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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Mixpanel

    Score8.3 out of 10
    N/AMixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…

    $0

    per month

    Volusion

    Score4.8 out of 10
    N/AVolusion is a cloud-based ecommerce solution from the company of the same name in Austin, TX. It features an intuitive dashboard, built-in marketing and promos, SEO, templates, and tools to customize look and appearance.

    $29

    per month

    Pricing
    MixpanelVolusion
    Editions & Modules
    Free
    $0
    per month
    Growth
    $17
    per month
    Enterprise
    Contact sales
    Personal
    $29
    per month
    Pro
    $79
    per month
    Startup
    $179
    per month
    Business
    $299
    per month
    Offerings
    Pricing Offerings
    MixpanelVolusion
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsMixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!—
    More Pricing Information
    Community Pulse
    MixpanelVolusion
    Considered Both Products
    Mixpanel
    No answer on this topic
    Volusion LLC
    No answer on this topic
    Key User Insights
    Would buy again
    86%
    Would buy again
    12 Answers
    No answers on this topic
    Delivers good value for the price
    91%
    Delivers good value for the price
    10 Answers
    No answers on this topic
    Happy with the feature set
    93%
    Happy with the feature set
    13 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    88%
    Lived up to sales and marketing promises
    7 Answers
    No answers on this topic
    Implementation went as expected
    90%
    Implementation went as expected
    9 Answers
    No answers on this topic
    Features
    MixpanelVolusion
    Online Storefront
    Comparison of Online Storefront features of Mixpanel and Volusion
    Feature
    Mixpanel
    -
    Ratings
    Volusion
    3.6
    9 Ratings
    74% below category average
    Product catalog & listings00 Ratings4.39 Ratings
    Product management00 Ratings4.39 Ratings
    Bulk product upload00 Ratings4.28 Ratings
    Branding00 Ratings3.69 Ratings
    Mobile storefront00 Ratings1.28 Ratings
    Product variations00 Ratings4.78 Ratings
    Website integration00 Ratings3.38 Ratings
    Visual customization00 Ratings5.19 Ratings
    CMS00 Ratings2.27 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Mixpanel and Volusion
    Feature
    Mixpanel
    -
    Ratings
    Volusion
    3.6
    9 Ratings
    72% below category average
    Abandoned cart recovery00 Ratings3.67 Ratings
    Checkout user experience00 Ratings3.79 Ratings
    Online Payment System
    Comparison of Online Payment System features of Mixpanel and Volusion
    Feature
    Mixpanel
    -
    Ratings
    Volusion
    4.1
    8 Ratings
    68% below category average
    eCommerce security00 Ratings4.18 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Mixpanel and Volusion
    Feature
    Mixpanel
    -
    Ratings
    Volusion
    2.6
    9 Ratings
    99% below category average
    Promotions & discounts00 Ratings4.89 Ratings
    Personalized recommendations00 Ratings1.88 Ratings
    SEO00 Ratings1.28 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Mixpanel and Volusion
    Feature
    Mixpanel
    -
    Ratings
    Volusion
    2.9
    9 Ratings
    94% below category average
    Multi-site management00 Ratings3.02 Ratings
    Order processing00 Ratings3.69 Ratings
    Inventory management00 Ratings2.28 Ratings
    Shipping00 Ratings3.08 Ratings
    Custom functionality00 Ratings2.67 Ratings
    Best Alternatives
    MixpanelVolusion
    Small Businesses
    PostHog
    Score8.3 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    Heap
    Score8.1 out of 10
    Shopify
    Score8.7 out of 10
    Enterprises
    Gainsight PX
    Score7.6 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MixpanelVolusion
    Likelihood to Recommend
    9.0
    (50 ratings)
    1.5
    (20 ratings)
    Likelihood to Renew
    10.0
    (13 ratings)
    1.0
    (12 ratings)
    Usability
    9.0
    (2 ratings)
    10.0
    (1 ratings)
    Support Rating
    1.0
    (8 ratings)
    1.0
    (2 ratings)
    Online Training
    8.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.9
    (3 ratings)
    10.0
    (2 ratings)
    User Testimonials
    MixpanelVolusion
    Likelihood to Recommend
    Mixpanel
    As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
    Incentivized
    Read full review
    Volusion LLC
    Volusion is a good company if you're starting out. The problem is that, if you want more complexity out of the program, you're kind of stuck. Also the regular time out errors and slow downs can be very frustrating. Packages that miss overnight deadlines because your system stops working can cost you customers. In today's highly competitive market, that's just something that's hard to put up with. If you have a lower volume of business you might be able to work around these issues.
    Incentivized
    Read full review
    Pros
    Mixpanel
    • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
    • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
    • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
    • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
    Incentivized
    Read full review
    Volusion LLC
    • Templates are pre-built for a good end user experience. I've gone through the process of building custom sites as well as tweaking both free and paid templates that Volusion's design team provides.
    • Their support team didn't use to be as helpful, but in recent years have answered nearly all questions I've had. Their support section within the database provides detailed walkthrus as well.
    • Order processing is easy once you've been trained on the system. We got to a point where nearly the entire process was automated from initial purchase through shipping.
    Incentivized
    Read full review
    Cons
    Mixpanel
    • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
    • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
    Incentivized
    Read full review
    Volusion LLC
    • API calls use the previous call as a reference, even if you weren't the one we made the previous call. Can lead to data gaps, so you often have to set a manual date range to look back to make sure you aren't missing any data.
    • Not as customizable as most ecommerce platforms
    • Not as many integration options as most platforms
    Incentivized
    Read full review
    Likelihood to Renew
    Mixpanel
    It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
    Read full review
    Volusion LLC
    When you spend so much time with a product like this and not only have you witnessed its growth, but you almost feel like you are next those that make the decisions of building features a certain way, you can't help but want to stay and be a part of their continued growth. It's simply a great product. Can it improve? By all means! But it will only improve because of users and avid resellers like me.
    Read full review
    Usability
    Mixpanel
    Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
    Incentivized
    Read full review
    Volusion LLC
    I know what to do to add a new product, promotion or do an analysis of sales.
    Incentivized
    Read full review
    Support Rating
    Mixpanel
    We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
    Incentivized
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    Volusion LLC
    You have to wait on hold for at least 45 minutes every call—the tech support person never knows the answer right away so they put you on 10 minute holds only to come back and say they're still looking for answers. The chat function could take days to get a response. Our "Dedicated Account Manager" never checks in or answers, nor are they ever in the office when we call. It's like they try to be as unavailable as possible until you forget why you even called in the first place. Insane.
    Incentivized
    Read full review
    Online Training
    Mixpanel
    Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
    Read full review
    Volusion LLC
    No answers on this topic
    Implementation Rating
    Mixpanel
    Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
    Read full review
    Volusion LLC
    It is best to use the built-in features and recommended services for the most turn-key experience (ie. Skipjack for payment processing so that it can all be done from the Volusion backend).
    Read full review
    Alternatives Considered
    Mixpanel
    • There was not really any other competitors for this specific use case that had a chance
    • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
    • Other solutions out there seemed to be too expensive and this was the most recommended
    • Heap seemed to be the best OTHER option but didn't take the time to evaluate
    Incentivized
    Read full review
    Volusion LLC
    While k-eCommerce was very glamorous to us because it integrates with our main workflow, it just didn't have some of the marketing features that are so integral to the way we do business online. The set-up costs were also way too high. Volusion is so affordable and feature heavy, it makes it very difficult for any shopping cart provider to compete. You can find others who are competitively priced and have similar features, but they simply aren't as robust (at least for the way we use it)
    Read full review
    Return on Investment
    Mixpanel
    • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
    • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
    • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
    Incentivized
    Read full review
    Volusion LLC
    • Honestly, when you're in the dashboard, the UX is simply horrendous. I mean, everything that should be 1-2 clicks away is 4-6 clicks away, and each pages takes at least four seconds to load. You just find yourself wasting a lot of time waiting for things to load. This should be more simple.
    Read full review
    ScreenShots

    Mixpanel Screenshots

    Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.

    Volusion Screenshots

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