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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    TapClicks

    Score8 out of 10
    N/ATapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated Marketing Operations Platform includes workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. TapClicks has delivered over 1,000,000 dashboards to over 5,000 brands and over 500 media companies and agencies worldwide. The TapClicks platform leverages over 150 native API…N/A

    Workato

    Score9.3 out of 10
    N/AWorkato is a cloud or on-premise automation and integration platform with enterprise-grade capabilities and no coding required. Workato provides pre-built connectors to integrate with over 300 business applications and enables task automation across apps.N/A
    Pricing
    TapClicksWorkato
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    TapClicksWorkato
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsTapClicks offers a subscription on a month-to-month basis. We offer multiple packages catered to your needs. Try us out for free, no credit card required.—
    More Pricing Information
    Community Pulse
    TapClicksWorkato
    Considered Both Products
    TapClicks
    No answer on this topic
    Workato
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    57%
    Would buy again
    4 Answers
    Delivers good value for the price
    No answers on this topic
    50%
    Delivers good value for the price
    3 Answers
    Happy with the feature set
    No answers on this topic
    71%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    67%
    Lived up to sales and marketing promises
    4 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    6 Answers
    Features
    TapClicksWorkato
    Cloud Data Integration
    Comparison of Cloud Data Integration features of TapClicks and Workato
    Feature
    TapClicks
    -
    Ratings
    Workato
    8.0
    38 Ratings
    1% below category average
    Pre-built connectors00 Ratings10.038 Ratings
    Connector modification00 Ratings10.036 Ratings
    Support for real-time and batch integration00 Ratings5.034 Ratings
    Data quality services00 Ratings6.031 Ratings
    Data security features00 Ratings9.034 Ratings
    Monitoring console00 Ratings8.038 Ratings
    Best Alternatives
    TapClicksWorkato
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    Agency Analytics
    Score8.9 out of 10
    Make
    Score9.3 out of 10
    Medium-sized Companies
    Supermetrics
    Score9.7 out of 10
    IBM App Connect
    Score9 out of 10
    Enterprises
    TrackMaven
    Score8.5 out of 10
    TIBCO Integration (including BusinessWorks and Flogo)
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    TapClicksWorkato
    Likelihood to Recommend
    9.0
    (27 ratings)
    9.0
    (38 ratings)
    Likelihood to Renew
    9.1
    (1 ratings)
    1.0
    (3 ratings)
    Usability
    9.0
    (2 ratings)
    9.0
    (4 ratings)
    Support Rating
    9.0
    (1 ratings)
    8.0
    (6 ratings)
    Implementation Rating
    -
    (0 ratings)
    3.0
    (1 ratings)
    User Testimonials
    TapClicksWorkato
    Likelihood to Recommend
    TapClicks
    For advertising agencies and marketing departments looking to aggregate and consolidate marketing, advertising, and website analytics performance data into one centralized platform, TapClicks is a market-leading solution. TapClicks provides customizable modules, charts, and graphs to make visual sense of your data. TapClicks is designed for organizations that are trying to import reporting data across multiple marketing, advertising, and web analytics platforms. It probably does not makes sense to license TapClicks if you are just getting started with your digital marketing and are only utilizing 1 or 2 third-party platforms that TapClicks has an API connection with, it's probably premature for your organization to invest in TapClicks.
    Incentivized
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    Workato
    Workato is brilliant to make separate applications work together without much effort or specialists being needed. When specific events on software A should trigger actions on B (or more) and you want that to happen without any development or big budgets, that's where Workato comes into play. It's a great help if you want tasks automated, communications flowing and data synced between different applications.
    Read full review
    Pros
    TapClicks
    • Customizable dashboards: these are easy to set-up and manage and tell a powerful story. We appreciate that they can be exported.
    • Import Wizard: it's very important that we are able to include custom data points in our reports through the Import Wizard. After a short learning curve, we are not importing data on a weekly basis for a comprehensive report that not only shows marketing trends, but the business results too.
    • Groups and Clusters: The ability to manage client groups and clusters has been vital to how we report out to the client.
    Incentivized
    Read full review
    Workato
    • The Workato product interface is brilliantly thought through and designed. The learning curve for first timers is easy enough to get started and build useful things, and Workato really shines in their ability to handle complex triggers and interactions. Workato allows people to build software apps so much faster than by coding each functionality.
    • Workato has fantastic documentation, making things accessible without any holes in the product. The product just works, never has any bugs, never lags, and just generally allows us to see and change exactly what we need to.
    • Workato has an absolutely amazing support team. We tried the free version for a while, then realized it was the single most important software tool we have, and we upgraded. The support at the paid tier is A+, seriously the best from any company we've worked with. Feels more like a good friend then a support rep.
    Read full review
    Cons
    TapClicks
    • The support team sometimes isn't very responsive, and I can go a week without hearing from the TapClicks team on an open issue.
    • I would love to have the categories feature enhanced so that I could combine several services, and be able to break out reporting by the flights/adgroups/lineitems within those services.
    • I would love for the custom dashboards that are created to be integrated into reporting so that, for example, I could use the Categories dashboard as the title page of an exported report.
    Incentivized
    Read full review
    Workato
    • Customer support - responsive, but often not equipped to help efficiently identify root cause of issue. Need to improve escalation to technical resources and turnaround time
    • Recipe organization and sharing. Can be challenging to copy recipes, or grab recipes from publicly available site. There are often dependencies and errors that have vague descriptions.
    Incentivized
    Read full review
    Likelihood to Renew
    TapClicks
    TapClicks is a must have for our agency clients
    Incentivized
    Read full review
    Workato
    We need to develop Enterprise Application Integrations and Workato was not designed for this
    Read full review
    Usability
    TapClicks
    TapClicks provides an array of on-demand training videos coupled with account management support to help your organization get up and running. That being said, TapClicks integrates with hundreds of marketing, advertising, CRM, and website analytics third-party platforms, so depending on how many integrations you want to activate, it can be a steep learning curve. Overall, we like the usability of the product.
    Incentivized
    Read full review
    Workato
    The sheer work Workato eliminates from people's daily jobs is simply a great contribution to people's productivity and a boost to capability. It actually strikes the balance between business and tech teams. It also reduces dependency on developers, and speeds up their delivery too. The only reason it's not a full 10/10 is for the price - it's a bit expensive for what we'd like, and their batch or high data volume processing can be improved.
    Read full review
    Support Rating
    TapClicks
    Our organization experienced a very thorough onboarding process that helped us get up and running with TapClicks. It's pretty easy to integrate or "connect" with other platforms. We have developed a long-term relationship with our Account Manager at TapClicks and we really value her support. In today's world, most technology companies change your Account Manager seemingly almost every year, but that has not been the case with TapClicks.
    Incentivized
    Read full review
    Workato
    They employ an extremely knowledgeable team of problem solvers. I've never had a disappointing interaction or one that has left me still searching for answers. I know that when I ask for help, they'll partner with me until we find a solution together
    Incentivized
    Read full review
    Implementation Rating
    TapClicks
    No answers on this topic
    Workato
    We discovered that we could not use Workato for our more complex, large enterprise integrations. It was useful for simple workflows that matched the prebuilt recipes.
    Read full review
    Alternatives Considered
    TapClicks
    The companies I interviewed are either limited in the number of APIs built with the data source, especially with DFP. Some of them charge us cloud storage fees. TapClicks came in with enthusiasm and so far they have helped us jump start the building of dashboards for our clients.
    Incentivized
    Read full review
    Workato
    We already used Zapier, but since it doesn't support NetSuite we had to choose another automation platform. Now that we've been using Workato for a few months, we have plans to move the stuff we're going through Zapier to Workato. We set up a trial account with all the other platforms, and they were all more expensive and A LOT more complicated than Workato.
    Read full review
    Return on Investment
    TapClicks
    • Greater efficiencies in providing reports to our clients
    • Great reporting features to sell when we're trying to close new business as an agency
    • Ability to resell and add margin to our investment
    • Automated reporting for our clients which saves our team time
    Incentivized
    Read full review
    Workato
    • As business consultants, Workato has greatly improved our offerings to our clients as well as improved the time frame to implement automated workflows and integrations.
    • For our clients, the return on investment is almost immediate. Once a Workato recipe is up and running (which can be done very fast), data is integrating, duplicate data entry and user errors are eliminated, and cross-company KPI metrics are easier to report than ever.
    Read full review
    ScreenShots

    TapClicks Screenshots

    Screenshot of Connect to over 100 servicesScreenshot of Easy set upScreenshot of Custom color themes and easy configurabilityScreenshot of Send automatic email reports in any formatScreenshot of Add a custom logo or customer brandingScreenshot of Margin/Markup capabilities