TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Oktopost

    Score9 out of 10
    N/AOktopost empowers B2B enterprise and mid-market companies across Tech, Financial Services, Healthcare and other sectors to adopt a data-driven approach to social media marketing. Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social and measure the real impact of social on the business. Oktopost aims to enable marketers to better engage with customers and prospects, get actionable insights, and…

    $49

    per month

    Scoop.it Content Director

    Score9.9 out of 10
    Small Businesses (1-50 employees)
    Scoop.it Content Director is the SMB-focused solution for Lean Content Marketing. It allows Content Marketers to: - Save time by finding quality content from across the web - Scale content output without the need for more resources - Delivers ROI; more quality content means more leads

    $12

    per month

    Pricing
    OktopostScoop.it Content Director
    Editions & Modules
    No answers on this topic
    Scoop.it Content Director
    From $333/month
    Billed annually
    Offerings
    Pricing Offerings
    OktopostScoop.it Content Director
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    OktopostScoop.it Content Director
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    PromoRepublic
    Score7.4 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
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    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
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    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OktopostScoop.it Content Director
    Likelihood to Recommend
    8.7
    (16 ratings)
    9.9
    (8 ratings)
    Likelihood to Renew
    9.1
    (7 ratings)
    9.7
    (8 ratings)
    Usability
    8.7
    (2 ratings)
    9.0
    (1 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    6.4
    (1 ratings)
    -
    (0 ratings)
    Online Training
    4.5
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.3
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    OktopostScoop.it Content Director
    Likelihood to Recommend
    Oktopost
    Oktopost is great if you have several Social Media profiles you want to manage and want to schedule and post all your things in a simple interface. They have a great calendar view that shows everything that is coming up and you can easily move or change postings with a few clicks. It is also good for managing a single account. It has all the features I need for our single account markets, like campaigns, tracking, scheduling, etc. I think if you are trying to manage a very large number of social media profiles it might get a bit difficult. There are tools more suited for that than Oktopost that may be easier, but Oktopost would still work.
    Incentivized
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    Scoop.it
    Scoop.it does have collaboration features so you can have more than one admin add content to a topic, but there is no platform for collaboration or drafting of content. It is easy to try out the free version and get a good idea of what the application does, and then add on features from there
    Incentivized
    Read full review
    Pros
    Oktopost
    • Auto-poster feature that allows scheduling of posts to be made in relatively short time.
    • Calendar view has a great UI with easy to use drag and drop and editing features.
    • Message assets can be saved per campaign without having to re-draft them for repeated promotions.
    • Good reporting via excel export and dashboard overview
    • Great customer service and support! Including response rate and implementation of requested features
    Read full review
    Scoop.it
    • Provides suggestions daily for each of your topics depending on keywords you choose. There is no guesswork about what to share.
    • Allows sharing of your content to various social media outlets with the touch of a button. Your content gets spread quickly.
    • Your own beautiful front page functions as your website. It shows the curator profile, and all your topics.
    Incentivized
    Read full review
    Cons
    Oktopost
    • Sometimes there were bugs in the user experience, but they seemed to be quickly addressed.
    • They didn't seem to have experience dealing with large-scale company use when integrating with Eloqua information. We had a lot of issues with false data or form submits showing up.
    Incentivized
    Read full review
    Scoop.it
    • When we first implemented the usage of Scoop.it the topics of search were very limited, but as the popularity grows, so does the number of searchable topics.
    Incentivized
    Read full review
    Likelihood to Renew
    Oktopost
    I give Oktopost a 9, as a 10 means NO improvement is needed, but all platforms must iterate and improve. Hands down Oktopost is the B2B marketing leader in the social and content marketing world. They are also very quick to work on things and make the experience better for users. I would say I was a very early adopter of Oktopost and have seen them grow into a very useful tool and also a great company! I am VERY excited to see what they will do next to make our B2B marketing jobs more efficient and results producing! Thanks for helping our business close 10 accounts from LinkedIn in the last year! And that is up from ZERO the year before NOT using Oktopost.
    Read full review
    Scoop.it
    Right now, it does not cost me anything. I am extremely happy with the service and product. It serves my needs for research.
    Incentivized
    Read full review
    Usability
    Oktopost
    Because in general is very good, the support team is always happy to help and you can ask them anything. They always have the solution. I also like the new functionalities that they are implementing; each month, we have something new. The end user platform is very easy to be used by the sales people.
    Read full review
    Scoop.it
    Well thought out UI
    Incentivized
    Read full review
    Reliability and Availability
    Oktopost
    No answers on this topic
    Scoop.it
    The search engine housed within Scoop it delivers the most up to date articles based on the criteria I have provided it.
    Incentivized
    Read full review
    Support Rating
    Oktopost
    When I have sent in questions to support, I have received answers pretty quickly and they were helpful. However, I would like to see more information on the support page rather than having to contact them directly.
    Read full review
    Scoop.it
    No answers on this topic
    Online Training
    Oktopost
    There is a lack of online training videos or documentation. They have a long list of FAQ's but I would prefer a quick YouTube video instead.
    Read full review
    Scoop.it
    No answers on this topic
    Implementation Rating
    Oktopost
    As I stated earlier, I would suggest doing a quick session with the Oktopost team in order to properly set up the account and make sure you are getting the full experience.
    Read full review
    Scoop.it
    No answers on this topic
    Alternatives Considered
    Oktopost
    The integration with SalesForce and Marketo was the number one reason we went with Oktopost. It wasn't until after I got inside and got my hands dirty that I saw how great Oktopost was. The analytics reporting is sensational. It allowed me to easily pull reports to organize for my marketing department.
    Incentivized
    Read full review
    Scoop.it
    We used both social sites and as a personal preference, I liked Scoop.it considerably more because of the layout of the site and the ease of the user experience. It was also much easier to share content. I like to think of Scoop.it as the "short, sweet and to the point" website that gives me exactly what we need, when we need it and the manner in which it easiest to use.
    Incentivized
    Read full review
    Return on Investment
    Oktopost
    • Ability to quickly and comprehensively provide metrics on all activities to internal users and external clients helps inform and direct immediate and long term posting decisions.
    • Ability to integrate with websites and marketing platforms allows for an understanding of user interest beyond the awareness arena and into the conversion arena.
    • Ability to quickly post allows for immediate input during time sensitive social discussions.
    Read full review
    Scoop.it
    • I'm afraid we haven't been able to measure ROI, but we definitely have a stronger, more graphic impact in social media
    Incentivized
    Read full review
    ScreenShots

    Oktopost Screenshots

    Screenshot of Social BIScreenshot of CalendarScreenshot of Post ConsoleScreenshot of Employee AdvocacyScreenshot of StreamsScreenshot of Inbox

    Scoop.it Content Director Screenshots

    Screenshot of Smart CalendarScreenshot of Content SourcingScreenshot of Analytics