Item: BigCommerce
Rating: 10
Author: Asher Hoffman

Use Cases and Deployment Scope

BigCommerce is used by our company to manage our wholesale side of the business. We utilize the system from start to finish (order placing to fulfillment). It does a great job of segmenting out the different types of wholesale customers using the customer groups option. This addressed the problem of managing different types of pricing variations as well as other factors we can now customize depending on the customer group.

Pros and Cons

Easy store builder that allows you to create simple and clean online marketplaces.
Great analytics and reporting features.
Tech support is mostly helpful and I'm very happy with the option for live chat.

In the Orders page, it would be great to sort by customer group.
I'd like to see the ability to add "ship by" or "deliver by" date option for those not wanting immediate shipments or deliveries.
Daily or weekly automatic reports that can be customized and scheduled.

Return on Investment

Streamlined fulfillment and reduced errors in shipping.
It allows multiple users to be updated on statuses without the need for constant communication.
Created a streamlined ordering option for wholesale buyers.

Approximate Annual eCommerce Revenue

Not available

Scalability

Along with affordability, we chose BigCommerce specifically because it was scalable. After outgrowing our previous wholesale solution we wanted to ensure that the next solution would last us as long as possible. Moving to a new platform can come along with a large learning curve so we wanted to make sure we weren't just putting a bandaid on our current issues. We believe we'll be able to utilize BigCommerce for years to come.

BigCommerce Customization

We integrate BigCommerce with our shipping and accounting software to help manage every aspect of our wholesale ordering process. From the initial order generating an invoice to the syncing between the shipping software that allows us to seamlessly update statuses. We hope to eventually get to a point where we can start taking advantage of the open APIs.

Alternatives Considered

Squarespace, Weebly and Wix

BigCommerce allows much more customizability, better reporting, and easier management. I've experienced way fewer issues and their tech support has been above and beyond anything I've experienced elsewhere. The scalability is far superior to any of the above-mentioned site builders and is an all in one solution for small to medium-sized businesses needing to create an online store.

Likelihood to Recommend

For small to medium-sized businesses, BigCommerce is a great solution to so many problems. It allows for scalable growth and features incredible customizability. It was exactly what our company needed when we outgrew our previous method for managing wholesale clients. I would highly recommend it to my colleagues.

BigCommerce is the perfect solution for a small to medium-sized online retailers

Software Version

Overall Satisfaction with BigCommerce