SurveyMonkey vs. Usabilla (discontinued)

SurveyMonkey is best suited for you if you find that you are creating multiple survey regularly. It offers a variety of questions and options and is a well-rounded surveying tool. It is not best if you do not create surveys often, typically use the same survey, or looking for software to create quizzes or assessments. Also, if you are easily overwhelmed by too many options, this may not be the tool for you.

If we could select 0/10 we would... We would not recommend anyone using this product as it excludes a very important user group, disabled users. If you use this product you will be failing ADA and WCAG 2.1 (EU Directive for public sector websites and mobile apps). In my opinion, you will be vulnerable to lawsuits.

• SurveyMonkey templates have made it very user-friendly. It is very efficient to create a survey.
• I love that they have multiple ways to answer questions. For example, short answer, paragraph, and radio buttons to name a few.
• The surveys are very easy to share. You can import a large list of email addresses or free type just a few.
• I like that you can test the survey before sending it out live. I send it to myself to verify how it will look and feel to the end-user.

Incentivized

• Reporting - well designed, clear to all users regardless of level of knowledge.
• Two options for feedback - passive and active (pop-ups).
• Clean UI & easy to use platform.

Incentivized

• Recognizing that there are more limitations when it comes to a mobile interface vs. a desktop interface, I would love to see more profound levels of programming functionality on the mobile side.
• It would be helpful to have better access to greater levels of third-party results analysis, particularly as it relates to open-ended questions and answers.
• As an admin, it would be very cool if SurveyMonkey were able to use AI to match the survey we're building (questions, topics, target respondents, etc.) to existing results that might negate the need to ask certain questions in our surveys.

Incentivized

• It doesn't gather users from all user groups, it's exclusive to non-disabled users - users with disabilities using assistive technology are not able to access or use the platform
• There are extensive colour contrast issues with the platform, making it difficult to use by users with low vision
• Usabilla is not accessible to keyboard users (as well as users on other assistive technology) - when the modal is expanded, the background is still focusable
• The touch target sizes of the links and buttons are not accessible - it's very difficult to close out of the modal when on mobile, or if a user had a mobility disability and was using a mouse

Compared to other competitors in the market (including a few I've used internally), if you're looking for a survey application, this one does the job and it's quite inexpensive too. Considering the fact that it comes with a handy mobile application too (on iOS and Android), you also get flexibility thrown in the deal too.

SurveyMonkey should suffice for most simple use cases to collect responses or feedback from clients. The templates that they offer are helpful as well as the guidance on question formulation. If you just need a stand alone software to distribute and collect surveys, then SurveyMonkey will meet your needs.

Incentivized

The interface to configure the questionary is quite easy to use. It helps to give autonomy to marketing teams. Once the initial setup is made (integrating a basic javascript code on your website), you can easily deploy any questionary on any page of your website. Usabilla is a very flexible tool overall.

Incentivized

still to many limitations for more complex surveys --skips, filtered questions, etc.

I haven’t used the support function yet, but I have had colleagues that have and the issues they’ve faced have been resolved super quickly. They also have said the support people they have come in contact with have been extremely friendly. Those two things are what made me choose my rating

Incentivized

I haven't contacted support yet to solve a particular issue. I do have an account manager at Usabilla that I talk to in order to introduce the software to my team but this is just to run over the basic functionality in a live demo setting. The ability to talk to a real person over video call is a benefit though.

Incentivized

Implementation not required.

Building forms on SurveyMonkey is much easier and prettier than it is with HubSpot CRM, although I love that form responses map to our contact properties in HubSpot. Google Forms is less professional and clean looking and feeling than SurveyMonkey. I wouldn't want to put a Google form in front of a client or important stakeholder. But Google Forms is very quick and easy to pull together with a single, universal, short, sharable respondent link which is great for answers you need know. Plus the data integration/export to sheets is seamless and easy.

Incentivized

I have Hotjar, Sprig, and Usabilla in my workplace. Usabilla unfortunately has the most limited feature set of the 3 options. The difficulty of administering a Usabilla survey on mobile is a big blocker for my projects. Sprig and Hotjar both allow mobile and allow video recordings (either of a user's screen or a user's webcam for impromptu interviews).

Incentivized

• It helped to determine if our business was going to switch to a new payroll software based on the employee feedback of whether one of its main features would actually be wanted or not.
• It helps to improve individual instructor's classes based on survey feedback from our clients.
• It helped us to gauge the interest in whether or not a pool of people wanted to become instructors.

Incentivized

• The positive impact of Usabilla has been being able to measure and respond quickly to our customers' feedback so that we can resolve issues quicker or make enhancements faster.
• We have also been able to manage and track our NPS scores and correlate these scores to our overall business performance to make sure that our customers' views of our products and processes and in line with our internal understanding and success of the business.
• Additionally, the Usabilla team has been willing to provide us with training and ideas on how to use the tool better which has helped our team think more strategically and be more connected to the experiences our customers are having on our web properties.

Incentivized