TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Intuit Mailchimp

    Score8.4 out of 10
    N/AMailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.

    $0

    per month

    Nintex

    Score7.9 out of 10
    N/ANintex offers a platform that helps companies discover, automate, and optimize business processes.

    $480

    Minimum 1,000 users per user

    Pricing
    Intuit MailchimpNintex
    Editions & Modules
    Free
    $0
    Essentials
    starts at $13
    per month
    Standard
    starts at $20
    per month
    Premium
    starts at $350
    per month
    Enterprise - Process Platform
    $480
    Minimum 1,000 users per user
    Offerings
    Pricing Offerings
    Intuit MailchimpNintex
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    Intuit MailchimpNintex
    Considered Both Products
    Intuit
    No answer on this topic
    Nintex
    Chose Nintex
    We needed a document generator that would work with Salesforce. Nintex was one of the least expensive options especially given our small nonprofit staff. We also looked at Conga which seemed like it may be a little more user-friendly based on the demos (**I have not actually …
    Incentivized
    Key User Insights
    Would buy again
    88%
    Would buy again
    251 Answers
    83%
    Would buy again
    94 Answers
    Delivers good value for the price
    91%
    Delivers good value for the price
    244 Answers
    92%
    Delivers good value for the price
    85 Answers
    Happy with the feature set
    89%
    Happy with the feature set
    255 Answers
    95%
    Happy with the feature set
    107 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    215 Answers
    90%
    Lived up to sales and marketing promises
    69 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    247 Answers
    95%
    Implementation went as expected
    78 Answers
    Features
    Intuit MailchimpNintex
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Intuit Mailchimp and Nintex
    Feature
    Intuit Mailchimp
    8.1
    585 Ratings
    4% above category average
    Nintex
    -
    Ratings
    WYSIWYG email editor8.1537 Ratings00 Ratings
    Dynamic content8.1519 Ratings00 Ratings
    Ability to test dynamic content8.2499 Ratings00 Ratings
    Landing pages8.3404 Ratings00 Ratings
    A/B testing7.7434 Ratings00 Ratings
    Mobile optimization7.9535 Ratings00 Ratings
    Email deliverability reporting8.8568 Ratings00 Ratings
    List management8.1564 Ratings00 Ratings
    Triggered drip sequences7.7385 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Intuit Mailchimp and Nintex
    Feature
    Intuit Mailchimp
    8.9
    75 Ratings
    11% above category average
    Nintex
    -
    Ratings
    Lead nurturing automation7.465 Ratings00 Ratings
    Lead scoring and grading10.01 Ratings00 Ratings
    Data quality management8.372 Ratings00 Ratings
    Automated sales alerts and tasks10.01 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Intuit Mailchimp and Nintex
    Feature
    Intuit Mailchimp
    7.9
    126 Ratings
    4% above category average
    Nintex
    -
    Ratings
    Calendaring7.448 Ratings00 Ratings
    Event/webinar marketing8.4112 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Intuit Mailchimp and Nintex
    Feature
    Intuit Mailchimp
    8.2
    124 Ratings
    8% above category average
    Nintex
    -
    Ratings
    Social sharing and campaigns8.3116 Ratings00 Ratings
    Social profile integration8.1107 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Intuit Mailchimp and Nintex
    Feature
    Intuit Mailchimp
    8.3
    565 Ratings
    10% above category average
    Nintex
    6.6
    190 Ratings
    16% below category average
    Dashboards8.6229 Ratings6.6176 Ratings
    Standard reports8.6560 Ratings6.8179 Ratings
    Custom reports7.9130 Ratings6.4143 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Intuit Mailchimp and Nintex
    Feature
    Intuit Mailchimp
    7.9
    132 Ratings
    4% above category average
    Nintex
    -
    Ratings
    API7.9107 Ratings00 Ratings
    Role-based workflow & approvals8.470 Ratings00 Ratings
    Customizability5.62 Ratings00 Ratings
    Integration with Salesforce.com8.554 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM8.647 Ratings00 Ratings
    Integration with SugarCRM8.12 Ratings00 Ratings
    Third-party software integrations7.9109 Ratings00 Ratings
    Process Engine
    Comparison of Process Engine features of Intuit Mailchimp and Nintex
    Feature
    Intuit Mailchimp
    -
    Ratings
    Nintex
    7.0
    258 Ratings
    17% below category average
    Process designer00 Ratings7.6230 Ratings
    Process simulation00 Ratings5.021 Ratings
    Business rules engine00 Ratings7.7198 Ratings
    SOA support00 Ratings7.0174 Ratings
    Process player00 Ratings7.357 Ratings
    Support for modeling languages00 Ratings6.014 Ratings
    Form builder00 Ratings8.0228 Ratings
    Model execution00 Ratings7.7181 Ratings
    Collaboration
    Comparison of Collaboration features of Intuit Mailchimp and Nintex
    Feature
    Intuit Mailchimp
    -
    Ratings
    Nintex
    9.0
    18 Ratings
    8% above category average
    Social collaboration tools00 Ratings9.018 Ratings
    Content Management Capabilties
    Comparison of Content Management Capabilties features of Intuit Mailchimp and Nintex
    Feature
    Intuit Mailchimp
    -
    Ratings
    Nintex
    10.0
    23 Ratings
    21% above category average
    Content management00 Ratings10.023 Ratings
    Best Alternatives
    Intuit MailchimpNintex
    Small Businesses
    Vbout
    Score9.9 out of 10
    Process Street
    Score8.2 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    TIBCO® BPM Enterprise
    Score8 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    IBM Business Automation Workflow
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Intuit MailchimpNintex
    Likelihood to Recommend
    8.7
    (608 ratings)
    7.4
    (302 ratings)
    Likelihood to Renew
    10.0
    (55 ratings)
    2.7
    (34 ratings)
    Usability
    8.5
    (477 ratings)
    7.6
    (23 ratings)
    Availability
    9.5
    (6 ratings)
    8.9
    (7 ratings)
    Performance
    8.9
    (7 ratings)
    9.7
    (4 ratings)
    Support Rating
    8.8
    (20 ratings)
    8.7
    (24 ratings)
    In-Person Training
    -
    (0 ratings)
    7.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    8.8
    (3 ratings)
    Implementation Rating
    7.4
    (22 ratings)
    8.0
    (12 ratings)
    Configurability
    10.0
    (2 ratings)
    8.8
    (3 ratings)
    Ease of integration
    8.0
    (4 ratings)
    9.8
    (3 ratings)
    Product Scalability
    9.5
    (6 ratings)
    9.8
    (3 ratings)
    Vendor post-sale
    10.0
    (2 ratings)
    9.7
    (3 ratings)
    Vendor pre-sale
    10.0
    (2 ratings)
    9.7
    (3 ratings)
    User Testimonials
    Intuit MailchimpNintex
    Likelihood to Recommend
    Intuit
    Mailchimp is fairly easy to onboard, even for those who would consider themselves less technologically inclined. It can be as simple as plug-and-play for simpler campaigns or scale up as needed. It also makes it easy to build, send out for internal review and feedback, and track all the needed changes.
    Incentivized
    Read full review
    Nintex
    We use Nintex to automate fundraising outreach at scale. It helps us send personalized emails to a large contact list, and we’d also like to automate follow-ups when there’s no reply.
    If you need highly customized solutions or clean, fully controllable code, I wouldn’t recommend Nintex. It has many features, but it’s not the same as building your own system from scratch. That said, it can save a lot of time for standard automation workflows.
    Incentivized
    Read full review
    Pros
    Intuit
    • Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
    • Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
    • Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
    Incentivized
    Read full review
    Nintex
    • Integrations with other services using various secure authentication methods, along with the seamless integration with SharePoint, are the icing on the cake. This makes it superior to other BPM tools available in the market.
    • Flexibility in application development - The diverse configurable properties offer multiple ways to utilise the controls and events, affording the flexibility to expand your scope and enabling the creation and use of processes in a myriad of ways.
    • The streamlined and efficient deployment process significantly accelerates release management, allowing for faster and smoother implementation of updates and new features.
    • The user interface of the pages offers a more refined and appealing look and feel compared to most other BPM tools.
    Incentivized
    Read full review
    Cons
    Intuit
    • The pricing tiers do scale quickly so if you have a free newsletter it may get expensive
    • The pricing is based on total emails so if you have users who you only email rarely it might not make sense to use Intuit Mailchimp
    • Customer support can be a bit lacking at times and their docs aren't always the best
    Read full review
    Nintex
    • If you are creating a process with parallel subprocesses, there's no way to see, in a single view in Nintex, all the steps for the subprocesses. You have to view each sub-process in its own view, so it's hard to see what's going on at a high level.
    • There isn't an easy way to filter the processes by another user (not yourself) in Nintex. There is a report that shows processes and objects by user, but that's not as convenient. This is something that I've seen in other tools (OpenPages by IBM) so I am surprised that it is missing.
    • Nintex doesn't really have a way to capture iterative processes (which we have a lot of). It's designed for linear processes.
    Incentivized
    Read full review
    Likelihood to Renew
    Intuit
    We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
    Incentivized
    Read full review
    Nintex
    We are currently investigating which collaboration platform best suits our needs. Chances are that we move to SharePoint Online and then we're going to also consider the microsoft power platform (power automate and power apps) to develop forms and workflows. Aspecially the pricing model for the cloud is currently a blocking factor to go for the Nintex solution in the Cloud.
    Incentivized
    Read full review
    Usability
    Intuit
    It is easy, but some things you need to learn from their resources. Mailchimp is one of the most popular email marketing platforms because it combines email marketing, automation, audience management, and analytics into a single tool that's easy to use and scale. Simple solutions and drag-and-drop edits make it easy.
    Incentivized
    Read full review
    Nintex
    Based on the on-prem experience with this tool, I believe that they have a lot of potential to help the online version catch up to where the on-prem left off. Nintex developed their online version and it is not as fully formed or capable compared to the on-prem version, and the licensing model scales back what we would have liked to be an expansion or at least continuous improvement of existing flows. It is also not near as user friendly specifically to non-developers and has an uncanny similarity to Microsoft Flow in the online instance. Consistent with my reviews of the tool - I believe they have some good approaches to design thinking that, if translated well from on-prem to online, could make this a clear winner again.
    Incentivized
    Read full review
    Reliability and Availability
    Intuit
    I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
    Incentivized
    Read full review
    Nintex
    The Nintex Process Platform has never crashed or had any availability issues during my usage. However there was an issue that was of my own making that caused a slowdown of the system. I had set up a process to run once a day and check for employees on a list that had certain parameters selected, and for some reason that I had to troubleshoot, the process instead ran constantly, which filled the cache quickly. I ended up having to dismantle that process so the system didn't crash.
    Incentivized
    Read full review
    Performance
    Intuit
    I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
    Incentivized
    Read full review
    Nintex
    Unlike any other process automation product out there. Not only is it a low-code, easy to use tool for building processes in environments like SharePoint or Salesforce, they have really started to expand their tool-set by offering tools to manage other things like process mapping, RPA, mobile,etc.
    Incentivized
    Read full review
    Support Rating
    Intuit
    Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
    Incentivized
    Read full review
    Nintex
    The support team works as fast as they can and they are usually fast to solver the issues. Sometimes they need more time to solve one of them because our workflows and so on are more complex than usual clients.
    Incentivized
    Read full review
    In-Person Training
    Intuit
    No answers on this topic
    Nintex
    The trainer addressed the smallest queries in a friendly and timely manner; He walked us through all the necessary products we were using
    Incentivized
    Read full review
    Online Training
    Intuit
    No answers on this topic
    Nintex
    I used the Nintex training software, it was easy to watch and follow along. It didn't go too fast and was descriptive enough to understand what the steps needed were in order to produce efficient workflows and user friendly forms.
    Incentivized
    Read full review
    Implementation Rating
    Intuit
    It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
    Incentivized
    Read full review
    Nintex
    1.Start with Simple Workflows: Begin with basic workflows to gain user confidence before tackling complex processes.
    2.Involve Stakeholders Early: Engage business users and IT early to align workflows with real business needs.
    3.Comprehensive Training: Invest in user training to ensure smooth adoption and reduce resistance.
    4.Leverage Prebuilt Templates: Use Nintex’s templates to speed up implementation and maintain consistency.
    5.Iterate and Optimize: Continuously improve workflows based on user feedback and performance metrics.
    Incentivized
    Read full review
    Alternatives Considered
    Intuit
    I used Intuit Mailchimp, and I would say other software I used is equally good and competes with Intuit Mailchimp. Well, Intuit Mailchimp's reporting is better, and ActiveCampaign has more affordable pricing, so in the end, it all comes to what you need. What we needed was available in cheaper price in other software as well. But I would definitely say Intuit Mailchimp has its own advantages too.
    Incentivized
    Read full review
    Nintex
    Microsoft environment does not have the scalability of Nintex; it is perfect for small and medium-sized companies, especially in environments where Microsoft environment is almost entirely used. Although Microsoft offers options to connect to other applications, its platform lacks the development and robustness that Nintex provides. Nintex not only covers Microsoft environments but also Google and other important platforms.
    Incentivized
    Read full review
    Scalability
    Intuit
    Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
    Incentivized
    Read full review
    Nintex
    The scalability is really bottlenecked by the imagination of the user. I was able to make processes for my own personal usage, making my daily tasks easier. I was also able to make processes that affected hundreds of employees, making large standardization and efficiency gains. So either way, the system is used the same way, and I was the limiting factor.
    Incentivized
    Read full review
    Return on Investment
    Intuit
    • One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
    • Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
    Incentivized
    Read full review
    Nintex
    • People have woken up to the amount of overlap after mapping their processes.
    • People can be resistant to process changes. You need to have the support from above or support from the 'business' that you are process changing to be able to see the positive impacts.
    • Numbers talk. if you can get a general salary figure from your HR dept to show savings for 'employee bands', then when you present reports, they will be all the richer in data.
    Incentivized
    Read full review
    ScreenShots

    Intuit Mailchimp Screenshots

    Screenshot of Mailchimp's advanced analytics and reporting tools. These are used to monitor trends, track performance, and get actionable insights that help users to create better campaigns and drive customer engagement.Screenshot of Mailchimp's precise audience segmentation. Its AI simplifies the workflow by generating complex customer segments for highly personalized campaigns.Screenshot of omnichannel marketing. Campaigns can be built across multiple channels, and then managed from one convenient place.Screenshot of marketing automations with the Customer Journey Builder. This is used to reach the right people with the right message at exactly the right time, which helps to drive more repeat business, increase customer retention, and see more orders.Screenshot of Mailchimp's SMS marketing. SMS can be integrated into email, automations, and social campaigns.Screenshot of Mailchimp's AI, used to deliver relevant content faster. It can generate professionally written, on-brand marketing emails with the press of a button. The user only needs to review, edit, and send.

    Nintex Screenshots

    Screenshot of Nintex Automation CE, a complete agentic business orchestration platform — unifying process intelligence, agentic workflow orchestration, and AI-driven solution building in one governed platform.Screenshot of the Nintex K2 dashboard. The application offers on-premises and hosted solutions that brings together advanced orchestration, control, and scalability, and security into a single platform.