Best tool on the market
Updated May 24, 2021
Best tool on the market
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Groove
We use Groove across multiple departments at Lingotek. Our sales team uses Groove to create efficiencies in the email prospecting process. They are able to create flows that allow us to create consistency in our prospecting efforts. These flows also allow us to decrease the time to onboard and ramp a new sales rep. They give us analytics on which strategies and email templates are having the most success so that we can make changes and increase our chances of success in the future.
In our customer service department we use Groove to make sure that all customer interactions are automatically logged to Salesforce.
In our customer service department we use Groove to make sure that all customer interactions are automatically logged to Salesforce.
- Easy-to-use interface and user controls
- Complete customization of the app to integrate with Salesforce exactly how we want it
- The data analytics and reporting functionality are superb in identifying the best email templates and cadences.
- The pricing is more on-par with the value. Not over-priced like some of their competitors.
- Small team, but very nimble and willing to listen to customers. They respond quickly to any customer service request.
- User management on the admin side is a little confusing at times.
- Sharing templates amongst reps and teams has been a little finicky in the past, but seems to be fixed for us now.
- Faster time to ramp new sales reps which has led to a greater ROI in their first 6 months
- Cost-effective nature of their licenses has saved us thousands of dollars a year
Groove can go head to head with any other prospecting tool on the market. As they increase their customer base, they will no doubt continue to scale the product and in turn gain more clients. They have many of the same features as other key players in their vertical, but in my opinion they are scaling the right way and adding features as their clients need them rather than forcing clients to pay for features that are not valuable to them.
Using Groove
17 - Our sales closers and sales development team primarily use Groove. We also have licenses for our Client Success team. Pretty much everyone that has a primary role that is customer facing is using Groove.
1 - I am the only internal support for Groove and our users. I am the admin for all of our sales operations software.
- Log all emails to Salesforce automatically
- Create email campaigns with automation that connect to Salesforce and Gmail
- LinkedIn Sales Navigator integration
- Email tracking and send later features
- Calendar app integration for easy scheduling
- We use Groove flows for customer onboarding, which allows us to make sure that customers are on track with their onboarding timeline
- We use Groove for pre and post-webinar campaigns and the workflow functionality helps us transition from pre-webinar to post-webinar seamlessly
- We use Groove to log all customer emails pre and post sale to Salesforce so that everyone involved with the customer has a complete history of the interaction and communication
- The call integration is intriguing and could be a future addition to how we use Groove
Evaluating Groove and Competitors
- Price
- Product Features
- Positive Sales Experience with the Vendor
The single most important factor was that we could get everything we needed with Groove at a fraction of the price. Price wasn't the most motivating factor, but when coupled with a viable product, it was a no-brainer.
I don't think that we would change it. We went into the evaluation with a minimum viable product scope and scored it against Yesware, Groove, and SalesLoft. Once we knew that all three would serve our needs, we discussed additional features that were presented that we had not thought of and the impact they would have on our business. Lastly, we discussed pricing and the cost-benefit of making a transition.
Ultimately, we decided that the value of being able to add double the amount of licenses by going with Groove and keeping our cost the same would be the best benefit to our company. It has been great and I think that we made the right decision for our business.
Ultimately, we decided that the value of being able to add double the amount of licenses by going with Groove and keeping our cost the same would be the best benefit to our company. It has been great and I think that we made the right decision for our business.
Groove Support
| Pros | Cons |
|---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
Not Available
Yes - I've reported several bugs and I've always gotten a very timely response. The bug is not always able to be fixed immediately, but the explanation and timeline have always been satisfactory. And when the bug is fixed, I am notified by Groove.
My Groove rep spent an hour with me while at Dreamforce, training me and discussing additional ways that we could implement Groove to make our lives easier. That was a huge help to me to have that dedicated time with a Groove employee. To top that, he followed up with a month later to make sure that I was able to implement those suggestions.