TrustRadius Insights
Time-saving solution for lead generation: Users have found Cognism to be a valuable time-saving tool for lead generation. Several …
Overview
What is Cognism?
Cognism is a prospecting software suite from the company of the same name in London. The suite includes tools to enrich sales data and sync sales data across sources to produce context and refresh opportunities, organize outbound prospecting, and improve…
Recent Reviews
Pricing
N/A
Unavailable
What is Cognism?
Cognism is a prospecting software suite from the company of the same name in London. The suite includes tools to enrich sales data and sync sales data across sources to produce context and refresh opportunities, organize outbound prospecting, and improve prospecting and sales activities conducted…
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Would you like us to let the vendor know that you want pricing?
17 people also want pricing
Alternatives Pricing
What is Bloomfire?
Bloomfire provides knowledge engagement, aiming to deliver an experience that connects teams and individuals with the information they need to excel at their jobs. Their cloud-based knowledge engagement platform aims to give people one centralized, searchable place to engage with shared knowledge…
What is Clari Copilot?
Clari Copilot helps revenue teams win revenue-critical moments. Clari Copilot’s conversation intelligence platform gives reps and managers tools to compete, spot revenue leak, and close deals. It offers: Real-time battlecards and monologue alerts, so reps can navigate objections with ease and…
Product Demos
Cognism Presentation | Demo Day March 24, 2016
YouTube
Cognism Presentation Demo Day March 24, 2016
YouTube
Connect with confidence & exceed quota | Cognism
YouTube
Product Details
- About
- Integrations
- Tech Details
What is Cognism?
Cognism Video
Follow us!
Linkedin: https://www.linkedin.com/company/cognism
Instagram: https://www.instagram.com/cognism/
Twitter: https://twitter.com/Cognism
Facebook: https://www.facebook.com/cognism/
Cognism Integrations
Cognism Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Comparisons
Compare with
Reviews and Ratings
(21)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Pros
- Cons
- Recommendations
Time-saving solution for lead generation: Users have found Cognism to be a valuable time-saving tool for lead generation. Several reviewers mentioned that they appreciate the platform's ability to easily search and filter targeted personas, allowing them to create highly specific and effective marketing campaigns.
Highly regarded data quality: The information provided by Cognism is consistently praised for its reliability and accuracy. Many users have mentioned that they find the platform's data quality to be of high standard, which helps them make informed decisions in their lead generation efforts.
Seamless integration with CRM systems: The integration between Cognism and CRM systems has been highlighted as a key aspect that users appreciate. They find it extremely easy to use the tool thanks to this integration, as it streamlines their workflow and allows for a seamless transfer of leads from platforms like LinkedIn directly into their CRM or the Cognism Portal.
Inaccurate and Outdated Data in Asian Market: Some users have expressed a desire for more accurate and up-to-date data, specifically in the Asian market. They have encountered instances where contact details, such as email addresses and phone numbers, belonged to previous companies, causing confusion.
Challenges with Salesforce Integration: Users found it challenging to integrate intent data into Salesforce in a readable format for their email automation tool. Although they praised the quick response from Cognism's support team in resolving occasional CRM integration issues.
Limited Contact Information and Coverage: Users experienced limitations on the number of available phone numbers and expressed a preference for US contact information. While hoping for an increase in European numbers, some users also wished for more accurate data, better coverage, and occasional slowness in the app that hampers prospecting efficiency.
Users commonly recommend Cognism due to its high value and return on investment for prospecting. They highly recommend purchasing the tool and finding it valuable for engaging with potential prospects. Users suggest utilizing the support team at Cognism, as they are known for their excellent assistance and willingness to help. Additionally, they emphasize the importance of fully getting the chrome extension working for agents to avoid any issues. Users also highlight the value of intent data and praise the support team, specifically mentioning Adamina Carden.
Reviews
(1-2 of 2)Companies can't remove reviews or game the system. Here's why
December 28, 2022
Our main data-enrichment tool
Our sales development team needs a strong data enrichment tool. Thus, we use Cognism to look for phone numbers and emails of our prospective customers. We also get insights on who amongst our prospects are in DNC and whether the phone number is direct, mobile, or HQ. Also love that I could easily import them into SFDC.
- They give us a headsup if the phone number is direct, mobile, or HQ
- They advise us if the email is verified - that reduces our bounce rate.
- They also advise us if our prospect's number is in the DNC list
- Data are not 100% accurate, which is normal for every data enrichment tool. But at least we could flag it to them so they could improve it.
- Sometimes, I'm having problems exporting info into SFDC.
- Wish I could also export the contacts directly to Outreach.
- Phone number info
- Email info
- Integration to SFDC
- We were able to reach prospective customers through phone or email
- We save time not dialing office numbers, because Cognism gives us a heads up on that
- We don't annoy prospects who don't want unsolicited phone calls, since Cognism advise us if the number is in DNC
Data quality for phone numbers in APAC
December 20, 2022
Key part of my sales workflow
We use it to source up to date contact info into our CRM that we can transfer into cadencing software.
- Adding new contacts at scale from LinkedIn Sales Navigator
- Updating contact info of existing contacts in CRM
- Pulling the actual most recent title and company into the sidebar view - It's often not the most recent job experience for the contact
- Phone numbers are often office numbers we can't really use
- Export from LinkedIn Sales Navigator to Salesforce CRM
- Not sure, it's just part of my workflow and I'm not the buyer, but I can easily scale outreach week over week to hit 75+ touches
Not sure