Overall Satisfaction with Adobe Audience Manager
Adobe Audience Manager is widely used in Wipro. Capturing and diagnosing client's marketing platform and architecture. Lets you identify the most valuable segments.
- Increased web traffic %age.
- Subsequently 20% increase in revenue.
- Better understanding on how to grow our business.
This really helped to a good extent and client satisfaction was there.
Do you think Adobe Audience Manager delivers good value for the price?
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Did Adobe Audience Manager live up to sales and marketing promises?
Did implementation of Adobe Audience Manager go as expected?
Would you buy Adobe Audience Manager again?
A great thing to create audience segments for TV advertising by linking it to Comscore data. Also, it helps to provide an idea which area is lacking and one can optimize customer interactions. After using AAM, web traffic increased.