Great Resource for Small Staff.
September 23, 2024

Great Resource for Small Staff.

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Professional

Overall Satisfaction with Hootsuite

As a nonprofit, we have a minimal staff. But we know that our audience uses social media to find others and answers, so a robust presence is essential. Hootsuite helps us manage our messaging across platforms and increase our outreach in this way.

Pros

  • Interfaces with Canva.
  • Assist in changing up posts through AI.
  • Provides helpful images.

Cons

  • It would be nice if posts were easier to copy.
  • If posts would automatically be shortened for Twitter.
  • Saves time with scheduling. I only have to post one time per month.
  • Enables us to be more creative in our posts with all of the image and AI tools.
  • Increases engagement by allowing us to post more often.
It has a very powerful and easy-to-use interface. If you "hope" it does something, it does!
As a staff member, I manage all parts of the business. I schedule a social media day once per month, and Hootsuite allows me to organize my thoughts all at once and create different messages. I love having a solid AI tool for writing posts and plenty of imagery at my fingertips.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Hootsuite is beneficial for promoting events and setting up campaigns to generate interest. However, it's not as appropriate for sharing posts and responding in real time.

Hootsuite Feature Ratings

Boolean keyword searches
5
Filtering out noise/spam
3
Broad channel coverage
5
Content planning and scheduling
8
Audience targeting
7
Content optimization
9
Workflow management
7
Automated routing and prioritization
7
Customer interaction histories
7
Bulk actions
8
Lead generation
8
Content marketing
8
Paid media management
7
Campaigns and promotions
9
Twitter
7
Facebook
9
LinkedIn
7
Campaign success analytics
9
Real-time tracking
9
Competitor analysis
8
Role-based user permissions & privileges
8
Mobile access
8

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