform, and drip campaign features.
    • You can segment your list into as many groups as you like, which makes for more effective email marketing.
    Incentivized
    Read full review
    SendPulse
    • One of the best features of this software is its user interface. I found it very intuitive.
    • It has sms feature also which is a great add-on to this software.
    • It has live chat support feature. And I find it very helpful when i find any technical problem.
    Incentivized
    Read full review
    Cons
    GoDaddy
    • The ease on adding links, such as unsubscribe links, is not as easy as it is with other email service providers. Creating simple tags that take the place of a link could help a lot, especially for those not as familiar with HTML.
    • Perhaps a way of archiving old emails, or hiding them from the past emails area. It can look a bit cluttered, and can be confusing in some circumstances.
    • Providing some learning material, or at least a more thorough overview of email marketing, and the user interface would be of great use to beginners.
    Read full review
    SendPulse
    • I like its Drag and Drop function to design e-mailers but it lacks in some functionalities. Foe example when I write two different contents in a same box I need a line to show separation between my contents in the same box but this feature is unavailable in SendPulse.
    • They should include more fonts. Every product or service needs different kind of fonts to make a right impact on customers. With limited option of fonts it restricts user's creativity.
    • It is good to have templates to give users some idea for designing campaigns but here SendPluse has nothing much to offer. They have very limited number of templates.
    Incentivized
    Read full review
    Likelihood to Renew
    GoDaddy
    Pretty simple, I know I'm getting what I pay for and a little more. Although simple and easy for the new user; a more seasoned marketer can still get the most from MadMimi. Especially if the primary purpose is to generate strong brand loyalty with effective communication that integrates your various outlets: MadMimi makes it easy for your customer to pick-up what the business owner wants to relay.
    Read full review
    SendPulse
    Because I love how easy and intuitive SendPulse is.
    Read full review
    Usability
    GoDaddy
    I find it very easy to use just like my colleagues too. The learning curve is straight forward.
    Incentivized
    Read full review
    SendPulse
    I find that overall SendPulse is very intuitive to use and the support is there to help you out in case you don't find how to do what you wish to do. The drag and drop functionalities make it easy to create the newsletters you want. Every field is explained and small tutorials are included to show you how to create a new template, newsletter, etc. which makes it very easy to use.
    Read full review
    Support Rating
    GoDaddy
    My issues are usually quickly resolved and their support staffs are very knowledgeable on the software generally
    Incentivized
    Read full review
    SendPulse
    Every time I contacted the support team with a question or a problem, they were very fast in replying and helping me out solve it. Usually latest within 10 minutes I would receive a first answer, and the problem would get solved on the same day.
    Read full review
    Implementation Rating
    GoDaddy
    No answers on this topic
    SendPulse
    When implementing SendPulse, it is a good idea to have a transition phase where you still use both systems, in case anything goes wrong.
    Read full review
    Alternatives Considered
    GoDaddy
    Constant Contact is the Goliath of the industry and to us, it was unnecessarily complex and expensive. We chose Mad Mimi, after looking at several other new offerings and we've been extremely satisfied with our choice of Mad Mimi.
    Incentivized
    Read full review
    SendPulse
    For SendPulse's price point, I consider their competition to be the likes of Mailchimp, ConstantContact, etc. While SendPulse rates roughly average across the board in all areas, for businesses looking for the cheapest option (which comes with a lack of features/quality), ConstantContact beats them. For quality/features/value, I'd say Mailchimp is the best option for small businesses.
    Incentivized
    Read full review
    Return on Investment
    GoDaddy
    • I've spent 3 years creating blog posts, and it is only now encompassing the breath that allows me to draw upon this pieces as a reusable resource, but now this is happening.
    • I preferred the Mad Mimi platform to Mail Chimp, and I suspect it continues to offer advantages. I felt Mad Mimi did themselves a disservice by failing to support their free subscriber service to the same extent that Mail Chimp does. When one's mail list gets sufficiently large, then it does pay to pay them, but not in the context I was using it.
    • It seems that Mad Mimi is targeting direct marketing purposes, as this is a use where ROI is more easily measured.
    Incentivized
    Read full review
    SendPulse
    • Tapping NRI clients with this software helps me in generating good revenue in last financial year.
    • I grow my NRI database by 60 in last year. And this software played a major role in doing so.
    • It made brand building very easy among my clients.
    Incentivized
    Read full review
    ScreenShots

    SendPulse Screenshots

    Screenshot of Desktop versionScreenshot of Mobile application for iPadScreenshot of Mobile application for Android