Likelihood to Recommend I actively talk about Wipster and show off how I'm able to get so much done with my clients because of this tool all of the time! If you own or work at a digital agency, it's a must! I'm using Wipster for short and long-form media, it just makes everything so much easier for me.
Read full review For companies that want to integrate their videos into actionable steps like behavioral follow up through a CRM, Wistia is the best tool to use. You can automate your systems to track when a video is viewed, engaged with or how long a person has been watching along with heatmaps to show where people were most interested and least interested so you can adjust your videos to optimize their performance.
Read full review Pros Wipster was one of the first applications to allow for frame-by-frame video feedback. This provided a unique opportunity to make feedback far more intelligible than before. Before Wipster, we needed to reference phone calls, notes, emails, and messages, as well as communicate verbally with our project managers. A lot of information can get lost this way, but Wipster places the feedback directly with the video, which makes it super easy to understand what the client desires for their video to look like. Wipster allows for a client to select a location on a frame where their feedback is referencing. It's fairly archaic, but it works. Client feedback sits next to the playback window so it's somewhat easy to reference what the client wants. Wipster also allows for integration with editing software like Premiere Pro, which speeds up the editing process as well. Read full review Wistia enables a lot of customization in the video player, making it personalized to your business. The user experience is pretty intuitive and easy to use without too much training. Wistia's help articles, blog and instructional videos were very helpful as we began investing more resources into video production. Read full review Cons There is sometimes a lag when navigating a timeline/leaving comments, which makes me wonder if actions are being recorded correctly. The admin interface seems to be slower than it should be. There's no closed captioning feature as far as I know (some of our clients are deaf/hard of hearing). Read full review Obtaining embed codes for a significantly large number of videos can be very time consuming as there is no way to automatically pull a report. Within a project, there is no way to set the list to show a specific number of videos and you may only have a certain number of videos shown unless you click to expand the list and continue to do so. Once the list is expanded and you click in to a video, when clicking back, the list reloads and you must expand the entire list again which can become very time consuming. Read full review Likelihood to Renew Wipster has become a must-have tool to do my job!
Read full review Wistia is super easy to use and very reliable, anytime a video needs to be updated, the existing media can be replaced, but the url remains the same so anywhere this media is shared or embedded, it is immediately updated. Their support is extremely helpful, and there is very rarely any issues with this product.
Read full review Usability Great, simple, usable product. Would have given it higher marks, but sometimes the folders and permissions aren't the most intuitive. Interface for uploading, tagging, describing videos is simple. Sharing is also relatively intuitive. Overall, a clean and simple interface and most of our marketing team had no issues using it. I think it was easier than using Vimeo.
Ian Nate Digital Marketing Operations Manager
Read full review Reliability and Availability After several years, we have not come across a situation for which Wistia was not available when needed.
Read full review Performance I have never had any technical issues with Wistia. The service is fast and reliable. video play back begins as soon as a few seconds of video have buffered. The stats are accurate and available within a few hours of current use. I have integrated it with Marketo and found that the integration is clean and is easily incorporated into the campaign logic flow. (ex. If the user played more than 50% of the video, do Action-A, otherwise do Action-B.
Read full review Support Rating While the technical issues we have encountered with Wipster have been very low in the time we've used the service, the few instances where we have needed assistance were met promptly and effectively by Wipster's Support Team. This support even extended all the way from the platform's founder, as I received help from him, which really impressed me.
Read full review We have only had to reach out to Wistia support a handful of times in the 4 years we have been using Wistia. They have always been quick to respond and help us solve the problem. The system is self-service so there should be very little to no need to reach out to support on a regular basis.
Read full review Implementation Rating We were in the process of changing our website so that took some time to get Wistia implemented in to our website.
Read full review Alternatives Considered After my experience with Wipster at my old job, when I started a business I knew I needed to look into alternatives. Despite the areas it failed, Wipster still made it easier to do my job. At this point, I've switched to
Frame.io and it's hard to look elsewhere.
Frame.io does everything Wipster does but heaps better. It's easier to use, easier to organize, cleaner interface, and accomplishes my goals at a reasonable cost to the business.
Read full review Wistia is for business. Period.
Vimeo has none of the benefits for a business that Wistia offers. The SEO value and SUPER FAST playback speed are essential. Wistia has it all. Personally, I can rarely get thought a video if hosted on
Vimeo because of the glitchy playback and slow rendering.
Read full review Scalability We use many platforms and Wistia has been a standout in terms of reliability and scaleability.
Read full review Return on Investment No calculation I have noted but too many intangible benefits after using it , over all that is ROI I don't remember any negative feedback but in-app , working is very tricky customer supper and media management is good Read full review Doubled lead capture from lead magnet on website from one year to the next. Increased email interaction on newsletters when embedding Wistia video thumbnail into email campaigns (10-15% links clicked bumped to 30-40% links clicked). Can save us about 50+ hours of one-on-one client meeting time per year for pointing clients to video content rather than presenting the same info in a live setting. Read full review ScreenShots