Likelihood to Recommend If you are looking to manage multiple social channels and quickly schedule posts it's a great tool. Not the best tool if you're looking to provide real time or near real time support and feedback to customers who are in the moment.
Mike Bernard Vice President of Marketing and Sales Operations
Read full review We have a few videos to share on our social media accounts: Linked in, facebook, instagram, twitter, youtube, another personal youtube account, and tiktok. First of the videos will be shared now, but the second one should be shared 3 hours later, and the third one 6 hours later. Also, with some text, on each share... You give this job to a personnel and thrust they will be fast enough to login those accounts and share the content almost at the same time, with no mistakes on the texts we use, and you thing you are done, right? It doesn't work that way in real life situations. However, you can share the same text and video to every platform momentarily by clicking a button by Zoho Social. you can also schedule posts to be shared later at a certain time and date. Now, you can concentrate to develop the character and details of your campaign. And, also, now, you have a personnel who can be useful at some other work
Read full review Pros The ability to schedule months of content at a time and view it across a calendar. The approval process - you can set up teams to create, edit, publish, approve etc. The content and apps module allows you to create modules which can be displayed on your Facebook page under the tabs section. You can create interactive modules for your customers to view. Read full review Zoho Social helps us develop posts, and it facilitates the automated publishing, which is vital in sharing the content we want. Besides, Zoho Social is fruitful in customer engagement plan, where the software manages different accounts, and there is free communications throughout. Finally, there is social media evaluation, monitoring, and analytics, and all of them brings to us an inference that is accurate and digital. Read full review Cons Videos posted to Facebook via SRM have to be clicked to run instead of running automatically. No ability to boost posts or ads from SRM. Due to privacy restrictions of various social streams, unable to listen to 'people'; can only listen to business pages. Not able to publish the same post at the same hour across time zones. So, if you want to publish a post at 8 am EST and 8 am PST, you have to do 2 separate posts. Otherwise your 8 am EST will post at 5 am PST. Read full review I wanted to use the ability to have Zoho queue the posts, but I wanted to choose the start time of the first post for a few days in the future and I did not find an easy way to set that. I wish there were a box with a cheat sheet of the sizes that each social media platform allows for it's video and pictures in the dialogue box for posting so I can be sure to choose appropriate content. I do think it's a bit expensive, especially for my needs, but I like the ease of use. I will continue to do what I can to get this service discounted until I can no longer afford it. Read full review Likelihood to Renew Our personal support finally came back at the end of our contract, but their product just could not offer what the competition offered. Social media is moving fast, and you need to work with companies that understand that and are at the forefront of trends, you can't get stuck with a company that is standing still.
Read full review Zoho Social is the BEST! I have found the perfect solution to social media marketing! It is extremely affordable and I highly recommend it! Create a post once and post it to 5 or more social media platforms! LOVE IT!! :)
Read full review Usability Within a few hours you should be able to get up to speed to do the basics. I find it very intuitive
Mike Bernard Vice President of Marketing and Sales Operations
Read full review A bit of repetition from previous screens but ultimately I wrote down what success looked like for me if I was to choose a social media tool, and how that would positively impact my business. From assessing all the tools out there, I also had a matrix of what tool offered what functionality. Once I had both reports prepared, I had a top 3 which matched the needs I had from a tool, and, for me, Zoho Social stood out head and shoulders above the competition
Read full review Reliability and Availability We've never had a problem with availability
Read full review Performance Excellent performance for what it does. No problem downloading pages on the desktop or mobile. It integrates well with other Zoho products. Outside of Zoho? Forget it.
Read full review Support Rating The personalized support of a single individual who gets to know your business and your needs is priceless. They will assist with anything from a technical glitch to a campaign strategy that has worked for other companies
Read full review I rate the customer support as outstanding. The assistance provided by the support team has been consistently prompt, knowledgeable, and attentive to our needs. Whenever we've encountered issues or had questions, they have swiftly addressed them, guiding us through solutions and ensuring a smooth experience. Their dedication to resolving concerns reflects their commitment to customer satisfaction, and I am thoroughly impressed with the level of support we have received.
Read full review Online Training Vitrue's training was limited online and not very in-depth, but the the platform is overall very easy to use and doesn't necessarily need a large amount of training.
Read full review Implementation Rating You can use Zoho Social out of the box so there weren't any implementation issues.
Read full review Alternatives Considered I have used one other enterprise level application; it was comparable to SRM. We moved away from the first application because our parent company uses many other Oracle applications, not because we were 'unhappy' with the application we had at the time. Having said that, SRM does everything we need from it; in fact, there are features we aren't fully leveraging at this point. I especially find Engage, Content and Apps and Publish particularly useful. This is the kind of platform that is very robust; you get out of it what you have the time and resources for
Read full review Zoho Social is a great social media management tool that allows businesses, and individuals, to manage multiple social media accounts, schedule posts, track analytics, and engage with followers. It competes well with other social media management tools such as
Hootsuite , Buffer,
Sprout Social , Agora Pulse, and Hubspot. Zoho Social stands out for its integration capabilities with other Zoho applications and affordability for small to medium-sized businesses. Each tool has its own strengths and weaknesses, and businesses should evaluate them based on their specific needs and goals. The biggest fallacy for Zoho is its restriction on scheduling tools on the free plan who have social and personal needs. I believe this can be circumvented by Zoho periodically making an advertisement to one's feed.
Read full review Scalability You can use it for multiple business sizes.
Read full review Return on Investment Audience. Before SRM, we had 1,000 Likes on Facebook. In 1 1/2 years using SRM, our Likes have grown to 20,000. Frequency. Before SRM, we posted once a week on Facebook & Twitter. In 1 1/2 years using SRM, we now post 54 times a month, or about twice a day on weekdays. Internal acceptance. Before SRM, social was considered "a hobby" by senior management. Now, social marketing is a key part of the strategy of every product launch. That is due to the hard work of our social marketing manager, of course, but her efforts were amplified by SRM. Read full review Zoho Social allows me to "see" my messaging planning weeks into the future. I can create themes for a week or month and easily see how it performs. Having all my social accounts in one place saves me time. It is too early for any ROI from Zoho but the amount of content I am putting out has increased by at least 400%. Read full review ScreenShots