Item: Groove by Clari
Rating: 9
Author: Christian Medina

Overall Satisfaction with Groove

Use Cases and Deployment Scope

We use Groove as a resource for outbound and cold outreach to many of our top target accounts. It is used by our Sales Department and is integrated with Salesforce which we use as a company. It really does help us book meetings with key stakeholders and utilizes our time the best by many shortcuts Groove has to offer for our team.

Pros and Cons

Pros

Meeting Link, Easy to book meetings for Prospects
Integration with Salesforce, easy to input prospects into cadences
Team Cadences, used by my team and easy to make changes

Cons

Pricing, Groove tends to be more expensive than other tools
User Case Studies

Most Important Features

Email Outreach
Booking Meetings
Beta Testing Cadences and Outreach

Return on Investment

Increase Productivity of our Sales Team
Easier for our team to book meetings with Stakeholders which is Key to bringing Profitability to our Company

Usability

I give this rating because of how easy my team has learned to use Groove due to its potential. We would have learnings from Groove team members letting us know about industry learnings that helped our team in outreach. Learning a new product was also very exciting and our team was always eager to learn about new tools to use such as logging in calls.

Alternatives Considered

Salesloft, Salesforce CMS and Klarna Checkout

Groove tends to be easier to use from a learning and teaching perspective. The one thing I have learned is that Groove tends to be a bit more expensive as the other listed above. In a crucial market right now at the moment, it was decided to look to cheaper options.

Key Insights

Do you think Groove by Clari delivers good value for the price?

Not sure

Are you happy with Groove by Clari's feature set?

Yes

Did Groove by Clari live up to sales and marketing promises?

Yes

Did implementation of Groove by Clari go as expected?

Yes

Would you buy Groove by Clari again?

Yes

Other Software Used

Klarna Checkout, Salesloft, Salesforce CMS

Likelihood to Recommend

Groove is well suited for Sales Team to use mass emails and cadences to improve team structure and organization. As a Sales Leader, it can be difficult at times to keep track of Open Rates, Meetings Booked, and Click Rates. Having a tool like Groove maximizes performance for our team here at Klarna.

Comments

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Groove at a Glance