A tool that covers everything but lacks quality in some critical fields
Updated December 17, 2019

A tool that covers everything but lacks quality in some critical fields

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Professional

Overall Satisfaction with HubSpot

We currently use HubSpot in both the sales and marketing departments, for lead acquisition (awareness-acquisition). We use the website, the CRM and the market automation tools. We recently started using the emails more and restarted using the blog for inbound lead generation, and I've been struggling with metrics as a whole.
  • Complete solution
  • Easy to use
  • Great customer support
  • Price
  • Bot filtering and analytics in general
  • Email marketing features
  • Better lead tracking
  • Easier blog measurement
It looked more complete than Mailchimp and Pipedrive is only CRM (Sales), so we didn't have much options at that moment. I'd now consider Mautic maybe, or I'd need to spend a lot of time on doing the courses and learning how to master HubSpot so I could use it better than I do today.
HubSpot is great for companies that rely a lot on inbound marketing to generate leads, for companies that need a good integration between market and sales, and for web designers who know how to code with HubSpot. It's also a good tool for someone who wants to do basic management, but you'll still need a lot of other tools for complete tracking and better results.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
8
Dynamic content
5
Ability to test dynamic content
5
Landing pages
7
A/B testing
7
Mobile optimization
9
Email deliverability reporting
5
List management
5
Triggered drip sequences
6
Lead nurturing
7
Lead scoring and grading
7
Data quality management
4
Automated sales alerts and tasks
8
Calendaring
7
Event/webinar marketing
Not Rated
Social sharing and campaigns
8
Social profile integration
7
Dashboards
3
Standard reports
5
Custom reports
3
Role-based workflow & approvals
7
Customizability
5
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated