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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    SnapLogic

    Score8.5 out of 10
    N/ASnapLogic is a cloud integration platform with a self-service capacity supported by over 450 prebuilt modifiable connectors. SnapLogic also offers real-time and batch integration processes for interfacing with external data sources, a drag-and-drop interface, and use of the vendors’ Iris AI.N/A

    VerticalResponse

    Score10 out of 10
    N/AVerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

    $9

    per month

    Pricing
    SnapLogicVerticalResponse
    Editions & Modules
    No answers on this topic
    Basic
    $11.00
    per month
    Pro
    $16.00
    per month
    Pro Plus
    $196.00
    per month
    Offerings
    Pricing Offerings
    SnapLogicVerticalResponse
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    SnapLogicVerticalResponse
    Considered Both Products
    Snaplogic
    No answer on this topic
    VerticalResponse
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    19 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    18 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    19 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    15 Answers
    No answers on this topic
    Implementation went as expected
    94%
    Implementation went as expected
    17 Answers
    No answers on this topic
    Features
    SnapLogicVerticalResponse
    Cloud Data Integration
    Comparison of Cloud Data Integration features of SnapLogic and VerticalResponse
    Feature
    SnapLogic
    7.7
    24 Ratings
    4% below category average
    VerticalResponse
    -
    Ratings
    Pre-built connectors8.222 Ratings00 Ratings
    Connector modification6.919 Ratings00 Ratings
    Support for real-time and batch integration7.424 Ratings00 Ratings
    Data quality services7.720 Ratings00 Ratings
    Data security features7.522 Ratings00 Ratings
    Monitoring console8.124 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of SnapLogic and VerticalResponse
    Feature
    SnapLogic
    -
    Ratings
    VerticalResponse
    9.9
    8 Ratings
    21% above category average
    WYSIWYG email editor00 Ratings10.07 Ratings
    Dynamic content00 Ratings10.05 Ratings
    Ability to test dynamic content00 Ratings10.04 Ratings
    Landing pages00 Ratings10.04 Ratings
    A/B testing00 Ratings10.05 Ratings
    Mobile optimization00 Ratings10.05 Ratings
    Email deliverability reporting00 Ratings10.08 Ratings
    List management00 Ratings10.08 Ratings
    Triggered drip sequences00 Ratings9.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of SnapLogic and VerticalResponse
    Feature
    SnapLogic
    -
    Ratings
    VerticalResponse
    10.0
    9 Ratings
    27% above category average
    Dashboards00 Ratings10.09 Ratings
    Standard reports00 Ratings10.09 Ratings
    Custom reports00 Ratings10.06 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of SnapLogic and VerticalResponse
    Feature
    SnapLogic
    -
    Ratings
    VerticalResponse
    10.0
    1 Ratings
    20% above category average
    URL Validation00 Ratings10.01 Ratings
    Link Tracking00 Ratings10.01 Ratings
    Image Validation00 Ratings10.01 Ratings
    Inbox Display00 Ratings10.01 Ratings
    Email Accessibility Tools00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings10.01 Ratings
    Spam Testing00 Ratings10.01 Ratings
    Email Previews00 Ratings10.01 Ratings
    Best Alternatives
    SnapLogicVerticalResponse
    Small Businesses
    Make
    Score9.3 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    IBM App Connect
    Score9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Workato
    Score9.3 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SnapLogicVerticalResponse
    Likelihood to Recommend
    8.1
    (24 ratings)
    10.0
    (28 ratings)
    Likelihood to Renew
    9.0
    (2 ratings)
    8.6
    (19 ratings)
    Usability
    7.0
    (1 ratings)
    9.0
    (5 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    8.5
    (4 ratings)
    8.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    10.0
    (4 ratings)
    User Testimonials
    SnapLogicVerticalResponse
    Likelihood to Recommend
    Snaplogic
    Snaplogic is unique from other IPASS tools if you're very sensitive about data security as they have an on-premise option where your data never needs to leave your data center. And data pipelines can be quickly created if Snaplogic has the requisite connector to your data sources. On the downside, if you're transforming a large amount of data for example in training machine learning models, a tool with elastic compute capability is more appropriate.
    Read full review
    VerticalResponse
    For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
    Incentivized
    Read full review
    Pros
    Snaplogic
    • Easy access to any type of source system. Data could be in any format.
    • Very beautiful visual representation of transforms that makes it super easy to use it by any non developer.
    • It can be run in cloud or on-premise. helping you choose your comfort of security.
    • Has pretty good customer support and have recently started their community forum as well.
    Incentivized
    Read full review
    VerticalResponse
    • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
    • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
    • The dashboard is functional and easy to find when you need with a quick search.
    Incentivized
    Read full review
    Cons
    Snaplogic
    • They need to have a way to connect to GitHub to allow the users to maintain their version control in GitHub. This is a missing functionality.
    • As pipelines become complex, it's difficult to have all the snaps stitched together - just like to see it done differently.
    • They do not have a way to start/stop a preview. This is hard to use, especially if you have to stop an accidental preview invocation.
    Incentivized
    Read full review
    VerticalResponse
    • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
    • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
    Read full review
    Likelihood to Renew
    Snaplogic
    This has been hands down the BEST software company I have ever used and dealt with. I am a 25 year IT veteran at this college. They go above and beyond in soliciting our feedback/input and proactively follow up about bugs, issues, etc. I have given multiple potential clients my thoughts and after seeing the SL demo they all sign up. I appreciate their support model, it's REFRESHING!
    Incentivized
    Read full review
    VerticalResponse
    Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
    Read full review
    Usability
    Snaplogic
    It is very powerful but has a steep learning curve
    Incentivized
    Read full review
    VerticalResponse
    I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
    Incentivized
    Read full review
    Reliability and Availability
    Snaplogic
    No answers on this topic
    VerticalResponse
    Never had an issue with uptime
    Read full review
    Performance
    Snaplogic
    No answers on this topic
    VerticalResponse
    No issues
    Read full review
    Support Rating
    Snaplogic
    They can be prompt but they have not been as useful as I've wanted. We had a bug that affected many of our customers through an API connection between SnapLogic and our platform. Eventually they were able to figure it out, but it took a long time of negotiating between our engineering team and theirs. Additionally, we installed the SnapLogic groundplex for our customers and we've run into a bunch of problems of connectivity. If SnapLogic offered to be on those calls with our clients to troubleshoot how to fix these problems, I would give them a better grade here.
    Incentivized
    Read full review
    VerticalResponse
    At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
    Incentivized
    Read full review
    Online Training
    Snaplogic
    No answers on this topic
    VerticalResponse
    Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
    Read full review
    Implementation Rating
    Snaplogic
    The groundplex in our VPC is very nice for security reasons and the SnapLogic team was extremely helpful during our implementation
    Incentivized
    Read full review
    VerticalResponse
    Salesforce integration never worked right. We had to abandon.
    Read full review
    Alternatives Considered
    Snaplogic
    We opted for SnapLogic due its ease of use and the flexibility it offers, it was the platform that was strongest in both application integration and data integration and both were use cases we wanted to be able to cover.
    Read full review
    VerticalResponse
    In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
    Incentivized
    Read full review
    Return on Investment
    Snaplogic
    • We have cut development time down by at least 70%
    • The software was more on the expensive side at renewal which required some further approvals to be sought for the spend
    • More developers are able to build and use Snaplogic pipelines in their projects
    Incentivized
    Read full review
    VerticalResponse
    • We were able to blast out promotions our company was having to customers which created an increase in business.
    • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
    • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
    Incentivized
    Read full review
    ScreenShots

    SnapLogic Screenshots

    Screenshot of the Designer of SnapLogic's Enterprise Integration Cloud, which showcases the clicks-not-code approach to creating integration pipelines. Notice the machine-learning powered integration assistant, Iris, to the right suggests which Snaps (our term for connectors) to use from our catalogue of nearly 450+ pre-built connectors.Screenshot of the Enterprise Integration Cloud Dashboard used to monitor the status and health your pipelines and Snaplexes. Pipelines can be optimized further from here.Screenshot of the Manager tab of the Enterprise Integration Cloud Dashboard, used to manage users, groups, project spaces, pipelines and security. It can also display account and Snap statistics.