Your Swiss Army Knife in eCommerce!
November 01, 2019

Your Swiss Army Knife in eCommerce!

Sachin Pawa | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Pro

Overall Satisfaction with BigCommerce

We use it to offer all our marketplace SKUs on one site. Our main concern was how to offer our full catalog which is being sold on 20 different marketplaces on one site. We connected our catalog feed to BigCommerce and now we only refer to Bigcommerce to see all out products.

Pros

  • The apps Marketplace at BigCommerce is great, you do not have to be experts or know coding. You can use some top of the line apps which are used by big companies (fortune 500) on your own store.
  • Marketing and Coupon module is excellent. I think any one can set up coupons in 10 minutes or less and increase conversion rate by 100% to say the least.
  • Payment options is another great feature, you can offer almost all payment options thus eliminating any checkout friction. Most payment modules are so well integrated that you can do all online without speaking to any one on phone. It is not like 1990's when getting merchant account was 1 week process and massive paper work.

Cons

  • Having a better inventory and channel manager.
  • More tools and/or integration with Search Console, Merchant Center and other SEO apps.
  • Cross Border sales assistance.
  • We never had one store front with all our SKUs across categorizes and brands, BigCommerce allowed that.
  • We have grown 200% MOM after going on pro plan.
  • Our CPA has gone down by 70% while our conversion rate has tripled over last year.
We use other software which are more robust.
We have connected to our catalog feed, which is on another platform and we manage BigCommerce through that.
It is very well suited (on pro plan) for stores with large catalog and who only have 1-2 people team to manage digital distribution.

It lacks in channel management and more marketplace integrations.

BigCommerce Feature Ratings

Product catalog & listings
10
Product management
6
Bulk product upload
10
Branding
7
Mobile storefront
8
Product variations
8
Website integration
10
Visual customization
5
CMS
5
Abandoned cart recovery
10
Checkout user experience
10
eCommerce security
10
Promotions & discounts
10
Personalized recommendations
6
SEO
6
Multi-site management
5
Order processing
10
Inventory management
6
Shipping
6
Custom functionality
4

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