Item: 6sense
Rating: 9
Author: Verified User

Overall Satisfaction with 6sense

Use Cases and Deployment Scope

We use 6sense to run advertising campaigns to our ICP segments for different business lines. The best part about the platform is the recommended keywords that we can use to target specific segments with specific messaging. The sales intelligence feature is definitely a great add on for prospecting.

Pros and Cons

Pros

Keyword recommendation for advertising campaigns
Running Linkedin campaigns using 6sense intent data
Improved prospecting through Sales intelligence.

Cons

The platform should have a direct link to 6sense academy so new users can access info while setting up campaigns.

Return on Investment

The platform has helped us shorten our sales cycles.

Account Identification

Yes it has definitely helped us become more targeted in our outreach.

AI-Powered Predictions

The buying stages have been a big help in understanding and customising messaging based on where a prospect is in their buying journey.

Alternatives Considered

Demandbase Advertising

Key Insights

Do you think 6sense delivers good value for the price?

Yes

Are you happy with 6sense's feature set?

Yes

Did 6sense live up to sales and marketing promises?

Yes

Did implementation of 6sense go as expected?

Yes

Would you buy 6sense again?

Yes

Other Software Used

Adobe Marketo Engage, Jasper.ai

Likelihood to Recommend

6sense is best suited for any organsation that i s planning to do more targeted outreach to an audience that is intentionally looking for a solution that the organisation can help with. The intent data is a great add on to inbound campaigns data and should not be used as a single source while planning your campaigns.

6sense Feature Ratings

Comments

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Intuitive Intent Platform for creating targeted ad campaigns.