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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Similarweb

    Score9.2 out of 10
    N/AFor marketing managers, Similarweb offers competitive analysis across websites and apps, offering insights into traffic sources, user engagement, and market trends. Beyond SEO, Similarweb supports overall digital performance, helping businesses benchmark against competitors and uncover growth opportunities across industries.

    $129

    per month per user

    UpLead

    Score9.3 out of 10
    N/AUpLead is a B2B data provider and technology company based in Southern California providing access to verified B2B contacts with direct email addresses. Search by industry, location, sales volume, number of employees, public vs private, contact title, job function, management level, technologies used and more to find customers. API and CRM integrations available.

    $99

    per month

    Pricing
    SimilarwebUpLead
    Editions & Modules
    Sales Intelligence - Starter
    $129
    per month
    AI Search Intelligence - AEO Intelligence
    $129
    per month
    Web Intelligence - Entrepreneurs - Competitive Intelligence
    $199
    per month
    AI Search Intelligence - AEO & SEO & Competitive Intel
    $399
    per month
    Web Intelligence - Entrepreneurs - Competitive Intel & SEO & AEO
    $399
    per month
    AI Search Intelligence - AEO & SEO & Ads & Competitive Intel
    $649
    per month
    Web Intelligence - Entrepreneurs - Competitive Intel, SEO & AEO & Ads
    $649
    per month
    Stock Intelligence
    Contact Sales
    Retail Intelligence (for Brands or Retailer)
    Contact Sales
    App Intelligence
    Contact Sales
    Sales Intelligence - Business or Enterprise
    Custom
    Web Intelligence - Business & Enterprises
    Contact Sales
    Basic
    $99.00
    per month
    Plus
    $199.00
    per month
    Professional
    $399.00
    per month
    Offerings
    Pricing Offerings
    SimilarwebUpLead
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    SimilarwebUpLead
    Considered Both Products
    Similarweb LTD
    No answer on this topic
    UpLead
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    106 Answers
    78%
    Would buy again
    28 Answers
    Delivers good value for the price
    95%
    Delivers good value for the price
    86 Answers
    82%
    Delivers good value for the price
    28 Answers
    Happy with the feature set
    97%
    Happy with the feature set
    105 Answers
    78%
    Happy with the feature set
    28 Answers
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    84 Answers
    78%
    Lived up to sales and marketing promises
    28 Answers
    Implementation went as expected
    99%
    Implementation went as expected
    83 Answers
    80%
    Implementation went as expected
    28 Answers
    Features
    SimilarwebUpLead
    SEO
    Comparison of SEO features of Similarweb and UpLead
    Feature
    Similarweb
    8.0
    13 Ratings
    4% below category average
    UpLead
    -
    Ratings
    Keyword analysis8.013 Ratings00 Ratings
    SERP ranking tracking7.29 Ratings00 Ratings
    Competitive analysis9.012 Ratings00 Ratings
    Market Research
    Comparison of Market Research features of Similarweb and UpLead
    Feature
    Similarweb
    7.8
    14 Ratings
    13% below category average
    UpLead
    -
    Ratings
    Competitor Research8.814 Ratings00 Ratings
    Competitor alerts8.68 Ratings00 Ratings
    Market Insights and Reports7.35 Ratings00 Ratings
    Prospecting
    Comparison of Prospecting features of Similarweb and UpLead
    Feature
    Similarweb
    -
    Ratings
    UpLead
    9.4
    42 Ratings
    20% above category average
    Advanced search00 Ratings9.842 Ratings
    Identification of new leads00 Ratings8.641 Ratings
    List quality00 Ratings9.642 Ratings
    List upload/download00 Ratings9.942 Ratings
    Ideal customer targeting00 Ratings9.442 Ratings
    Load time/data access00 Ratings9.342 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Similarweb and UpLead
    Feature
    Similarweb
    -
    Ratings
    UpLead
    9.6
    41 Ratings
    21% above category average
    Contact information00 Ratings9.441 Ratings
    Company information00 Ratings9.641 Ratings
    Industry information00 Ratings9.741 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Similarweb and UpLead
    Feature
    Similarweb
    -
    Ratings
    UpLead
    8.7
    40 Ratings
    16% above category average
    Lead qualification process00 Ratings8.537 Ratings
    Smart lists and recommendations00 Ratings7.834 Ratings
    Salesforce integration00 Ratings8.130 Ratings
    Company/business profiles00 Ratings9.038 Ratings
    Alerts and reminders00 Ratings7.932 Ratings
    Data hygiene00 Ratings9.337 Ratings
    Automatic data refresh00 Ratings8.736 Ratings
    Tags00 Ratings9.236 Ratings
    Filters and segmentation00 Ratings9.639 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Similarweb and UpLead
    Feature
    Similarweb
    -
    Ratings
    UpLead
    7.9
    30 Ratings
    6% above category average
    Sales email templates00 Ratings8.029 Ratings
    Append emails to records00 Ratings7.729 Ratings
    Best Alternatives
    SimilarwebUpLead
    Small Businesses
    No answers on this topic
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    No answers on this topic
    Clay
    Score9.3 out of 10
    Enterprises
    No answers on this topic
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SimilarwebUpLead
    Likelihood to Recommend
    8.2
    (118 ratings)
    9.7
    (42 ratings)
    Likelihood to Renew
    9.1
    (1 ratings)
    -
    (0 ratings)
    Usability
    7.3
    (4 ratings)
    9.7
    (16 ratings)
    Support Rating
    6.8
    (4 ratings)
    8.2
    (1 ratings)
    Implementation Rating
    8.2
    (1 ratings)
    1.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    SimilarwebUpLead
    Likelihood to Recommend
    Similarweb LTD
    Similarweb is our go-to tool for SEO research. We can identify high-value keywords, track our rankings, and monitor changes in our website's traffic. This data is invaluable for optimizing our content and ensuring we rank high on search engine results pages.
    Incentivized
    Read full review
    UpLead
    UpLead is well suited for environments where there is a lot of accurate contact information to research mainly generating sales for a business. On the other hand, businesses that don't require searching up a huge amount of contact data and that doesn't add up to the sales of a business do not need to use this software.
    Read full review
    Pros
    Similarweb LTD
    • Competitive Analysis: Similarweb has provided us with a comprehensive toolkit for analyzing web traffic and audience behavior for various sports teams, leagues, and players. We can compare and contrast their online presence, helping us gain a competitive edge by understanding their digital strategies.
    • Sponsorship Decisions: Making informed sponsorship decisions is vital in sports. Similarweb assists us in evaluating potential sponsorships by providing insights into the online presence and reach of potential partners.
    • Audience Demographics: One of the standout features of Similarweb is its ability to provide detailed audience demographics. We can pinpoint the age groups, locations, and interests of online visitors, which is crucial for tailoring content, promotions, and sponsorship deals effectively.
    Incentivized
    Read full review
    UpLead
    • UpLead is one of the best B2B platforms available in the market which deals in offering the highest quality contacts and different companies’ data.
    • It has the best and updated real-time email verification, having contacts worldwide, technology tracking, account-based marketing, and robust API.
    • The integration of UpLead with other platforms is up to the mark. It allows users to integrate UpLead with other renowned software to have the best possible workspace to work on.
    Incentivized
    Read full review
    Cons
    Similarweb LTD
    • Sometimes I find it takes time to find exactly where a certain analysis I had looked at previously is when I go to replicated. Website could be streamlined that way.
    • You can only compare 5 companies at a time on the website but often I'd like to compare more. You can always download the data to compare two different searches, but that adds time.
    Incentivized
    Read full review
    UpLead
    • More data on small and start-up companies, but this situation is understandable.
    • Collecting a long list of contacts, especially of overseas companies, can sometimes take a while as UpLead is verifying the data. But the wait is typically understandable and worth it.
    • Sometimes I struggle with translating job functions in a foreign language, but this is easy to overcome.
    Read full review
    Likelihood to Renew
    Similarweb LTD
    I use it every single day and its essential to succeeding in my role
    Incentivized
    Read full review
    UpLead
    No answers on this topic
    Usability
    Similarweb LTD
    Similarweb is a very easy to use tool and gives us data on the go. It takes only a few clicks to get the relevant data. However, I have deducted 2 points as it only allows us to add 5 websites at a time on the platform, and data availability is only for the last 37 months.
    Incentivized
    Read full review
    UpLead
    The tool is robust, it's powerful, it's accurate, and it's extremely helpful and pivotal in my current banking sales role. I could not succeed without UpLead's accurate data and contact information. I'm thankful that such an incredible service exists at such a fair and reasonable price, thank you for the value that you provide your customers and thank you for making me a very successful salesman and wealthier man
    Read full review
    Support Rating
    Similarweb LTD
    Support is just helpful and effective when you need them; we have only needed to contact them once about a misunderstanding while setting up our Market Analysis. Since we don't really contact them too often, it's hard to offer anything but a positive rating from the single positive experience we had with tech support.
    Incentivized
    Read full review
    UpLead
    i like their support bot.
    Incentivized
    Read full review
    Implementation Rating
    Similarweb LTD
    We liked it, things can always be better
    Incentivized
    Read full review
    UpLead
    No answers on this topic
    Alternatives Considered
    Similarweb LTD
    Whilst data.ai has strong app competitor intelligence data, Similarweb do a better job of showing the upstream and downstair behaviour across desktop and mobile web. Additionally, Similarweb's channel marketing mix goes deeper and allows us to understand a wider set of channels and be able to get a holistic understanding of our overall marketing strategy performance
    Incentivized
    Read full review
    UpLead
    UpLead costs a bit more, but I found the data on UpLead to be well worth it in comparison and it was easier to transfer to our CRM (HubSpot). I like how they also provide useful API integration into UpLead and I hope they begin to offer more automation in the future.
    Read full review
    Return on Investment
    Similarweb LTD
    • Boosting Organic Search Traffic: By leveraging the data and insights provided by Similarweb PRO, we have helped several businesses significantly improve their traffic from organic search. The platform's keyword research, competitor analysis, and market trend identification capabilities have enabled us to create tailored and effective SEO strategies for our clients, resulting in increased visibility and traffic growth.
    • Securing New Projects: Similarweb PRO's unique insights have given us a competitive edge in the consulting space, allowing us to secure projects by offering valuable information that other firms could not provide. Our ability to analyze competitors' strategies, track market trends, and assess marketing channel effectiveness using Similarweb PRO's data has made us stand out among other consulting firms, ultimately leading to new business opportunities and project wins.
    Incentivized
    Read full review
    UpLead
    • I haven't been using UpLead long but I have generated interest in our company with several large accounts. Each one of them can add several million in revenue to our company.
    • A huge time saver is to be able to send out email blasts to potential clients I've downloaded from UpLead.
    • Securing any one of the prospects I'm working on through UpLead can easily pay for the investment 10 times over.
    • Most of the salespeople in our company are asking me where I'm getting my leads from.
    Read full review
    ScreenShots

    Similarweb Screenshots

    Screenshot of an analysis of a competitors' traffic spikes and trends over time.Screenshot of an analysis that tracks market performance trends to stay aligned with consumer demand, spot shifts early, and keep a brand's strategy in sync with the market.Screenshot of search volume trend monitoring, used to gauge any website’s health, understand shifts in interest and activity, and stay ahead of emerging patterns.Screenshot of an analysis of audience overlap to understand user behavior across websites, uncover shared traffic and keywords, and identify where audiences intersect.Screenshot of keyword research, displaying how competitors use the keyword, spot hidden opportunities, and craft winning strategies to own it.