Buffer is a great tool for scheduling social media postings and organizing overall SMM strategy. Highly recommended!
December 22, 2017

Buffer is a great tool for scheduling social media postings and organizing overall SMM strategy. Highly recommended!

Tigran Hakobyan | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Buffer

For us, Buffer is a great tool to schedule our social media posts and then analyze how they perform. I personally use Buffer almost every day and I enjoy using it. The UI and overall experience is great and it does what it's supposed to do. We have connected several our social media accounts to it (e.g. Twitter, LinkedIn, Facebook) and each week I schedule posts for those accounts and then follow their performance using the analytics section of the tool.
It helps us save a lot of time on social media accounts management and also have a better organized SMM strategy.
  • Scheduling social media posts is great, it just works and you don't have to worry about it.
  • Providing analytics for each post is very useful.
  • Overall experience and UI of the tool is very intuitive and easy to use compared to some other competitors.
  • Being able to schedule social media posts based on time zone is a great feature.
  • Would be great to see some of the paid plan features in the free plan as well, e.g. social media calendar feature.
  • Sometimes LinkedIn account automatically disconnects from the Buffer account and the posts aren't published and you need to re-connect the account again. Happened to me a couple of times, but not a big deal actually.
  • Nothing else to mention.
  • It saves us a lot of time.
  • Buffer made our social media more organized.
  • It helps us analyze the results of our social media activities.
I used Hootsuite before and it was a good tool, but the UI and overall UX wasn't that great. Hootsuite did the job, but it wasn't as enjoyable to use it as it's with Buffer. So the main reason I selected Buffer is the user experience and it being an easy-to-use product.
If you are looking for a tool to schedule your social media posts and then analyze their performance, then Buffer would be great for you. It's an easy to use tool that just does its job. It's suitable for anyone - startups, freelancers, small or medium companies, and even big corporations.
Also, they have a separate tool called Pablo, which helps create beautiful images for social media postings. You can create a beautiful image with a quote on it in under 1 minute and then post it via Buffer.