Textmagic is an SMS communication platform for businesses. It facilitates direct engagement with customers through messaging, offering tools for marketing campaigns, customer support, and notifications. Its suite of features includes personalized messages, automation capabilities, and detailed analytics, providing a solution for businesses looking to harness the immediacy and reach of SMS.
$20
per month
Twilio
Score 7.7 out of 10
N/A
Twilio offers a CPaaS and CCaaS solution, with the combination of its programmable Voice, Video, and Messaging APIs, as well as the Twilio Flex cloud contact center. Additional capabilities include Twilio's Elastic SIP Trunking, as well as API for WhatsApp.
$0
per min per participant
ZeroBounce
Score 9.0 out of 10
N/A
ZeroBounce is an email list validator that removes all invalid email addresses to prevent bounces and preserve the sender's reputation.
$39
one-time fee 2,000 emails
Pricing
Textmagic
Twilio
ZeroBounce
Editions & Modules
Pay as You Go Plan
$0.05
per outbound text
Pay as You Go Plan
$0.05
per outbound text
Programmable Video
$0.0015
per min per participant
WhatsApp Business API
$0.0042
Per WhatsApp Template message sent
WhatsApp Business API
$0.005
Per WhatsApp session message
Elastic SIP Trunking
$0.007
Per min for termination
Programmable Messaging
$0.0075
per message sent or received
Programmable Voice
$0.0085
per minute to receive a call
Programmable Voice
$0.013
per min to make a call
Elastic SIP Trunking
$0.045
Per min for origination
Twilio Conversations
$0.05
per active user per month
Twilio Authy
$0.09
per authentication
Programmable Wireless
$0.1
per MB
Twilio Flex (Contact Center)
$1
per active user hour (5000 hours free)
Programmable Wireless
$2.00
per SIM card
Twilio SendGrid Email API
$14.95
per month up to 100k emails. (Up to 40k emails free for 30 days)
Twilio SendGrid Marketing Campaigns
$15
per month for 5,000 contacts and 15,000 emails. Your first 2,000 contacts are free
Twilio Flex (Contact Center)
$150
per named user per month (5000 hours free)
Pay-as-you-Go
$39
one-time fee starting at 2000 credits
ZeroBounce ONE
$99
per month starting with 10000 credits
Offerings
Pricing Offerings
Textmagic
Twilio
ZeroBounce
Free Trial
Yes
Yes
Yes
Free/Freemium Version
No
Yes
Yes
Premium Consulting/Integration Services
No
Yes
Yes
Entry-level Setup Fee
No setup fee
Optional
No setup fee
Additional Details
—
1. Pay-as-you-go pricing: Simple usage-based pricing means you don’t get locked into big contracts.
2. Volume discounts: Discounts trigger as your usage grows, so you always get a fair price.
3. Start building today with free trial credit and full API access.
Plans scale to provide additional validations. A discount of ZeroBounce ONE is available for annual billing. Enterprise customers who need to validate more than 1,000,000 email addresses per month should contact the ZeroBounce sales team for a customized quote.
TextMagic is a wonderful solution for small businesses or non-profits just adding an SMS text service to their marketing outreach program. Very easy to set up and use. Customers seem to like SMS as a method of communication. Easily lets you keep in touch with them at a very nominal cost. Immediate feedback if they respond to your text on the dashboard through chat.
I found Twilio to be excellent and very easy to use for a programmer in all aspects related to voice, SMS, and other features utilizing their API. I found the node client to be excellent and helpful. We previously used the Apex client for Salesforce before it was discontinued. Although we try not to use Twilio from Apex anymore, using that client was easier than implementing our own.
ZeroBounce is ideal for maintaining and improving your email deliverability. It's great for accurately processing large lists that contain many domains (not just the big box ISPs) and rooting out complainers. These results have the potential to reduce bounces before they happen, and keep your domain/IP reputation in good standing. ZeroBounce while exceeding expectations in email list cleaning, I would not recommend purchasing an email list, running it through their system and expect to be inboxing right out of the gate. Your deliverability is only as good as your list quality no matter how "clean" you think your list is.
Bulk List validation up to 25 IDs per action is useful in some situations, as we don't want to create a CSV file every time, and for this smaller number.
We sometimes use the email Finder option when we can't find an email for a person on any other platform.
Segment’s email identifier is case-sensitive, which is ridiculous because emails themselves are not case-sensitive. This means that if I send a capitalized email address in an identify call, it will create a duplicate user rather than matching it with the lowercase email. I think this is a technical oversight that should be corrected.
I’d like to see more information about the eventual transition of existing Frontline customers to Twilio Flex
I’d like to see some integrations between Twilio Studio and OpenAI or another open source LLM to provide automated responses, if this hasn’t been done already
I would like to be able to drag and move the actual lines connecting the steps in Twilio Studio, sometimes mine can get pretty messy
I think a Bug Report form would be beneficial for developers
Navigating among bulk validation, CSV upload, and single-ID validation is hard, and sometimes finding them or switching between them can be made more user-friendly.
Results: After bulk validation, we receive the results in a Zip file, which is useful sometimes but not every time, as we have to un-zip, and there will be a different CSV file for each result. The final results can be made simple, like email ID in column A, results (valid or Invalid) in column B.
I am very happy with how TextMagic is working. I don't see a reason to spend time searching for another solution when this works great at a good price. Customers have shown a good response to the text messages we have send. Very small percentage unsubscribed (but that was automated/easy).
Unless we can get this handled quickly -- less than 1 week -- we will likely switch to another provider who, in my opinion, we'll have to spend close to $3,000 in development time to build a new integration for texting. Our clients need texting and I feel Twilio has failed us miserably.
It has been very easy to use TextMagic to set up. The calculator showing character count which relates to cost is easy to see and adjust. The scheduling portion is also easy to set up and edit if needed. You can see history to copy wording if you need to. I have suggested to other friends that do not have a text service.
Twilio has well documented APIs and examples. There are several tutorials, videos and Q&As regarding their services. So, usability is very good. I must say that advanced knowledge of telephony, API/Programming and error-handling is essential to make good use of Twilio. It's not just plug-and-play unless you are integrated with a system that has all of the programming built for it.
ZeroBounce is very simple to use. The interface is very user friendly. We didn't have to undergo any training or watch any instructional videos when we first logged in. There are little pop ups to highlight different features and explain certain things, but overall it's just upload a .csv and wait for the results. It then combines the results into one clean PDF breakdown, but it also gives more in-depth feedback through separate Excel sheets.
Twilio executes what it is designed to do: send SMS messages at scale while providing very good deliverability. I believe that Twilio is very good at what we use for adding SMS messages to our comms strategy. We can see those messages get opened and replied to, which is exactly what we are looking to achieve.
I have not had to communicate with Twilio support in the last 3 years but my past experience with them has been very positive. They replied to my previous requests promptly and kept me well informed to resolve my inquiries. With their documentation that's available, I hardly imagine why anyone would need to contact support since it's all there in a concise and easy to understand format. It would probably take you longer to type out a support ticket than to just open their doc websites.
We have used ZeroBounce for about 18 months and it works flawlessly. We are able to get all of our questions/issues answered immediately. Felt very comfortable with the product immediately - used their web site which walked us through it and were able to get up and running within minutes. I really haven't had any issues that required support.
TextMagic just worked. Where Trello seemed like we needed to jump through a bunch of hoops to get it working, TextMagic was simple to set up. Everything seemed streamlined and easy to manage.
We evaluated many fundraising-based text-to-give programs and found the subscriptions prohibitively expensive for our small scale and uncertain first few years of development. While we may be willing to invest that kind of money after discovering how things work, we're happy with Twilio now and have no desire to start over.
We have used two companies: Bulk Checker Email and Validity.com. We stopped using Validity.com because it became too expensive for what it offers. Bulk Checker Email is very slow and often experiences accuracy issues and frequent outages, especially with some mailbox providers such as Hotmail. However bulk checker email have blacklist that I'm talking about in previous question.
