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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ontraport

    Score7.5 out of 10
    N/AONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.

    $29

    per month

    QuickBooks Online

    Score8 out of 10
    N/AQuickBooks Online is a SaaS version of the QuickBooks product. It contains all of the features found in the local version. Higher-priced plans include greater automation, payment management, inventory and time tracking, and analytics features.

    $38

    per month

    Pricing
    OntraportQuickBooks Online
    Editions & Modules
    No answers on this topic
    Simple Start
    $38
    per month
    Essentials
    $75
    per month
    Plus
    $115
    per month
    Advanced
    $275
    per month
    Offerings
    Pricing Offerings
    OntraportQuickBooks Online
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsOntraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.—
    More Pricing Information
    Community Pulse
    OntraportQuickBooks Online
    Considered Both Products
    Ontraport
    No answer on this topic
    Intuit
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    83%
    Would buy again
    129 Answers
    Delivers good value for the price
    No answers on this topic
    87%
    Delivers good value for the price
    124 Answers
    Happy with the feature set
    No answers on this topic
    83%
    Happy with the feature set
    129 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    82%
    Lived up to sales and marketing promises
    100 Answers
    Implementation went as expected
    No answers on this topic
    85%
    Implementation went as expected
    117 Answers
    Features
    OntraportQuickBooks Online
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    9.0
    17 Ratings
    15% above category average
    QuickBooks Online
    -
    Ratings
    WYSIWYG email editor8.216 Ratings00 Ratings
    Dynamic content10.014 Ratings00 Ratings
    Ability to test dynamic content8.37 Ratings00 Ratings
    Landing pages10.016 Ratings00 Ratings
    A/B testing9.912 Ratings00 Ratings
    Mobile optimization8.410 Ratings00 Ratings
    Email deliverability reporting6.016 Ratings00 Ratings
    List management10.016 Ratings00 Ratings
    Triggered drip sequences9.813 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    5.5
    17 Ratings
    36% below category average
    QuickBooks Online
    -
    Ratings
    Lead nurturing automation7.115 Ratings00 Ratings
    Lead scoring and grading2.413 Ratings00 Ratings
    Data quality management2.614 Ratings00 Ratings
    Automated sales alerts and tasks10.016 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    7.7
    8 Ratings
    2% above category average
    QuickBooks Online
    -
    Ratings
    Calendaring6.25 Ratings00 Ratings
    Event/webinar marketing9.38 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    7.1
    4 Ratings
    6% below category average
    QuickBooks Online
    -
    Ratings
    Social sharing and campaigns7.13 Ratings00 Ratings
    Social profile integration7.24 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    9.3
    16 Ratings
    21% above category average
    QuickBooks Online
    8.0
    217 Ratings
    2% above category average
    Dashboards10.015 Ratings8.1204 Ratings
    Standard reports8.012 Ratings8.3211 Ratings
    Custom reports10.010 Ratings7.7195 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    7.3
    15 Ratings
    4% below category average
    QuickBooks Online
    -
    Ratings
    API3.011 Ratings00 Ratings
    Role-based workflow & approvals9.09 Ratings00 Ratings
    Customizability10.013 Ratings00 Ratings
    Integration with Salesforce.com7.31 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM7.31 Ratings00 Ratings
    Integration with SugarCRM7.31 Ratings00 Ratings
    Payroll Management
    Comparison of Payroll Management features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    -
    Ratings
    QuickBooks Online
    7.7
    125 Ratings
    2% above category average
    Pay calculation00 Ratings8.0114 Ratings
    Benefit plan administration00 Ratings6.962 Ratings
    Direct deposit files00 Ratings8.1105 Ratings
    Salary revision and increment management00 Ratings7.778 Ratings
    Reimbursement management00 Ratings7.784 Ratings
    Customization
    Comparison of Customization features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    -
    Ratings
    QuickBooks Online
    7.0
    116 Ratings
    8% below category average
    API for custom integration00 Ratings6.996 Ratings
    Plug-ins00 Ratings7.198 Ratings
    Security
    Comparison of Security features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    -
    Ratings
    QuickBooks Online
    8.2
    191 Ratings
    0% above category average
    Single sign-on capability00 Ratings8.3156 Ratings
    Role-based user permissions00 Ratings8.1181 Ratings
    General Ledger and Configurable Accounting
    Comparison of General Ledger and Configurable Accounting features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    -
    Ratings
    QuickBooks Online
    7.8
    234 Ratings
    2% above category average
    Accounts payable00 Ratings8.5200 Ratings
    Accounts receivable00 Ratings8.6217 Ratings
    Cash management00 Ratings7.9198 Ratings
    Bank reconciliation00 Ratings9.0223 Ratings
    Expense management00 Ratings8.2206 Ratings
    Time tracking00 Ratings6.998 Ratings
    Fixed asset management00 Ratings7.798 Ratings
    Multi-currency support00 Ratings7.549 Ratings
    Multi-division support00 Ratings7.180 Ratings
    Regulations compliance00 Ratings7.979 Ratings
    Electronic tax filing00 Ratings8.0118 Ratings
    Self-service portal00 Ratings7.3126 Ratings
    Global Financial Support00 Ratings6.441 Ratings
    Primary and Secondary Ledgers00 Ratings7.972 Ratings
    Intercompany Accounting00 Ratings7.672 Ratings
    Localizations00 Ratings7.855 Ratings
    Journals and Reconciliations00 Ratings8.5146 Ratings
    Enterprise Accounting00 Ratings7.062 Ratings
    Configurable Accounting00 Ratings7.789 Ratings
    Centralized Rules Framework00 Ratings7.560 Ratings
    Standardized Processes00 Ratings8.6108 Ratings
    Inventory Management
    Comparison of Inventory Management features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    -
    Ratings
    QuickBooks Online
    6.8
    90 Ratings
    7% below category average
    Inventory tracking00 Ratings6.685 Ratings
    Automatic reordering00 Ratings6.947 Ratings
    Location management00 Ratings7.254 Ratings
    Manufacturing module00 Ratings6.537 Ratings
    Order Management
    Comparison of Order Management features of Ontraport and QuickBooks Online
    Feature
    Ontraport
    -
    Ratings
    QuickBooks Online
    7.7
    144 Ratings
    4% above category average
    Pricing00 Ratings7.991 Ratings
    Order entry00 Ratings7.787 Ratings
    Credit card processing00 Ratings8.3111 Ratings
    Cost of goods sold00 Ratings8.0110 Ratings
    Order Orchestration00 Ratings7.347 Ratings
    End-to-end order visibility00 Ratings7.750 Ratings
    Order exception Resolution00 Ratings7.443 Ratings
    Best Alternatives
    OntraportQuickBooks Online
    Small Businesses
    Vbout
    Score9.9 out of 10
    QuickBooks Self-Employed (discontinued)
    Score4.2 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    MYOB
    Score8.3 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Microsoft Dynamics GP
    Score5.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OntraportQuickBooks Online
    Likelihood to Recommend
    10.0
    (20 ratings)
    8.3
    (252 ratings)
    Likelihood to Renew
    9.1
    (8 ratings)
    9.6
    (27 ratings)
    Usability
    7.8
    (3 ratings)
    8.2
    (167 ratings)
    Availability
    -
    (0 ratings)
    9.0
    (6 ratings)
    Performance
    7.7
    (4 ratings)
    1.0
    (5 ratings)
    Support Rating
    9.0
    (3 ratings)
    9.9
    (70 ratings)
    In-Person Training
    9.1
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    10.0
    (7 ratings)
    Configurability
    -
    (0 ratings)
    1.0
    (2 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    5.0
    (1 ratings)
    CPA Rating
    -
    (0 ratings)
    7.4
    (18 ratings)
    Ease of integration
    -
    (0 ratings)
    1.3
    (2 ratings)
    Product Scalability
    8.2
    (1 ratings)
    2.0
    (3 ratings)
    Professional Services
    -
    (0 ratings)
    5.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    5.0
    (3 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    5.0
    (3 ratings)
    User Testimonials
    OntraportQuickBooks Online
    Likelihood to Recommend
    Ontraport
    Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
    Incentivized
    Read full review
    Intuit
    QBO is a great solution for small and midsize companies. If the goal is to record all transactions and pull reliable financial reports, QBO is a great option. QBO is also a great solution if most operations are run in a system like Ramp. It syncs well with systems like that and turns the data into something management can use to make decisions. QBO is great because so many people use it. It is easy to find training online, and many people have experience with it.
    Incentivized
    Read full review
    Pros
    Ontraport
    • Dashboards for our daily stats.
    • The email follows up and broadcasts are simple and easy.
    • Sales and marketing can now see the impact they have working together. Nobody can point finger anymore.
    • They have the best customer support. I can't tell you how many times they have walked me through the problems that I created.
    • Amazing email inboxing.
    Incentivized
    Read full review
    Intuit
    • Workflows for accounts payable invoice review are terrific.
    • Bill payment allows you to pay vendors online via ACH or check without having to write a physical check, which reduces admin time.
    • The cloud based login lends well to a remote or hybrid work environment for staff.
    • QuickBooks Online allows you to pre-configure vendors' general ledger expense accounts. This helps with general ledger coding accuracy and consistency.
    • QuickBooks Online integrates with Rippling HRIS, Coast, Capital One, JPMorgan Chase, etc., which lends well to an efficient month-end closing and reduced administrative time.
    Incentivized
    Read full review
    Cons
    Ontraport
    • Wish they had more options for their forms. Would really like to use multi-step forms.
    • A lot of times their forms load slowly on the website. Would like to see them speed up their services.
    • Their broadcasting options are legacy. There are better options out there for sending broadcast messages.
    Incentivized
    Read full review
    Intuit
    • I dislike that the online bill pay option through QuickBooks is required for their invoicing.
    • The auto-fill portion of the customer setup, specifically the company name, is listed, but it also auto-fills in the name portion, which is inconvenient and time-consuming to remove.
    Incentivized
    Read full review
    Likelihood to Renew
    Ontraport
    My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
    Read full review
    Intuit
    It like the product 'right out of the box' and I trust Intuit will continually improve it over the years based on my experience with their desktop products. The large providers of Apps makes customizing the entire package relatively easy and seamless for a wide variety of business types.
    Incentivized
    Read full review
    Usability
    Ontraport
    The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
    Read full review
    Intuit
    Beyond being overkill for a small org's needs, QBO is constantly stealing screen real estate and attention by hammering users for account upgrades, connecting to one of their approved consultants or buying add-ons. The idea of using a simple configurable bookeeping and light accounting interface is completely missing. At the very least, we should be able to hide functions like inventory that we will never use.
    Incentivized
    Read full review
    Reliability and Availability
    Ontraport
    No answers on this topic
    Intuit
    We have rarely had outages in the last 10 years. I can only recall 2 times in the last 10 years where we were not able to access our client files.
    Incentivized
    Read full review
    Performance
    Ontraport
    Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
    Read full review
    Intuit
    Everything process has its bugs lately with the new interface. Nothing has worked smoothly since this all began last month.
    Incentivized
    Read full review
    Support Rating
    Ontraport
    The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
    Read full review
    Intuit
    In my experience, most representatives keep me on the phone for hours, literally, for a single issue and then usually cannot resolve it satisfactorily. I have 10 open cases that need resolution and, in my experience, there has been NO follow-up communication on any of them.
    Incentivized
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    In-Person Training
    Ontraport
    I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
    Read full review
    Intuit
    No answers on this topic
    Implementation Rating
    Ontraport
    If you know your business, ONTRAPORT is easy
    Read full review
    Intuit
    The person in charge of QB needs to be very accurate with record keeping and is recommended to stay on top of tasks. The biggest issue we have is reconciliation, and those issues occur only when too much time has occurred between reconciliations
    Incentivized
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    Alternatives Considered
    Ontraport
    Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
    Read full review
    Intuit
    As a freelance bookkeeper, the Desktop version of QuickBooks Online doesn't allow for ease of access from any device. Having to be on a computer with the software downloaded creates additional work to gain access to all required filings etc. Also, I personally find the linking functionality on the Online version to be much more streamlined and user friendly.
    Read full review
    Scalability
    Ontraport
    With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
    Read full review
    Intuit
    As we have grown along our professional path, we have also expanded our use of QB. The scalability is easy and features seem to be waiting for you until you need them. We have increased profits by over 10x from our first year in business to the current and have yet to find a reason to look elsewhere
    Incentivized
    Read full review
    Return on Investment
    Ontraport
    • We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
    • Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
    • Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.
    Read full review
    Intuit
    • QuickBooks has given us a useful portal by which to get an overview of our financials.
    • QuickBooks has given us a relatively easy way to send out invoices quickly and efficiently.
    • Due to the customization limitations on QuickBooks, we've had to get creative in third-party implementations to better represent our brand and to track financials.
    Incentivized
    Read full review
    ScreenShots

    Ontraport Screenshots

    Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features

    QuickBooks Online Screenshots

    Screenshot of the accounting and bank transactions interfaceScreenshot of an overview of the accounting inventoryScreenshot of book marksScreenshot of the business tax overviewScreenshot of the customer hubScreenshot of the dashboard