Mautic (open source) vs. OutboundEngine

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mautic
Score 10.0 out of 10
N/A
Mautic Community Edition is an open source cross-channel campaign management software solution designed to enable users to build email, nurture campaigns, personalize messages, execute A/B tests, and measure results. The open source edition is community supported. Support is available for Acquia Campaign Studio, which is based on Mautic technology acquired by Acquia in May 2019. Acquia Campaign Studio is available on the
$0
OutboundEngine
Score 9.9 out of 10
N/A
OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…
$199
per user
Pricing
Mautic (open source)OutboundEngine
Editions & Modules
Mautic Marketing Automation
$0
Essential
$199
per user
Value
$299
per user
Premium
$499
per user
Offerings
Pricing Offerings
MauticOutboundEngine
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$99 per user
Additional DetailsMore information is available on the vendor's website.
More Pricing Information
Community Pulse
Mautic (open source)OutboundEngine
Features
Mautic (open source)OutboundEngine
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Mautic (open source)
8.6
9 Ratings
12% above category average
OutboundEngine
6.0
50 Ratings
16% below category average
WYSIWYG email editor8.08 Ratings00 Ratings
Dynamic content7.99 Ratings00 Ratings
Ability to test dynamic content7.99 Ratings00 Ratings
Landing pages9.57 Ratings00 Ratings
A/B testing9.08 Ratings00 Ratings
Mobile optimization8.58 Ratings8.643 Ratings
Email deliverability reporting8.59 Ratings3.350 Ratings
List management9.59 Ratings6.144 Ratings
Triggered drip sequences8.68 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Mautic (open source)
8.4
9 Ratings
7% above category average
OutboundEngine
7.0
38 Ratings
8% above category average
Lead nurturing automation8.59 Ratings00 Ratings
Lead scoring and grading8.59 Ratings00 Ratings
Data quality management8.57 Ratings00 Ratings
Automated sales alerts and tasks8.17 Ratings7.038 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Mautic (open source)
8.6
7 Ratings
14% above category average
OutboundEngine
-
Ratings
Calendaring8.17 Ratings00 Ratings
Event/webinar marketing9.16 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Mautic (open source)
7.5
6 Ratings
1% above category average
OutboundEngine
9.9
48 Ratings
41% above category average
Social sharing and campaigns7.55 Ratings9.948 Ratings
Social profile integration7.56 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Mautic (open source)
8.9
9 Ratings
19% above category average
OutboundEngine
-
Ratings
Dashboards9.19 Ratings00 Ratings
Standard reports9.19 Ratings00 Ratings
Custom reports8.67 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Mautic (open source)
6.0
9 Ratings
22% below category average
OutboundEngine
-
Ratings
API7.59 Ratings00 Ratings
Role-based workflow & approvals8.15 Ratings00 Ratings
Customizability7.97 Ratings00 Ratings
Integration with Salesforce.com4.65 Ratings00 Ratings
Integration with Microsoft Dynamics CRM4.02 Ratings00 Ratings
Integration with SugarCRM4.02 Ratings00 Ratings
Best Alternatives
Mautic (open source)OutboundEngine
Small Businesses
Vbout
Vbout
Score 10.0 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
Mautic (open source)OutboundEngine
Likelihood to Recommend
10.0
(9 ratings)
9.9
(61 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(2 ratings)
Usability
-
(0 ratings)
7.3
(7 ratings)
Availability
-
(0 ratings)
9.2
(27 ratings)
Support Rating
-
(0 ratings)
7.9
(24 ratings)
User Testimonials
Mautic (open source)OutboundEngine
Likelihood to Recommend
Acquia
Mautic is not Salesforce or Dynamics of course; it is hard to install, still buggy and you have to know what you're doing if you want to use it. But that is your admission fee to an always free system that does essentially all the same things as the pricey alternatives, does it effectively and gives you total control. Mautic was acquired by Acquia, the company behind Drupal, and has been making substantial upgrades since that seem to be accelerating. The system has an active user community, active development and will only get better, making it an excellent choice to grow with and build your own systems around and never be dependent on third parties
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Elm Street Technology
OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
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Pros
Acquia
  • Marketing email organization
  • Email tracking
  • Email automation
  • Contact management
  • Open rates
  • Delivery rates
  • A/B testing
  • Email sending
  • Unsubscribe management
  • SMTP management
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Elm Street Technology
  • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
  • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
  • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
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Cons
Acquia
  • Setting up the email templates has required hiring a professional. The templates that are provided are not fully responsive.
  • More responsive form templates are needed.
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Elm Street Technology
  • I do not like the use of drawings to attract new customers, and they have ignored my requests to eliminate that for my personal emails.
  • I do not like it when a competitor in my immediate market has the same posts. It cheapens the service or makes it appear that I am simply sharing another's post.
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Likelihood to Renew
Acquia
No answers on this topic
Elm Street Technology
The biggest issue is poor ROI. The second biggest issue is rigid customer service process, lack of a sense of urgency, and inability to reach out to upper management with issues.
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Usability
Acquia
No answers on this topic
Elm Street Technology
Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
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Reliability and Availability
Acquia
No answers on this topic
Elm Street Technology
I haven't had to contact Outbound Engine because I haven't had any application errors or unplanned outages. I basically have had such a trouble free experience with them that I haven't had to call. Everything is automated and I get a notice to review every isse. I suppose if I personalized the newsletter a bit more and added some of my own articles, I would need to contact them, (which I should really start to do) but so far things have been so on point, I haven't felt the need.
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Support Rating
Acquia
No answers on this topic
Elm Street Technology
The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
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Alternatives Considered
Acquia
Infusionsoft, at the time I tested it, had a crazy editor--very unintuitive and not very clean. Mautic (open source) makes it much easier to build up campaigns. Besides that, it didn't provide what we needed to justify the lack of possibility to self-host it and the requirement to pay for it.
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Elm Street Technology
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
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Return on Investment
Acquia
  • We made our ROI back within a year.
  • Fulfills our needs and our client's needs, our clients love it.
  • I would just add more templates to the email construction selection, other than that, it is just perfect.
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Elm Street Technology
  • One client identified how one article I sent that he read saved him from having to replace his entire AC system.
  • One client actually thought I was sending this to him personally because I valued him
  • One of the above transacted with me twice for over $3M in sales
Read full review
ScreenShots

OutboundEngine Screenshots

Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails