Branded Bitly Links Best for URL Shortening
December 12, 2019

Branded Bitly Links Best for URL Shortening

Jim Nelson | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bitly

We use Bitly links for link shortening on various websites we manage. It helps us easily created branded short links for sharing via social media. For example, we registered the tri.pet domain to use as the root for short links to long URLs of informative articles and discussion forum topics about pet amputation recovery for dogs and cats found on our tripawds.com website.

Pros

  • Link shortening
  • Shortlink branding

Cons

  • WordPress integration has had its faults on a few of our sites.
  • Branding our short links has improved recognition of our cause.
Long ago we used tinyurl.com to create all our short links. The service is rudimentary at best. We immediately switched to Bitly once we discovered the many features it has to offer. We were most excited to switch upon discovering we could assign our own branded short links using Bitly.
I have only had to request support from Bitly once in the many years we have used the service. Even when using the free account, we received a prompt response with thorough problem solving and follow up. Bitly also offers extensive support resources, documentation, and videos for self-help as needed.

Do you think Bitly delivers good value for the price?

Yes

Are you happy with Bitly's feature set?

Yes

Did Bitly live up to sales and marketing promises?

Yes

Did implementation of Bitly go as expected?

Yes

Would you buy Bitly again?

Yes

I recommend anyone use the free Bitly account features to create short links for sharing long URLs on social media and in email campaigns. For anyone interested in branding their short links, I suggest registering a relatively short domain and using Bitly to assign that as your default root URL. For tracking traffic, I still recommend referring to Google Analytics reports.

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