Effective Reviews - Difficult Account Integration
Anonymous | TrustRadius Reviewer
March 07, 2018

Effective Reviews - Difficult Account Integration

Score 7 out of 10
Vetted Review
Verified User
Review Source

Modules Used

  • Conversations,Connections,Intelligence,Media

Overall Satisfaction with Bazaarvoice Conversations

Bazaarvoice Conversations is being used across a few different areas of the business. We moved to it from PowerReviews to simplify our vendors across the organization. It does not solve anything new that PowerReviews did not, other than reducing contract totals.
  • UI is fairly intuitive.
  • Allows for customization of design to copy within the interface, which is nice for non-technical users of the tool.
  • Visually, it is about as attractive as other leading review vendors.
  • We lacked true integration assistance. We found so many things that were off or overlooked, things that a vendor should be on top of when setting up someone transitioning.
  • The tool, when implemented, seems pretty bloated in terms of how it is built and total assets used.
  • We had to take ownership of the integration process and do additional resource to then reach out to our team at the vendor to gain help with.
  • This is hard to gauge for us, as we had thousands of reviews already that we were importing. We spent a lot of time to move from an apple to a different apple, so in truth, it was going to be a sub-optimal ROI for the project. That said, that isn't BV's fault. If you are a major eCommerce site without VOC/reviews, you should evaluate them and PowerReviews. There is value there and it should help you.
It does the job. I haven't noticed anything beyond special that it is doing versus our past vendor. The score would be higher though if we had a smoother integration.